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Specialty Ag Publications.



What is `specialty A contract under seal.

A specialty is a written document that has been sealed and delivered and is given as security for the payment of a specifically indicated debt.
 ag'? At Agri Marketing, we define it as horticulture horticulture [Lat. hortus=garden], science and art of gardening and of cultivating fruits, vegetables, flowers, and ornamental plants. Horticulture generally refers to small-scale gardening, and agriculture to the growing of field crops, usually on a large , floriculture floriculture

Branch of ornamental horticulture concerned with growing and marketing flowers and ornamental plants, as well as with flower arrangement. Because flowers and potted plants are largely produced in plant-growing structures in temperate climates, floriculture is
, fruit and nut Fruit and Nut some times known as Cadbury Fruit And Nut Bars are bars of milk chocolate with raisins and almonds which are made by Cadbury and based on their solid Dairy Milk bar, but containing nuts and raisins.  crops, and turf turf: see lawn.
turf

In horticulture, the surface layer of soil with its matted, dense vegetation, usually grasses grown for ornamental or recreational use.
 and ornamental production. We realize that many broad-based broad-based

Of or relating to an index or average that provides a good representation of the overall market. The S&P 500 and NYSE Composite are generally regarded as broad-based stock indexes, while the popular Dow Jones Industrial Average is biased
 farm publications, plus regional and state magazines devote sections and editorial coverage to these topics and crops, but do not completely focus on specialty agriculture.

Listed below are publications taken from the Marketing Services Guide that target `specialty ag' and devote themselves 100% to the specialty crops and markets mentioned above. We've we've  

Contraction of we have.

we've have
 undoubtedly overlooked a few, or did not receive responses from those contacted. Kindly inform us if you know of any others.
AMERICAN & WESTERN
 FRUIT GROWER

Location: Willoughby, Ohio
Circulation: 43,330
Audience: Commercial fruit growers - nationally
Editorial mission: To serve commercial fruit
  growers as their first and best source of print
  information on the profitable production of the
  crops they grow.
Advertising benefits: As a relied upon source
  of profitable production information, relevant
  and current trends to our readers, advertisers
  can be assured their message will be seen.
Other services: "Bundling" marketing opportunities
  with the entire Meister Publishing/Custom
  Communications portfolio of products.
Publisher: Jon Miducki;
  E-mail: jon_miducki@meisternet.com
Editor: Laurie Sanders;
  E-mail: laurie_sanders@meisternet.com
Web site: www.meisternet.com
Gen. E-mail: afg_ads@meisternet.com
Phone: 440/942-2000; Fax: 440/975-3447

AMERICAN VEGETABLE GROWER

Location: Willoughby, Ohio
Circulation: 27,958
Audience: Commercial vegetable growers -
  nationally
Editorial mission: To serve commercial vegetable
  growers as the first and best source of
  print information on the profitable production of
  the crops they grow.
Advertising benefits: As a relied upon source
  of profitable production information, relevant
  and current trends to our readers, advertisers
  can be assured their message will be seen.
Other services: "Bundling" marketing opportunities
  with the entire Meister Publishing/Custom
  Communications portfolio of products.
Publisher: Jon Miducki;
  E-mail: jon_miducki@meisternet.com
Editor: Rick Melnick;
  E-mail: rick_melnick@meisternet.com
Web site: www.meisternet.com
Gen. E-mail: avg_ads@meisternet.com
Phone: 440/942-2000; Fax: 440/975-3447

AMERICAN VINEYARD

Location: Clovis, Calif.
Circulation: 10,844 - BPA audited
Audience: The grape industry, primarily grape
  growers in California, including Washington
  and Oregon
Publisher/Editor: Dan Malcolm;
  E-mail: malcolmmed@aol.com
Web site: www.malcolmmediacom
Gen. E-mail: malcolmmed@aol.com
Phone: 559/298-6675

LE BULLETIN DES AGRICULTEURS

Location: Montreal, Quebec, Canada
Circulation: 23,000
Audience: French commercial farms in Canada
Editorial mission: To give Canadian French
  farmers information to keep them at the same
  levels as North American commercial farmers
  and to help them cope with globalization.
Advertising benefits: By using Le Bulletin des
  agriculteurs, the advertisers are using our reputation,
  credibility and good will as a leverage.
  This is a good way to reach the Quebec market
  with a voice strong and clear.
Other services: List rental and Internet Web site
Publisher: Dimon Guertin;
  E-mail: simon@lebulletin.com
Editor: Sylvie Bouchard;
  E-mail: sbouchard@lebulletin.com
Web site: www.lebulletin.com
Gen. E-mail: info@lebulletin.com
Phone: 514/843-2110; Fax: 514/845-6261

CALIFORNIA FARMER

Circulation: 29,840 ABC
Audience: California Farmer features two special
  sections in all copies of scheduled issues --
  full-run circulation (California and Arizona).
  Fruit, Nuts & Grapes covers all of the deciduous
  fruits, such as apples, apricots, cherries, nectarines,
  peaches, pears, plums and prunes; also
  covered are raisin, table and wine grapes, plus
  the various commercial citrus and nut crops.
  Vegetables, Berries & Melons covers California/
  Arizona high value crop producers and pest
  control advisors.
Editorial mission: FN&G is tailored to the production,
  management and marketing needs of
  this area's permanent vine, tree fruit and nut
  producers. VB&M presents production marketing
  and management information for California
  and Arizona's commercial vegetable, berry and
  melon growers.
Other services: Farm Progress offers specialized
  services for marketers that include list
  rental and custom publishing. Each crop is
  available for custom data profiling. Farm
  Progress publishes custom publications for
  many regional and national crop organizations.
Publisher: Farm Progress;
  E-mail: sales@farmprogress.com
Editor: Len Richardson.
  E-mail: lrichardson@farmprogress.com
Phone: 805/474-6304 (advertising); Fax:
  805/474-6305
Phone: 630/462-2350 (marketing services);
  Fax: 630/462-2202
Web site: www.californiafarmer.com;
  www.farmprogress.com

CAPITAL PRESS

Circulation: 39,600
Audience: Oregon, California, Washington, Idaho
Editorial mission: Capital Press covers farm
  and ranch business, government and rural life
  news to help the ag community succeed in Oregon,
  Washington, California and Idaho.
Advertising benefits: Capital Press delivers
  more market share, more often, and for less cost
  than any other local or regional ag publication.
Publisher: Mike Forrester;
  E-mail: mforrester@capitalpress.com
Editor: Roy Leidahl;
  E-mail: rleidahl@capitalpress.com
Web site: www.capitalpress.com
Phone: 503/364-4431; Fax: 503/370-4383

CARROT COUNTRY

Location: Yakima, Wash.
Circulation: 2,482
Audience: Commercial growers of U.S., Canada,
  Mexico and overseas
Editorial mission: Voice of the carrot industry,
  reaching growers and allied industry around the
  world.
Advertising benefits: Advertisers can target
  carrot growers and others in the industry.
Publisher: Columbia Publishing
Editor: Ken Hodge; E-mail: ken@freshcut.com
Web site: www.freshcut.com/tomato
Phone: 800/900-2452; Fax: 509/248-4056

CENTRAL VALLEY FARMER

Location: Clovis, Calif.
Circulation: 10,208
Audience: All of agriculture in Fresno, Kings,
  Madera and Tulare counties
Publisher: Dan Malcolm;
  E-mail: malcolmmed@aol.com
Editor: Darl Larsen;
  E-mail: malcolmmed@aol.com
Web site: www.malcolmmedia.com
Gen. E-mail: malcolmmed@aol.com
Phone: 559/298-6675

CITRUS & VEGETABLE MAGAZINE

Location: Tampa, Fla.
Circulation: 12,086
Audience: Florida citrus and vegetable industry
Editorial mission: Citrus & Vegetable Magazine
  delivers profitable production and management
  strategies to commercial citrus and vegetable
  growers in Florida.
Advertising benefits: The Citrus & Vegetable
  Magazine editorial staff provides in-depth, timely
  editorial that is targeted to advertiser's customers.
  The partnership that C&VM has with the University
  of Florida allows for unique publishing
  opportunities targeting Florida growers.
Other services: Internet sponsorship opportunities,
  Vance Ag Mail, Chem Techs, Custom
  Publishing projects
Publisher: Sonia Tighe;
  E-mail: stighe@compuserve.com
Editor: Scott Emerson;
  E-mail: cvmscott@compuserve.com
Web site: www.citrusandvegetable.com
Phone: 800/362-1571; Fax: 813/980-2871

CITRUS WEST

Location: Clovis, Calif.
Circulation: 4,500+
Audience: Citrus industry, primarily in California
  and the west
Publisher/Editor: Dan Malcolm;
  E-mail: malcolmmed@aol.com
Web site: www.malcolmmed@aol.com
Gen. E-mail: malcolmmed@aol.com
Phone: 559/298-6675; Fax: 559/323-6016

DELTA FARM PRESS

Location: Clarksdale, Miss.
Circulation: 27,000
Audience: Mid-South producers
Editorial mission: To provide weekly in-depth
  coverage of the region's major crops, plus legislative,
  environmental, and regulatory issues
  that affect farmers and their businesses.
Advertising benefits: Delta Farm Press is most
  often referred to as the "Bible" of Mid-South
  agriculture growers.
Other Services: List rental, reprints, research,
  workplace learning, video productions and
  www.agriclick.com.
Publisher: Mike Gonitzke;
  E-mail: mgonitzke@primediabusiness.com
Editor: Elton Robinson;
  E-mail: erobinson@primediabusiness.com
Web site: www.deltafarmpress.com
Phone: 662/624-8503; Fax: 662/627-1137

FARM PROGRESS

Audience: Editors produce local editorial
  coverage for peanut production and marketing
  in each of the crop's growing regions
Other services: Offers specialized services
  for marketers, list rental and custom publishing;
  custom data profiling; custom
  publications for many regional and
  national crop organizations.
Editors: Alabama Farmer & Georgia Farmer
  (Donna Sandusky, dsandusky@farm
  progress.com); Arkansas Farmer (Al Fava,
  afava@farmprogress.com); Carolina
  Farmer (Richard Davis, rdavis@farm
  progress.com); Florida Farmer (Pam
  Golden, pgolden@farmprogress.com);
  Louisiana Farmer (Carrol Smith,
  csmith@farmprogress.com); Mississippi
  Farmer (Eva Ann Dorris, edorris@farm
  progress.com); Oklahoma Farmer-Stockman
  (Dan Crummett, dcrummett@farm
  progress.com); Texas Farmer-Stockman
  (J.T. Smith, jtsmith@farmprogress.com);
  Virginia Farmer (Wayne Harr,
  wharr@farmprogress.com)
Publisher: Farm Progress;
  E-mail: sales@farmprogress.com
Phone: 912/234-9252 (advertising);
  Fax: 912/233-1016 Phone: 630/462-2350
  (marketing services); Fax: 630/462-2202

FLORIDA GROWER

Location: Winter Park, Fla.
Circulation: 12,712
Audience: Commercial citrus and vegetable
  growers in Florida
Editorial mission: To serve commercial citrus
  and vegetable growers in Florida as their first
  and best source of print information on the profitable
  production of the crops they grow.
Advertising benefits: As a relied upon source of
  profitable production information, as well as relevant
  and current trends to our readers, advertisers
  can be assured their message will be seen.
Other services: "Bundling" marketing opportunities
  with the entire Meister Publishing/Custom
  Communications portfolio of products.
Publisher: Jon Miducki;
  E-mail: jon_miducki@meisternet.com
Editor: Michael Allen;
  E-mail: michael_allen@meisternet.com
Web site: www.meisternet.com
Gen. E-mail: flg_ads@meisternet.com
Phone: 407/539-6552; Fax: 407/539-6544

FLORIDAGRICULTURE

Location: Gainesville, Fla.
Circulation: 140,000
Audience: Farmers, agricultural support industries,
  farm-related families and those interested
  in agriculture
Editorial mission: Educate and inform readers
  about agriculture in Florida and build public
  support for the industry. The magazine supports
  the continued economic viability of Florida
  farmers.
Advertising benefits: FloridAgriculture reaches
  more than 140,000 members throughout the
  state of Florida. The publication offers tremendous
  impact for your advertising message at an
  extremely competitive cost.
Publisher: Florida Farm Bureau
Editor: Edward R. Albanesi;
  E-mail: ealbanesi@sfbcic.com
Web site: www.floridafarmbureau.org
Phone: 352/374-1521; Fax: 352/374-1530

FRESH CUT

Location: Yakima, Wash.
Circulation: 18,464 U.S., Canada, Foreign
Audience: Food service, wholesale/retail buyers,
  processors, packers/shippers
Editorial mission: Providing news and features
  on processors of freshcut fruits and vegetables
  as well as marketers and other end users of
  these value-added products.
Advertising benefits: No other publication targets
  this growth area in agriculture. Consumers
  are buying fresh-cuts and processors are
  steadily growing to meet the demand.
Publisher: Columbia Publishing
Editor: Ken Hodge; E-mail: ken@freshcut.com
Web site: www.freshcut.com
Phone: 800/900-2452; Fax: 509/248-4056

FRUIT & VEGETABLE MAGAZINE

Location: Delhi, Ontario
Circulation: 7,000
Audience: Canadian fruit and vegetable producers
Editorial mission: To inform and report on the
  industry as it effects Canadian markets and
  reports on national news and new products.
Advertising benefits: To reach the Canadian
  fruit and vegetable market; to generate an
  awareness of the product and/or services.
Other services: Canadian Tobacco Grower
  Magazine, circulation 1800, serving the
  Canadian flue-cured tobacco market,
  ndefields@annexweb.com.
Publisher: Sue Fredericks
Advertising Manager: Nancy DeFields;
  E-mail: ndefields@fruitandveggie.com
Web site: www.fruitandveggie.com
Phone: 519/582-2513

THE FRUIT GROWERS NEWS

Location: Sparta, Mich.
Circulation: 14,590
Audience: North American fruit growing and processing
  industry along with farm marketers
Editorial mission: To provide news and
  information to commercial fruit growers,
  processors and farm markets along with
  updating readers regularly via the Internet at
  Fruitgrowersnews.com.
Advertising benefits: The Fruit Growers News
  offers a targeted audience with a loyal readership
  that gets results, bolstered by a high-traffic
  Web site.
Other services: Direct mail, custom publishing,
  annual Buyer's Guide, Web site banners and
  direct e-mail service.
Publisher: Matt McCallum;
E-mail: glp@iserv.net
Editor: Greg Brown; E-mail: grbrown@iserv.net
Web site: www.fruitgrowersnews.com
Phone: 616/887-9008; Fax: 616/887-2666

GLOBAL PRODUCE

Location: Lenexa, Kan.
Circulation: 11,195
Audience: International produce buyers
Editorial mission: Global Produce improves the
  buying knowledge of produce buyers worldwide
  by being the leading source of information on
  international fruit and vegetable marketing.
Other services: An advertising buy in Global
  Produce reaches the wide universe of produce
  buyers, reaching key people in Asia and the
  Pacific Rim, Europe, South and Central
  America, North America and Africa.
Publisher: Robb Bertels;
E-mail: rbertels@thepacker.com
Editor: Tom Karst; E-mail: tkarst@thepacker.com
Web site: w w w.thepacker.com
Phone: 913/438-8700, 800/255-5116;
  Fax: 913/428-0692

GRAPES

Location: Lenexa, Kan., editor located in
  Modesto, Calif.
Circulation: 7,000 including California,
  Washington, New York, Pennsylvania and
  Michigan
Audience: Grape growers in California, Washington,
  New York, Pennsylvania and Michigan
Editorial mission: Grapes delivers profitable
  production and management strategies for
  grape growers.
Advertising benefits: The Grapes' editorial staff
  provides in depth, timely editorial that is targeted
  to grape growers. Reaching growers that
  produce nearly one million acres of grapes,
  Grapes is providing solutions to production
  challenges.
Other services: Internet sponsorship opportunities,
  Vance Ag Mail, Chem Techs
Publisher: Sonia Tighe;
  E-mail: stighe@compuserve.com
Editor: Vicky Boyd;
  E-mail: vlboyd@worldnet.att.net
Phone: 800/255-5113, 209/571-0414;
  Fax: 913/438-0697

GREENHOUSE CANADA

Location: Delhi, Ontario
Audience: Greenhouse growers
Editorial mission: A clearinghouse of information
  to assist commercial greenhouse producers
  grow their business, including grower profile,
  industry updates, research reports, calendar
  of events, new varieties, new products and
  the latest in cropping technologies.
Advertising benefits: Greenhouse Canada provides
  full coverage of the entire Canadian
  greenhouse, commercial grower industry, both
  floral and greenhouse vegetables. 4,500 circulation
  coast to coast.
Publisher: Sue Fredericks
Editor: Dave Harrison;
  E-mail: greenhouse@annexweb.com
Web site: www.annexweb.com/greenhouse
Phone: 519/582-2513; Fax: 519/582-3412

GREENHOUSE GROWER

Location: Willoughby, Ohio
Circulation: 21,648 - BPA audited (Dec'00);
  18, 188 coded as commercial growers
Audience: U.S. commercial floriculture industry
Editorial mission: Greenhouse Grower's award-winning
  editorial provides growers with the latest
  in production, marketing, e-commerce and
  new varieties.
Advertising benefits: Great editorial, an outstanding
  reputation, and 18,188 grower readers
  provides an unparalleled environment for
  advertisers to sell product.
Other services: Direct marketing, electronic
  industry guide, electronic reader service, custom
  communications, custom publishing, event
  partnerships.
Publisher: Joe Monahan;
  E-mail: joe_monahan@meisternet.com
Editor: Delilah Onofrey;
  E-mail: delilah_onofrey@meisternet.com
Web site: www.greenhousegrower.com
Gen. E-mail: gg_ads@meisternet.com
Phone: 440/942-2000; Fax: 440/975-3447

THE GROWER

Location: Lenexa, Kan., editor located in
  Modesto, Calif.
Circulation: 22,600
Audience: U.S. fruit and vegetable growers, consultants,
  extension, university researchers and
  allied industries
Editorial mission: The Grower delivers profitable
  production and management strategies to
  commercial producers who control 90 percent
  of the U.S. fruit and vegetable acreage.
Advertising benefits: The Grower editorial staff
  provides in-depth, timely editorial that is
  targeted to fruit and vegetable growers. Reaching
  84 percent of the apple market, 92 percent of
  the potato market, 100 percent of the cole crop
  market and 100 percent of the melon market,
  The Grower's diverse editorial provides the
  production and marketing strategies that
  allow growers to make educated production
  decisions.
Other services: Internet sponsorship opportunities,
  Vance Ag Mail, Chem Techs
Group Publishing Director: Sonia Tighe;
  E-mail: stighe@compuserve.com
Editor: Vicky Boyd;
E-mail: vlboyd@worldnet.att.net
Web site: www.growermagazine.com
Phone: 800/255-5113, 209/571-0414;
  Fax: 913/438-0697

MOUNTAIN WEST TURF

Location: Idaho Falls, Idaho
Circulation: 10,000
Editorial mission: "To be the No. 1 resource for
  and about golf course and turf facility managers
  throughout the West." Each issue includes features
  on turf projects, region-specific management
  issues and profiles of turf managers and
  the organizations they serve.
Advertising benefits: Covering the Mountain
  West Turf and golf course industry with climate
  specific editorial mailed to 10,000 qualified
  decision makers starving for this niche market
  information.
Publisher: Jason Harris;
  E-mail: jason@harrispublishing.com
Editor: Steve Smede;
  E-mail: steve@mountainwestturf.com
Web site: www.harrispublishing.com;
  www.mountainwestturf.com
Phone: 208/524-7000; Fax: 208/522-5241

ONION WORLD

Location: Yakima, Washington
Circulation: 6,218
Audience: U.S., Canada, foreign commercial
  growers
Editorial mission: Voice of the onion industry,
  directed at every known onion grower, packer
  and shipper.
Publisher: Columbia Publishing
Editor: Brent Clement;
  E-mail: brent@freshcut.com
Web site: www.onionworld.net
Phone: 800/900-2452; Fax: 509/248-4056

ONTARIO PRODUCE FARMER

Circulation: 2,389
Audience: Ontario Produce Farmer serves all or
  part of the Ontario agriculture produce sector
Editorial mission: Ontario Produce Farmer
  allows the delivery of targeted editorial and
  advertising messages in a cost-effective,
  interest-generating way.
Publisher: Merv Hawkins;
  E-mail: mjhawk@wwdc.com
Editor: Paul Mahon;
  E-mail: ontariofarmer@wwdc.com
Phone: 800/567-3276, 519/473-0010;
  Fax: 519/473-2256

ORNAMENTAL OUTLOOK

Location: Winter Park, Fla.
Circulation: 11,000 commercial nursery growers,
  foliage growers and landscapers
Audience: Serving the southern ornamental horticulture
  industry
Editorial mission: Ornamental Outlook provides
  its grower and landscaper readers with the
  production, plant protection, marketing, and
  plant variety information that is unique to the
  southern horticulture market.
Advertising benefits: Advertisers messages are
  sure to be seen and acted upon because our
  editorial is geared to the needs of the southern
  grower and landscaper.
Other services: Direct marketing, electronic
  industry guide, custom communications, custom
  publishing, and event partnerships.
Publisher: Joe Monahan;
  E-mail: joe_monahan@meisternet.com
Editor: Michael Allen;
  E-mail: michael_allen@meisternet.com
Gen. E-mail: oo_ads@meisternet.com
Phone: 407/539-6552; Fax: 407/539-6544

THE PACKER

Location: Lenexa, Kan.
Circulation: 30,109
Audience: Produce growers, shippers, packers,
  retailers and wholesalers
Editorial mission: The Packer is the authoritative
  voice and leading source of comprehensive,
  objective and accurate news and information
  on fresh fruit and vegetable marketing in
  North America.
Advertising benefits: The Packer is the produce
  industry's most trusted publication. Every
  Packer subscription is paid, so advertisers know
  that readers want to receive the newspaper.
Publisher: Robb Bertels;
  E-mail: rbertels@thepacker.com
Editor: Ben Wood;
  E-mail: bwood@thepacker.com
Web site: www.thepacker.com
Phone: 913/428-0692

PACIFIC NUT PRODUCER

Location: Clovis, Calif.
Circulation: 10,195 - BPA audited
Audience: Western U.S. nut industry, primarily in
  California, including Arizona, Hawaii, Oregon,
  New Mexico, Texas and Washington
Publisher: Dan Malcolm;
  E-mail: malcolmmed@aol.com
Editor: Patrick Cavanaugh;
  E-mail: malcolmmed@aol.com
Web site: www.malcolmmedia.com
Gen. E-mail: malcolmmed@aol.com
Phone: 559/298-6675

PEANUT GROWER

Location: Bronson, Fla.
Circulation: 22,575
Audience: Peanut farmers and affiliated industries
Editorial mission: Peanut Grower delivers profitable
  production and marketing strategies to
  peanut producers.
Advertising benefits: Reaching 22,500 peanut
  producers, Peanut Grower's editorial staff provides
  in-depth, timely editorial that is targeted
  to the grower's needs.
Other services: Internet sponsorship opportunities,
  Vance Ag Mail, Chem Techs
Group Publishing Director: Sonia Tighe;
  E-mail: stighe@compuserve.com
Editor: Amanda Huber; E-mail: ahuber@svic.net
Web site: www.peanutgrower.com
Phone: 352/486-7006; Fax: 352/486-7009

PEANUTS

Circulation: Each title is published monthly;
  all publications are ABC audited.
Audience: Farm Progress editors produce local
  editorial coverage for peanut production and
  marketing in each of the crop's growing
  regions; publications carrying peanut editorial
  include Georgia Farmer, Carolina Farmer,
  Alabama Farmer, Arkansas Farmer, Texas
  Farmer-Stockman, Virginia Farmer, Florida
  Farmer, Mississippi Farmer, Louisiana Farmer,
  and Oklahoma Farmer-Stockman
Advertising benefits: Flexible advertising value
  packages are available to reach the peanut market
  regionally and locally.
Other services: Farm Progress offers specialized
  services for marketers that include list
  rental and custom publishing. Each crop is
  available for custom data profiling. Farm
  Progress publishes custom publications for
  many regional and national crop organizations.
Publisher: Farm Progress;
  E-mail: sales@farmprogress.com
Phone: 912/234-9252 (advertising);
  Fax: 912/233-1016
Phone: 630/462-2350 (marketing services);
  Fax: 630/462-2202
Web sites: www.georgiafarmer.com;
  arkansasfarmer.com; carolinafarmer.com;
  floridafarmer.com; louisianafarmer.com;
  mississippifarmer.com;
  oklahomafarmerstockman.com;
  texasfarmerstockman.com; virginiafarmer.com

POTATO COUNTRY

Location: Yakima, Wash.
Circulation: 7,544
Audience: Serves all production areas but focuses
  on eleven western fall production states
Editorial mission: Closely identified with both
  Washington and Oregon potato industries;
  focuses on cutting-edge potato research and
  issues of most importance.
Publisher: Columbia Publishing
Editor: Brent Clement;
  E-mail: brent@freshcut.com
Web site: www.potatocountry.com
Phone: 800/900-2452; Fax: 509/248-4056

POTATO GROWER

Location: Idaho Falls, Idaho
Circulation: 15,000
Audience: Potato growers, allied industry
Editorial mission: To help growers become better,
  growing quality crops, to maintain their economic
  standing in the agriculture community.
Advertising benefits: Most current circulation
  and editorial covering all phases of growing;
  mailed monthly to growers, farm managers,
  packers, shippers, processors and decision
  makers nationwide.
Other services: Internet advertising, direct mail,
  trade shows
Publisher: Jason Harris;
  E-mail: jason@harrispublishing.com
Editor: Gary Rawlings;
  E-mail: gary@potatogrowers.com
Web site: www.harrispublishing.com;
  www.potatogrower.com
Phone: 208/524-7000; Fax: 208/522-5241

POTATOES IN CANADA

Location: Exeter, Ontario
Circulation: 3,577
Audience: Potato growers in Canada
Editorial mission: Editorial content provides
  agronomic advice, marketing insights and new
  technology to help readers in the pursuit of
  profitable potato production.
Advertising benefits: This annual edition
  reaches every known potato grower in Canada
  and delivers advertisers' messages within an
  editorial package focused on crop protection
  and nutrition, equipment and services.
Publisher: Peter Phillips;
  E-mail: peterp@aiscommunications.net
Editor: Peter Darbishire;
  E-mail: peterd@aiscommunications.net
Web site: www.topcropmanager.com
Gen. E-mail: ais@aiscommunications.net
Phone: 519/235-2400; Fax: 519/235-0798

PRODUCTORES DE HORTALIZAS

Location: Willoughby, Ohio
Circulation: Mexican edition: 10,000 (monthly);
  Central American edition: 6,700 (quarterly)

Audience: The professional vegetable and melon
  growers and exporters of Mexico and Central
  America, along with crop consultants and technicians,
  shippers, researchers, and others allied
  to the field
Editorial mission: "The Right Hand of Mexican
  & Central American growers." Provides the latest
  information on production technologies,
  including seed, irrigation, greenhouse, pest-control,
  fertilizers, mechanization and shipping.
Advertising benefits: The best-known, most-consulted
  agricultural publication in Mexico
  and in Central America boosts your business by
  connecting you with thousands of the leading
  producers.
Other services: Direct sales leads; custom publishing;
  product and company profiles; market
  research; award and event sponsorships; multimedia
  promotions; including video.
Publisher: Jess Ennis;
  E-mail: jess_ennis@meisternet.com
Editor: Jim Moore;
  E-mail: jim_moore@meisterner.com
Web site: www.hortalizas.com
Gen. E-mail: pdh_ads@meisternet.com
Phone: 440/942-2000; Fax: 440/942-0062

SOUTHEAST FARM PRESS

Location: Clarksdale, Miss.
Audience: Southeastern producers
Circulation: 51,000
Editorial mission: Coverage of issues and interest
  related to the diverse agriculture of the
  Southeastern U.S., targeting cotton, peanuts,
  tobacco, corn, soybeans, vegetables, and
  fruit/nut operations.
Advertising benefits: Southeast Farm Press
  provides in-depth regional coverage of major
  specialty crops in the Southeast three times per
  month Jan. through April and two times per
  month May through Dec.
Other Services: List rental, reprints, research,
  workplace learning, video productions and
  www.agriclick.com.
Publisher: Mike Gonitzke;
  E-mail: mgonitzke@primediabusiness.com
Editor: Paul Hollis;
  E-mail: phollis@primediabusiness.com
Web site: www.southeastfarmpress.com
Phone: 662/624-8503; Fax: 662/627-1137

SOUTHEASTERN PEANUT
FARMER

Location: Tifton, Georgia
Circulation: 8,500
Audience: Serves peanut farmers and those affiliated
  with the peanut industry
Editorial mission: Southeastern Peanut
  Farmer's editorial policy, established by peanut
  producers, is to make peanuts pay for the farmer
  by providing the most timely, most needed
  information to the producer as quickly as possible.
  Articles are kept short, easy to read and
  made to fit the farmer's time schedule.
Advertising benefits: The Southeastern Peanut
  Farmer has consistently been the number one
  news choice for the growers of nearly 60 percent
  of the nation's peanut crop. SPF provides
  total coverage, 7 times yearly, in Georgia, Florida,
  Alabama and South Carolina.
Editor: Joy Carter;
  E-mail: joycarter@gapeanuts.com
Web site: www.gapeanuts.com/southeastern-peanutfarmer.html
Gen. E-mail: sepf@gapeanuts.com
Phone: 229/386-3690; Fax: 229/386-3501

SOUTHWEST FARM PRESS

Location: Clarksdale, Miss.
Circulation: 51,000
Audience: Texas, New Mexico, Oklahoma and
  Kansas producers
Editorial Mission: Coverage of the varied,
  highly productive agriculture of the southwestern
  states, targeting growers of cotton, wheat,
  rice, sorghum, peanuts, pecans, soybeans, corn
  and vegetable/citrus crops.
Advertising benefit: Southwest Farm Press
  provides in-depth regional coverage three times
  per month Jan. through April and two times per
  month May through Dec.
Other Services: List rental, reprints, research,
  workplace learning, video productions and
  www.agriclick.com.
Publisher: Mike Gonitzke;
  E-mail: mgonitzke@primediabusiness.com
Editor: Ron Smith;
  E-mail: rsmith@primediabusiness.com
Web site: www.Southeastfarmpress.com
Phone: 662/624-8503; Fax: 662/627-1137

SPUDMAN

Location: Sparta, Mich.
Circulation: 17,114
Audience: North American potato growing and
  processing industry along with farm marketers
Editorial mission: To provide news and information
  to commercial potato growers and
  processors along with updating readers regularly
  via the Internet at Spudman.com.
Advertising benefits: Spudman magazine is the
  premier national potato publication offering a
  targeted audience with a loyal readership bolstered
  by a high-traffic Web site.
Other services: Direct mail, custom publishing,
  Web site banners and direct E-mail service
Publisher: Matt McCallum;
  E-mail: glp@iserv.net
Editor: Greg Brown; E-mail: grbrown@iserv.net
Web site: www.spudman.com
Phone: 616/887-9008; Fax: 616/887-2666

SUGAR PRODUCER

Location: Idaho Falls, Idaho
Circulation: 13,500
Audience: Sugarbeet growers, allied industry
Editorial mission: To help the nation's sugarbeet
  growers produce top-quality sugarbeets, to
  maintain their economic standing in the agricultural
  community.
Advertising benefits: Most current circulation
  and editorial covering all phases of growing.
  Mailed nine times each year to growers and
  farm managers, factories, processors and decision
  makers nationwide.
Other services: Internet advertising, direct mail,
  trade show
Publisher: Jason Harris;
  E-mail: jason@harrispublishing.com
Editor: Mike Griffel;
  E-mail: griffel@sugarproducer.com
Web site: www.sugarproducer.com;
  www.harrispublishing.com
Phone: 208/524-7000; Fax: 208/522-5241

THE SUGARBEET GROWER

Location: Fargo, N.D.
Circulation: 12,600
Audience: U.S. & Canadian sugarbeet growers
  and affiliated industry
Editorial mission: Provide cutting-edge news
  and articles pertaining to sugarbeet research,
  production, domestic policy and trade, and
  general industry trends.
Advertising benefits: Exceptionally well-targeted
  and BPA-audited mailing list, combined with
  high-quality editorial product provides excellent
  advertiser exposure to desired reader audience.
Publisher: Randy Freed, Sugar Publications
Editor: Don Lilleboe;
  E-mail: sugar@kayesprinting.com
Web site: www.sugarpub.com
Gen. E-mail: sugar@kayesprinting.com
Phone: 701/237-5747; Fax: 701/476-2182

THE TOMATO MAGAZINE

Location: Yakima, Washington
Circulation: 7,031
Audience: U.S., Canada, Mexico, foreign
  commercial growers
Editorial mission: Focus is on fresh market
  industry where California and Florida tomato
  growers dominate.
Publisher: Columbia Publishing
Editor: Brent Clement;
  E-mail: brent@freshcut.com
Web site: www.freshcut.com/tomato
Phone: 800/900-2452; Fax: 509/248-4056

THE VEGETABLE GROWER NEWS

Location: Sparta, Mich.
Circulation: 15,421
Audience: North American vegetable growing
  and processing industry along with farm marketers
  and greenhouse operators
Editorial mission: To provide news and information
  to commercial vegetable growers,
  processors and farm marketers along with
  updating readers regularly via the Internet at
  vegetablegrowersnews.com
Advertising benefits: The Vegetable Growers
  News offers a targeted audience with a loyal
  readership that gets results, bolstered by a
  high-traffic Web site.
Other services: Direct mail, custom publishing,
  annual Buyer's Guide, Web site banners and
  direct e-mail service.
Publisher: Matt McCallum;
  E-mail: glp@iserv.net
Editor: Karen Gentry; E-mail: gentry@iserv.net
Web site: www.vegetablegrowersnews.com
Phone: 616/887-9008; Fax: 616/887-2666

VEGETABLES WEST,
  GROWER & PCA

Location: Clovis, Calif.
Circulation: 7,634 - BPA audited
Audience: Western U.S. vegetable industry, primarily
  in California, including Arizona, New
  Mexico, Oregon, Texas and Washington
Publisher: Dan Malcolm;
  E-mail: malcolmmed@aol.com
Editor: Patrick Cavanaugh;
  E-mail: malcolmmed@aol.com
Web site: www.malcolmmedia.com
Gen. E-mail: malcolmmed@aol.com
Phone: 559/298-6675

WESTERN FARM PRESS

Location: Clarksdale, Miss.
Audience: California and Arizona producers
Circulation: 24,000
Editorial Mission: To focus on high-dollar cotton,
  vineyard, citrus, grain, nut, tree fruit, stone
  fruit, alfalfa, corn, vegetable and rice segments,
  with editorial tailored to production, regulatory,
  marketing, legislative and technology issues.
Advertising benefits: Western Farm Press provides
  in-depth regional coverage of the largest,
  most dynamic and most diversified agriculture
  twice per month.
Other Services: List rental, reprints, research,
  workplace learning, video productions and
  www.agriclick.com.
Publisher: Mike Gonitzke;
  E-mail: mgonitzke@primediabusiness.com
Editor: Harry Cline;
  E-mail: hcline@primediabusiness.com
Web site: www.westernfarmpress.com
Phone/Fax: 662/624-8503 AM
COPYRIGHT 2001 Doane Information Service
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Marketing Services Guide to agriculture periodicals
Comment:Specialty Ag Publications.(Marketing Services Guide to agriculture periodicals)
Publication:Agri Marketing
Geographic Code:1USA
Date:Sep 1, 2001
Words:4440
Previous Article:FACTS & FIGURES.
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