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Staying in touch. (Editor's Focus).


The staff of Recycling recycling, the process of recovering and reusing waste products—from household use, manufacturing, agriculture, and business—and thereby reducing their burden on the environment.  Today prides itself in its ability to assemble a package of news items and feature articles that provides a window to what has occurred in the recycling industry in the past 30 days and a look at what might happen in the next 30 days. The benefit of a monthly publication is that it provides time for writers and editors to follow up on breaking news and provide detail and context to stories. Readers are then presented with an eye-catching package of readable read·a·ble  
adj.
1. Easily read; legible: a readable typeface.

2. Pleasurable or interesting to read: a readable story.
 news departments and features, offered along with advertisements from the industry's key vendors and suppliers.

The drawback DRAWBACK, com. law. An allowance made by the government to merchants on the reexportation of certain imported goods liable to duties, which, in some cases, consists of the whole; in others, of a part of the duties which had been paid upon the importation.  to this monthly effort is that even a magazine's most loyal readers also want to know what is occurring since that magazine's news items were written, printed and mailed out. To borrow a cliche often used by television news shows, the news never stops happening. Recyclers, like everyone else, need to keep current with events.

GIE gie  
v. Scots
Variant of give.
 Media Inc., the publishing company that owns Recycling Today and several other industry-leading trade publications, has made a major commitment to bridging that 30-day gap for its readers. Recycling Today readers with Internet access See how to access the Internet.  can log onto www.RecyclingToday.com for access to news stories that are posted every business day.

The site provides a way for recyclers to keep current with news affecting the scrap metal, paper, plastics, tires and construction and demolition Demolition is the opposite of construction: the tearing-down of buildings and other structures. It contrasts with deconstruction, which is the taking down of a building while carefully preserving valuable elements for re-use.  (C&D) markets, as well as other niche markets A niche market also known as a target market is a focused, targetable portion (subset) of a market sector.

By definition, then, a business that focuses on a niche market is addressing a need for a product or service that is not being addressed by mainstream providers.
. The breaking news section is just one component of an information-intensive site that also provides access to the archives of Recycling Today articles, links to the Web sites of equipment makers and a long list of other features.

The editors of Recycling Today and RecyclingToday.com have one additional way to reach readers that has proven highly popular: our weekly e-newsletter. We've heard from a growing number of readers who look forward to this Tuesday afternoon dispatch A dispatch or dispatches can refer to:
  • Dispatch (logistics), a procedure in logistics
  • Dispatch (band), an American jam band
  • Dispatches (TV series), a documentary show on Channel 4 in the UK
  • Dispatches
 that offers links to more than a dozen high-priority news items that have been posted within the past week. The industry's suppliers have not been forgotten in this format either, as they can procure To cause something to happen; to find and obtain something or someone.

Procure refers to commencing a proceeding; bringing about a result; persuading, inducing, or causing a person to do a particular act; obtaining possession or control over an item; or making a person
 advertising space and submit new product and installation information to be part of the e-newsletter.

We're following up on the success of the Recycling Today e-newsletter with another e-mailed product for readers of sister publication C&D Recycler. C&D Recycler readers with Internet and e-mail access will soon have a Website to visit--www.cdrecycler.com--and a monthly e-newsletter that will help the magazine's staff stay in touch with readers of the bi-monthly print publication between issues.

Like C&D Recycler magazine, the e-newsletter will concentrate on news affecting the construction and demolition industries, with a focus on the recycling of concrete, asphalt asphalt (ăs`fôlt, –fălt), brownish-black substance used commonly in road making, roofing, and waterproofing. Chemically, it is a natural mixture of hydrocarbons. , wood and other materials generated and consumed by the construction, demolition and road building industries.

If you're not currently receiving the Recycling Today e-newsletter or if you'd like to start receiving the C&D Recycler e-newsletter, please contact Dan Sandoval at dsandoval@RecyclingToday.com. He'll be happy to add you to one or both e-mail lists at your request.

We'll still work hard to create dynamic magazines that offer a window on current events and a look at what lies ahead. Now, with our Web sites and e-newsletters, we can also reach out and provide news and advertising information to help bridge the gap between issues.
COPYRIGHT 2003 G.I.E. Media, Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Author:Taylor, Brian
Publication:Recycling Today
Geographic Code:1USA
Date:Jan 1, 2003
Words:563
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