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Stevens to retire from Steinway & Sons.


Bruce Stevens, president and CEO of Steinway & Sons, will retire from his position by the end of this year.

Stevens has worked at Steinway & Sons for 22 years. During that time, the company revitalized its distribution network, improved product quality and introduced exclusive dealer territories. The company also launched several new Steinway piano categories, including the Crown Jewel Collection, Limited Editions, Art Case pianos and the Legendary Collection. In the two decades of Stevens's tenure, Steinway & Sons's piano sales have more than tripled, from $60 million to over $200 million in 2006.

Under Stevens's leadership, Steinway & Sons expanded its operations into Japan and China. The company also designed two new piano lines under the Boston and Essex brand names, creating the Family of Steinway-designed Pianos business model. In addition, Stevens and his team developed a program to generate a growing number of sales to schools of music and other institutions. There are now 72 All-Steinway Schools worldwide.

Steinway has retained Spencer Stuart, one of the world's leading executive search consulting firms, to assist with its search for Stevens's successor.

For more information, visit www.steinway.com.

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Title Annotation:Items of Interest
Publication:American Music Teacher
Date:Aug 1, 2007
Words:186
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