Starbucks Launches Its First Philippines Coffee Blend, Kape Vinta Blend.SEATTLE--(BUSINESS WIRE)--Aug. 3, 1998--Starbucks Coffee International and Rustan Coffee Corporation launched Starbucks first Philippines coffee blend, Kape Vinta Blend, at retail locations in the country last week. This unique and special blend Special Blend is a morning radio show airing weekdays from 7 AM to 10 AM on the community-based campus radio station CKCU-FM in Ottawa, Canada. The show is entirely produced by volunteers; each of the 15 weekly programming hours is hosted by a different volunteer, with is currently available only in the Philippines.
The delightful Kape Vinta Blend, with its subtle earthiness earth·y
adj. earth·i·er, earth·i·est
1. Of, consisting of, or resembling earth: an earthy smell.
2. Of or characteristic of this world; worldly.
3. , intriguing complexity and lingering spiciness, features a bold combination of coffees from the Philippines and Indonesia. To capture the essence of shared passions for great coffee between Starbucks and the people of the Philippines, one of the country's most distinguished painters, Mr. Mauro Malang Santos, created the stamp for the coffee. Kape Vinta is Tagalog for "Coffee Boat."
"The Kape Vinta Blend artwork, a new and distinct Starbucks design, embraces the proud traditions and cultures of Filipinos. It is my gift to the Starbucks coffee experience," said Mr. Santos. "Starbucks conscious devotion to its people and coffee greatly inspired me in producing the artwork."
"Our success in launching the Kape Vinta Blend, the product of Starbucks innovative research and entrepreneurial spirit in producing great coffees, is an affirmation of Starbucks as the world's leading purveyor (World-Wide Web) Purveyor - A World-Wide Web server for Windows NT and Windows 95 (when available).
E-mail: <firstname.lastname@example.org>. of specialty coffee," said Eduardo S. Lopez Jr., president of Rustan Coffee Corporation. "In every cup of Starbucks Kape Vinta Blend coffee, the splendor of our country's rich history and diverse heritage lives on."
"The Kape Vinta Blend celebrates the coming together of coffee and cultures. Its introduction is an integral part of our commitment to putting roots into countries where we do business because Starbucks is a global company with local values," said Howard Behar, president of Starbucks Coffee International. "The Kape Vinta Blend will greatly enhance the Starbucks brand, as we continue to expand throughout the Asia-Pacific region."
Manila-based Rustan Coffee Corporation is part of the Rustan Group of Companies, which has more than 45 years of experience in retail operations and is one of the largest integrated retailing groups in the Philippines.
Starbucks Coffee International is a wholly owned subsidiary Wholly Owned Subsidiary
A subsidiary whose parent company owns 100% of its common stock.
In other words, the parent company owns the company outright and there are no minority owners. of Starbucks Coffee Company (Nasdaq:SBUX SBUX Starbucks Corporation (stock symbol)
SBUX Starbucks Coffee Company ). Starbucks is the leading retailer, roaster roaster
a young fowl for eating; weighs 5 to 7 lb at 6 months of age. and brand of specialty coffee in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . The Philippines represents Starbucks Coffee International's fourth Pacific Rim Pacific Rim, term used to describe the nations bordering the Pacific Ocean and the island countries situated in it. In the post–World War II era, the Pacific Rim has become an increasingly important and interconnected economic region. market. Starbucks Coffee International has opened retail locations in Japan, Hawaii, Singapore, the Philippines, Taiwan and Thailand.
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