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Students Fearing Finals Flock to Online Provider of Free Study Aids.


Business/Internet Editors

NEW YORK--(BUSINESS WIRE)--May 16, 2000

SparkNotes.com Rated 2nd Most Popular Online Educational Resource

SparkNotes.com, the educational arm of the iTurf network (Nasdaq:TURF), was recently ranked the second most popular educational resource site on the Internet, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 a survey by PC Data Online. According to PC Data Online, over 1.3 million individuals visited SparkNotes.com during the month of April. User traffic on SparkNotes has ramped dramatically, increasing over 300% between January 2000 and April 2000.

The iTurf network is one of the most popular properties on the Internet for teens and young adults, providing a rich array of proprietary content, community applications and shopping options for the network's audience. As the primary educational destination on the iTurf network, SparkNotes.com provides free study guides on more than 200 works of literature and philosophy most commonly assigned in high school and college courses.

"SparkNotes are superior to other study guides because they're free, online, interactive, and completely up-to-date," said Justin Kestler, Managing Editor of SparkNotes.com. Mr. Kestler continued, "The Internet has enabled us to offer a product that is more instructive in·struc·tive  
adj.
Conveying knowledge or information; enlightening.



in·structive·ly adv.
, effective and enjoyable for students than paperback guides sold in stores. We have developed a superlative collection, which our explosive growth in unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions.  affirms."

SparkNotes.com plans to double its library to include over 400 titles before the fall 2000 academic year begins. In addition to deepening deep·en  
tr. & intr.v. deep·ened, deep·en·ing, deep·ens
To make or become deep or deeper.

Noun 1. deepening - a process of becoming deeper and more profound
 its collection of literature and philosophy guides, SparkNotes.com also plans to broaden its offerings to include study guides on mathematics, biology, chemistry, physics, economics, computer science, psychology, and more. SparkNotes are written exclusively by Harvard students and graduates who specialize spe·cial·ize
v.
1. To limit one's profession to a particular specialty or subject area for study, research, or treatment.

2. To adapt to a particular function or environment.
 in the subjects they cover.

SparkNotes have received praise from students, parents, and teachers alike:

"I just stumbled upon your site recently. I was in the middle of

teaching The Crucible crucible, vessel in which a substance is heated to a high temperature, as for fusing or calcining. The necessary properties of a crucible are that it maintain its mechanical strength and rigidity at high temperatures and that it not react in an undesirable way with  to 9th grade English students in my

[advanced] class. I REALLY appreciated your guidance!"

"YOU ALL ARE GIFTS FROM GOD! EVERY STUDENT IN THE COUNTRY THAT IS

STRESSED FROM COLLEGE OVERLOAD See information overload and overloading. , YOU'VE HELPED. This is the best

site I've ever come across. I've told EVERYONE I know about it.

Thanks again!"

"Just want you to know you've saved us. My child just started

junior high and has what the testing people call a 'gross

processing deficit.' All these years I've had to read whatever

she's reading so I can then explain and translate into words and

situations she can grasp--we found this site (via a friend) just

in time for her Call of the Wild test. Thank you, thank you one

and all. Keep up the great work!"

About SparkNotes.com

SparkNotes.com is the iTurf network's answer to every student's academic needs. A collection of free interactive study guides, SparkNotes provide students with sophisticated yet easy-to-follow summaries and analyses of commonly-read works of literature and philosophy. Unlike print-based competitors, SparkNotes leverage the interactive capabilities of the Internet by including topical links, message boards, and chat rooms for each title. Each SparkNote also includes pop-up windows pop-up window n (Comput) → Popup-Fenster nt  that contain easily-accessible definitions of relevant literary terms The following is a list of literary terms; that is, those words used in discussion, classification, criticism, and analysis of literature.

See also: Glossary of poetry terms, Literary criticism, Literary theory


 and character descriptions. These distinguishing features have helped make SparkNotes.com the most popular source for study guides on the Internet Guides on the Internet (GOTI) is an event for Girl Guides. It is very similar to Guides on the Air but the communication is through IRC networks such as scoutlink or through internet telephony VOIP. See Also
  • Guides on the Air
  • Thinking Day
  • Scoutlink
.

About iTurf

iTurf Inc. is a leading network provider of online destinations focused on consumers between the ages of 13 and 24. Through its network of web sites, iTurf provides a comprehensive offering of community, content and commerce services, which include: interactive magazines, proprietary content, chat rooms, posting boards, personal homepages, e-mail, and online shopping.

The iTurf Network of web sites includes: iTurf.com, dELiAs.cOm, gURL.com, droog.com, TheSpark.com,

discountdomain.com, OnTap.com, tsisoccer.com and SparkNotes.com, StorybookHeirlooms.com.

Forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 in this press release are made pursuant to

the Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 provisions of the Private Securities Litigation An action brought in court to enforce a particular right. The act or process of bringing a lawsuit in and of itself; a judicial contest; any dispute.

When a person begins a civil lawsuit, the person enters into a process called litigation.
 

Reform Act of 1995. Forward-looking statements generally relate to

future results or events. The terms "believes," "expects," "intends,"

"anticipates" or "plans" and similar expressions are intended to

identify some of the forward-looking statements contained in this

press release. Forward-looking statements involve a number of risks,

uncertainties and other factors beyond iTurf's control, which may

cause material differences in actual results, performance or other

expectations. These factors include, but are not limited to, changes

in the growth rate of internet usage and online user traffic levels,

difficulties in integrating acquisitions of new businesses and

technology, general economic conditions and other factors affecting

retail sales, our failure to anticipate and respond to fashion

trends, our ability to retain key personnel, the ability of our

computer systems to scale with growth in our online traffic, our

dependence on third parties, including our parent company, and other

factors detailed elsewhere in this press release and in iTurf's most

recent annual report on Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 filed with the Securities and

Exchange Commission.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:May 16, 2000
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