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Spoke Software Named Model of Excellence Winner by InfoCommerce Group.


SAN MATEO San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , Calif. -- Spoke Software, Inc., a leading provider of online business contact information, has been named as a 2006 Model of Excellence award winner by InfoCommerce Group. Spoke's database provides contact information on over 32 million people across more than 900,000 companies. Spoke's business data and detailed contact information allow users to identify prospects, conduct company research and access the right people at all levels of an organization, giving marketers, sales people and recruiters the contact information they need to penetrate target accounts.

InfoCommerce Group ("ICG ICG

indocyanine green.
") is the leading consulting, publishing, conference and research company focused on the data publishing industry. Their annual Model of Excellence awards recognize innovative companies which effectively combine world-class software with high quality data. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 InfoCommerce Group President Russell Perkins, "Spoke is an exciting recent entrant en·trant  
n.
One that enters, especially one that enters a competition.



[French, from present participle of entrer, to enter, from Old French; see enter.
 into the company information business for a number of different reasons. From a data collection perspective, it is merging both licensed and spidered data content, taking advantage of the respective strengths of each. From a data maintenance perspective, it asks users to help validate and re-confirm its data, using a clever, automated approach. From a database size perspective, it's already one of the largest sources of executive contact data anywhere. Finally, by making its data available essentially for free, it's adopting powerful viral marketing An online advertising approach that functions somewhat like word-of-mouth. The "viral" refers to how quickly it propagates, but its purpose is not to cause damage like a computer virus, but to make an offer available to the masses.  techniques. For both the sheer size of its dataset, and its innovative data collection and maintenance techniques, Spoke is forging a bold new path in data publishing."

Unlike traditional business data providers that only have corporate information and top-level executives, Spoke's database gives participants access to corporate information and individuals at all levels of an organization, including managers, directors, executives and individual contributors. Users have online access to all available contact information for the entire database, making it possible to access information such as title, job history, email pattern An email pattern is the form of an email address - usually that of a company.

For example - assume that John Smith of Acme Corporation has an email address of john.smith@acme.com. The email pattern for Acme is first.last@acme.com.

Email pattern look-ups
, phone numbers and address. Spoke's service is designed for individual salespeople sales·peo·ple  
pl.n.
Persons who are employed to sell merchandise in a store or in a designated territory.
, marketers, recruiters and job seekers job seeker also job·seek·er
n.
One who seeks employment.
, and offers a unique combination of published corporate data, Web content and user-validated data.

"Spoke is honored to be recognized by the InfoCommerce Group as a Model of Excellence winner," said Frank Vaculin, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Spoke Software. "Our goal is to be the largest, most accurate source of key information about business people, and help our customers increase revenue opportunities quickly through more informed, efficient and targeted lead generation and sales prospecting, so we are continually working on expanding our capabilities and increasing the breadth of our database."

The Model of Excellence awards were presented at the InfoCommerce 2006 Conference which took place October 10-12, 2006 in Philadelphia. This year's conference theme was "Becoming One with Your Market." For more information about InfoCommerce and the awards, please visit http://www.infocommercegroup.com/awards.

About Spoke Software

Spoke delivers on-demand business data and detailed contact information for marketing and sales professionals looking to quickly identify prospects and gain access to buyers. Unmatched in scope, Spoke provides information on over 32 million people across more than 900,000 companies, giving marketing and sales teams the contact information they need to penetrate target accounts. Spoke also enables users to leverage both their company and personal networks to access key contacts within accounts. Based in San Mateo, California San Mateo is a city in San Mateo County, California, in the San Francisco Bay Area. It is one of the larger suburbs on the San Francisco Peninsula, located between Burlingame to the north, Foster City to the East, and Belmont to the south. , Spoke Software is a privately-held company with investment from Sierra Ventures, Partech International and DCM DCM
abbr.
Distinguished Conduct Medal
 - Doll Capital Management. For more information visit http://www.spoke.com or email us at information@spoke.com.
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 19, 2006
Words:570
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