Strategy Analytics: European Broadband Subscriber Numbers Rise to 38 Million in 2004; Aggressive Competition and Local Loop Unbundling Fuel Rapid Market Growth.
LONDON -- Access to broadband Internet See broadband. services has soared across Europe during 2004, according to according to
1. As stated or indicated by; on the authority of: according to historians.
2. In keeping with: according to instructions.
3. the latest Strategy Analytics report, 'Broadband Subscriber Market Forecast: Europe.' Nearly half of Internet households now access the Internet using broadband, and the broadband subscriber base is predicted to reach 38 million households by the end of 2004, an increase of 61 percent over 2003. The report concludes that service providers must deliver lower prices, faster speeds and bundled services in order to remain competitive. It also predicts that more than half of all European households, or 88.4 million, will have broadband service See broadband and broadband service provider. by 2008.
As usual, broadband adoption varies significantly from one European country to another. The leading market today is the Netherlands, where 45 percent of all homes will have a broadband connection See broadband and wireless broadband. by the end of 2004. By contrast, Germany, Ireland and Greece will still have penetration rates below 20 percent. Strategy Analytics concludes that the countries with the fastest adoption rates are those with the greatest levels of competition between service providers.
"2004 has been the year of local loop unbundling Local loop unbundling (LLU) is the regulatory process of allowing multiple telecommunications operators use of connections from the telephone exchange's central office to the customer's premises. (LLU LLU Loma Linda University
LLU Local Loop Unbundling
LLU Lending Library Unit
LLU Layered Language Understander
LLU Local Logic Unit )," notes Martin Olausson, Senior Analyst, Broadband Media and Communications. "French consumers in particular have benefited from intense rivalry between competing service providers and the incumbent, France Telecom. We fully expect a similar impact in other European countries once LLU becomes more widely available."
The majority of European broadband users continue to choose DSL DSL
in full Digital Subscriber Line
Broadband digital communications connection that operates over standard copper telephone wires. It requires a DSL modem, which splits transmissions into two frequency bands: the lower frequencies for voice (ordinary services, which have an 81 percent share of the market. Most of the rest use cable (19 percent), while a small minority subscribes to other services such as fiber-to-the-home (FTTH (Fiber To The Home) See FTTP. ). This report predicts that DSL will maintain this position until 2008, but that emerging services such as FTTH and wireless will gain share.
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Strategy Analytics, Inc., a global research and consulting firm, provides timely insights and strategic business solutions to companies operating at the convergence of information, communications and entertainment technologies. With worldwide headquarters in Newton, MA and principal offices in England, France and Germany, Strategy Analytics focuses on market opportunities and challenges in the areas of Automotive Electronics, Digital Consumer, Telematics, Wireless Strategies and Enabling Technologies. For more information, see www.strategyanalytics.com