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Sparkling, Crisp, Refreshing - and Sugar-Free!! So Leave the Guilt at Home.

Baja Bob's Introduces a Zero Calorie, Zero Sugar Mojito Mix

SAN DIEGO -- Baja Bob's([R]) Bar Mixes (www.bajabobs.com) today announced a minty and refreshing new addition to their popular line of sugar-free bar mixes - Mojito Mix. Incredibly delicious and thirst-quenching, Baja Bob's Mojito Mix is sweetened with Splenda([R]) and all natural flavors so the taste of fresh mint, sweet lime comes pouring through, without the guilt of high calories or the artificial taste often associated with sugar-free products laced with erythritol or aspartame. This zesty and trendy drink concoction will rock the buds without wrecking the waist; with 0-calories per drink (100-calories when rum is added as compared to 220-calories of the sugared version), savvy consumers can indulge in the occasional libation without undoing their otherwise healthy habits. Baja Bob's Mojito Mix tastes equally good mixed the traditional way with rum or without - as a "faux-jito" - and offers drinkers a tasty alternative when out-on-the-town. Scheduled for release in December, the sugar-free Mojito Mix will retail for $4.99 per bottle.

The Mojito Mix follows other popular Baja Bob's sugar-free drink mixes - also flavored with Splenda, an alternative sweetener made from real sugar. Most of Baja Bob's drink mixes contain 100-percent fewer calories than regular mixes. Perfect with or without alcohol, these mixes allow people watching their weight, or those forced to monitor sugar intake, the opportunity to enjoy the great taste of a trendy and popular drink without jeopardizing their healthy lifestyle.

Baja Bob's mixes come in several flavors: Original Margarita, Wild Strawberry Margarita, Desert Key Lime Margarita, Crazy Caribe Pina Colada, Loco Lemon Sweet & Sour and Maui Madness Mai Tai, in addition to four martini flavor combinations: Cranberry Cosmo, Sour Apple, Lemon Drop, and Blue Raspberry.

About Baja Bob

Baja Bob's([R]) was started by a group of friends who were looking for sugar-free solutions that would realistically fit into their lives. The group perfected the mixes and now produces them in San Diego, California. Baja Bob's([R]) entire line can be found on Amazon.com, as well as in virtually every sugar-free Internet store, the Atkins Catalog and numerous nationwide retailers. For more information, visit their Web site, www.bajabobs.com.
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Publication:Business Wire
Date:Nov 14, 2006
Words:366
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