Spinning wheels.The Alameda Corridor The Alameda Corridor is a 20 mile (32 km) freight rail "expressway"[1] owned by the Alameda Corridor Transportation Authority (AAR reporting marks ATAX Transportation Authority, which has received some bad press for failing to meet its goals on attracting container traffic coming through local ports, has replaced its long-time public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most firm. Cerrell Associates Inc. was recently awarded a one-year, $181,000 contract (with two one-year renewal options) to coordinate the agency's media relations and reach out to the shipping community for support of the 20-mile rail corridor to downtown Los Angeles Downtown Los Angeles is the central business district of Los Angeles, California, located close to the geographic center of the metropolitan area. The sprawling, multi-centered megacity is such that its downtown core is often considered just another district like Hollywood or . L.A.-based Cerrell replaces Adler Public Affairs Those public information, command information, and community relations activities directed toward both the external and internal publics with interest in the Department of Defense. Also called PA. See also command information; community relations; public information. , which worked for ACTA since 1997. ACTA, which does not have in-house media relations staff, also gave Butterfield Communications Inc. a one-year, $248,000 contract to oversee publications of program materials, support industry relations and conduct community outreach Outreach is an effort by an organization or group to connect its ideas or practices to the efforts of other organizations, groups, specific audiences or the general public. . The agency is seeking better recognition of the benefits brought by the $2.4 million system, such as reducing truck traffic on the Long Beach (710) Freeway by 12,000 trips per day. "We think there is a very positive story about ACTA and we need to be more proactive in telling our story," said Peter Mandia, director of administration for ACTA. |
|
||||||||||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion