Strategic Focus on Public Relations Industry Pays off for TEKgroup International, Inc.FORT LAUDERDALE Fort Lauderdale (lô`dərdāl), residential, commercial, and resort city (1990 pop. 149,377), seat of Broward co., SE Fla., on the Atlantic coast; settled around a fort built (c.1837) in the Seminole War, inc. 1911. , Fla. -- Continuing an aggressive concentration on the public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most industry has enabled TEKgroup International, Inc. to perpetuate its reign as a leading supplier of online newsroom software. TEKgroup, developers of integrated software for the public relations industry, sustained an annual revenue growth for 2004, declaring positive cash flow for a successive 26 quarters. A quarter-to-quarter comparison presented a 12% increase for the privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. . A year-to-year comparison showed a maintained, modest gain for the company, continuing its record of profitability since origination. Dedicating itself to creating online business tools for corporate communicators and media relations specialists, TEKgroup expanded the functionality of its original, award-winning TEKmedia online newsroom software package. With next-generation upgrades that include enhanced reporting, contact database merging and Web log capability, TEKgroup continues to establish the standards for Internet media centers. The past year also solidified and augmented the partnership between TEKgroup and VMS (1) (Virtual Memory System) A multiuser, multitasking, virtual memory operating system for the VAX series from Digital. VMS applications run on any VAX from the MicroVAX to the largest unit. See OpenVMS. , a leader within the media monitoring and analysis arena. The integration of TEKmedia, InSight and InSight Contacts accommodates public relations professionals with a desired full-service solution. "The TEKgroup team is excited about the future of our software in the PR space," said TEKgroup co-founder Steve Momorella. "Our mission is to maintain our status as the top online newsroom software company, and to continue to concentrate on customer service, quality and constantly updating our software with tools to help save our clients' time and money." Other notable achievements for 2004: --Addition of Best Buy, Sweet'N Low, Daimler Chrysler to client roster. --Entry into trade organization communications with launch of the Association for Manufacturing Technology Association for Manufacturing Technology, formerly the National Machine Tool Builders Association (NMTB), creates machine tool design standards. The NMTB laid down standards for machine tool design, among other things: the taper used on CNC (Computer Numerically Controlled) Web site. --Launched industry clipsheet clip·sheet n. A sheet of paper containing news items and other newspaper material, usually printed on only one side for convenience in clipping and reprinting. for athletic directors (NACDA NACDA National Archive of Computerized Data on Aging NACDA National Association of Collegiate Directors of Athletics NACDA National Advisory Council on Drug Abuse NACDA National Convenience Store Distributors Association ) --Expanded relationship with College Sports Online About TEKgroup International, Inc. TEKgroup International, Inc., an award-winning Internet software and services company, develops E-business solutions for the public relations industry. TEKgroup clients include Delta Air Lines, Inc., Sweet'N Low, Audi, Volkswagen, Detroit Lions, Ford Motor Company, VMS and Best Buy. http://www.tekgroup.com. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion