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Spreads-series.


CLIENT: Mycogen Seeds, Indianapolis--Greg Cannon

AGENCY: Bader Rutter & Associates Inc., Brookfield, Wis. --Grant Thekan

MESSAGE: There is a lot to talk about at Mycogen Seeds and we stay in tune with producers by making them part of the conversation. Producers should see themselves in the campaign as it depicts grassroots acceptance and has people talking. We stand out by standing alongside them.

AUDIENCE: 250+ acre grain corn, silage silage (sī`lĭj) or ensilage (ĕn`səlĭj), succulent, moist feed made by storing a green crop in a silo. The crop most used for silage is corn; others are sorghum, sunflowers, legumes, and grass.  and sunflower growers in the 12 North Central states.

MERIT: BASF BASF Bar Association of San Francisco (since 1872; San Francisco, California)
BASF Badische Anilin und Soda Fabrik (German chemical products company)
BASF Builders Association of South Florida
 / Winnercomm Inc.

NATIONAL FINALISTS: Syngenta Crop Protection / Martin/Williams Pioneer Hi-Bred International Inc. / McCormick Company (2) New Holland North America / Colle+McVoy Bayer CropScience / AdFarm Bayer CropScience / Rhea rhea, in zoology
rhea (rē`ə), common name for a South American bird of the family Rheidae, which is related to the ostrich. Weighing from 44 to 55 lb (20–25 kg) and standing up to 60 in.
 & Kaiser Marketing Communications Southern States Cooperative Southern States Cooperative is a agricultural supply cooperative owned by more than 300,000 farmers primarily in the United States. Southern States Cooperative supplies farmers with feed, seed, fertilizer, farm supplies and fuel.  Inc. / Barber Martin Advertising
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Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:Seeds Producers marketing
Publication:Agri Marketing
Article Type:Brief Article
Geographic Code:1U3WI
Date:Apr 1, 2004
Words:117
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