Spanish Women Are the Biggest Volume Users of Colourants Says the Report 'Haircare - Pan-European Overview - 2006'.DUBLIN Dublin, city, Republic of Ireland Dublin, Irish Baile Átha Cliath, county borough (1991 pop. 915,516), Leinster, capital of the Republic of Ireland, on Dublin Bay at the mouth of the Liffey River. , Ireland Ireland, Irish Eire (âr`ə) [to it are related the poetic Erin and perhaps the Latin Hibernia], island, 32,598 sq mi (84,429 sq km), second largest of the British Isles. -- Research and Markets (http://www.researchandmarkets.com/reports/c44640) has announced the addition of Haircare - Pan-European Overview - 2006 to their offering This report provides a pan-European overview of the haircare markets in France, Germany Germany (jûr`mənē), Ger. Deutschland, officially Federal Republic of Germany, republic (2005 est. pop. 82,431,000), 137,699 sq mi (356,733 sq km). , Italy Italy (ĭt`əlē), Ital. Italia, officially Italian Republic, republic (2005 est. pop. 58,103,000), 116,303 sq mi (301,225 sq km), S Europe. , Spain Spain, Span. España (āspä`nyä), officially Kingdom of Spain, constitutional monarchy (2005 est. pop. 40,341,000), 194,884 sq mi (504,750 sq km), including the Balearic and Canary islands, SW Europe. and the UK. For a more detailed breakdown of market size data, please refer to individual country reports. European European emanating from or pertaining to Europe. European bat lyssavirus see lyssavirus. European beech tree fagussylvaticus. European blastomycosis see cryptococcosis. Consumer Goods consumer goods Any tangible commodity purchased by households to satisfy their wants and needs. Consumer goods may be durable or nondurable. Durable goods (e.g., autos, furniture, and appliances) have a significant life span, often defined as three years or more, and Intelligence is a unique series of FMCG FMCG Fast Moving Consumer Goods market research reports, written by industry experts and incorporating exclusive insight into consumer activity and market trends. They are designed to guarantee that every stage of your advertising, marketing or new product development process is focused towards genuine demand and real opportunity. Each report contains comprehensive analysis into: - Market sizes - Market trends - Leading manufacturers - Consumer trends - Sales forecasts Sales forecast A key input to a firm's financial planning process. External sales forecasts are based on historical experience, statistical analysis, and consideration of various macroeconomic factors. This unique level of coverage ensure that your R&D, category management and marketing teams have both an holistic Holistic A practice of medicine that focuses on the whole patient, and addresses the social, emotional, and spiritual needs of a patient as well as their physical treatment. Mentioned in: Aromatherapy, Stress Reduction, Traditional Chinese Medicine understanding of the sector and a valuable insight into local sector trends and consumer habits. This research is relevant at any level of the decision making process, whether it be the initial developmental stages or the later brand building exercises. Content Outline: Introduction Definitions Consumer research Abbreviations Executive Summary France A declining market since 2003 List of Figures: Figure 1: Indexed French retail value sales of haircare products, at current and constant prices, 2000-05 Conditioners Conditioners used on leather take many shapes and forms. They are used mostly to keep leather from drying out and deteriorating. A very old and widely used conditioner is dubbin. put on the best performance Grocery multiples dominate distribution Figure 2: French retail value sales of haircare products, by sector and outlet type, 2005 L'Or[c]al is the indisputable market leader in its home country Adding value Potential to expand consumer base and encourage more frequent usage Back to growth Figure 3: Forecast indexed French retail value sales of haircare products, at current prices, 2005-10 Germany Sales return to growth, with conditioners as star performers Figure 4: Indexed German retail value sales of haircare products, by sector, 2000-05 Greying population and one-person one-per·son adj. 1. Consisting of a single person. 2. Designed for or restricted to one person. Adj. 1. households shape demand Economic recession and oil price hikes hit suppliers New products popular with consumers Figure 5: German retail value sales of haircare products, % share by sector, 2000-05 Self-service druggists lead distribution, but discounters go from strength to strength Figure 6: German retail value sales of haircare products, % share by outlet type, 2000-05 Global players dominate Well-known well-known adj. 1. Widely known; familiar or famous: a well-known performer. 2. Fully known: well-known facts. brands lead, but face increasing competition from own-labels Frequent new product introductions despite difficult conditions Women more interested in practical haircare products, while men are keen on styling Ageing population will shape future demand Figure 7: Indexed forecast German retail value sales of haircare products, by sector, 2005-10 Italy Socio-economic trends impact haircare sales Conditioners are star performers Figure 8: Indexed Italian retail value sales of haircare products, by sector, 2000-05 Figure 9: Italian retail value sales of haircare products, % share by sector, 2000-05 Mass-market dominates distribution Figure 10: Italian retail value sales of haircare products, % share by outlet type, 2005 L'Or[c]al in dominant position Product innovation focuses on cosmetic cosmetic /cos·met·ic/ (koz-met´ik) 1. pertaining to cosmesis. 2. a beautifying substance or preparation. cos·met·ic n. benefits Further growth, but at slower rate Figure 11: Forecast indexed Italian retail value sales of haircare products, by sector, 2005-10 Spain Favourable economic circumstances CIRCUMSTANCES, evidence. The particulars which accompany a fact. 2. The facts proved are either possible or impossible, ordinary and probable, or extraordinary and improbable, recent or ancient; they may have happened near us, or afar off; they are public or support market growth Continued growth, but at a slower rate Figure 12: Indexed growth in Spanish Spanish, river, c.150 mi (240 km) long, issuing from Spanish Lake, S Ont., Canada, NW of Sudbury, and flowing generally S through Biskotasi and Agnew lakes to Lake Huron opposite Manitoulin island. There are several hydroelectric stations on the river. retail value sales of haircare products, by sector, 2000-05 Only styling products have lost sales since 2003 Figure 13: Spanish retail value sales of haircare products, % share by sector, 2000-05 Supermarkets are main distributors Figure 14: Spanish retail value sales of haircare products, by outlet type, 2005 L'Or[c]al and Procter & Gamble consolidate their leading positions Bulk of NPD NPD New Product Development NPD Nouveau Parti Démocratique (Canada) NPD Narcissistic Personality Disorder NPD Norwegian Petroleum Directorate NPD Nationaldemokratische Partei Deutschlands for shampoos and conditioners Young adults constitute main consumer group Figure 15: Use of haircare products, by women, by country, 2005 Figure 16: Use of haircare products, by men, by country, 2005 More growth expected Figure 17: Forecast indexed growth in Spanish retail value sales of haircare products, by sector, 2005-10 UK Tough trading environment takes market to minus Figure 18: Indexed UK retail sales of haircare products, at current prices, 2000-05 Shampoos remain the largest sector Supermarkets and hypermarkets dominate distribution Figure 19: UK retail value sales of haircare products*, by sector and outlet type, 2005 Concentrated sales Versatile new products High penetration levels in European terms European terms A foreign exchange quotation that states the foreign currency price of one U.S. dollar. Opposite of direct quote. Promising future prospects - back to growth Figure 20: Forecast indexed UK retail sales of haircare products*, at current prices, 2005-10 Market Drivers Ageing population shapes product offer Figure 21: Total population, by age, by country, 2005 Despite rising consumer expenditure consumers are becoming increasingly price-conscious Figure 22: Consumer expenditure, at current prices, by country, 2000-05 Increasing employment supports sales Figure 23: Total in employment, by country, 2000-05 Market Size and Trends France generates 30% of value salesa[bar] Figure 24: Value sales of haircare products, at current prices, by country, 2000-05 Figure 25: Value sales of haircare products, % share by country, 2005 a[bar]but Spain sees the fastest growth Figure 26: Indexed value sales of haircare products, at current prices, by country, 2000-05 French stand out for high per capita [Latin, By the heads or polls.] A term used in the Descent and Distribution of the estate of one who dies without a will. It means to share and share alike according to the number of individuals. expenditure Figure 27: Annual per capita expenditure on haircare products, by country, 2000-05 Market Segmentation Market Segmentation A marketing term referring to the aggregating of prospective buyers into groups (segments) that have common needs and will respond similarly to a marketing action. Shampoos take the biggest value share Figure 28: Value sales of haircare products, by sector, by country, 2005 Figure 29: Value sales of haircare products, % share by sector, by country, 2005 Shampoos Sales increase everywhere else but the UK Figure 30: Value sales of shampoos, at current prices, by country, 2000-05 Figure 31: Value sales of shampoos, % share by country, 2005 Figure 32: Indexed value sales of shampoos, at current prices, by country, 2000-05 Styling products Germany is by far the most important market for styling products Figure 33: Value sales of styling products, at current prices, by country, 2000-05 Figure 34: Value sales of styling products, % share by country, 2005 Figure 35: Indexed value sales of styling products, at current prices, by country, 2000-05 Colourants France takes the lion's share in colourant A colourant is something added to something else to cause a change in colour. Colourants can be dyes, pigments, inks, paint, or chemicals. For example, this could be adding white to tint a paint, or black to shade a paint, ultimately changing the colour or value. sales Figure 36: Value sales of colourants, at current prices, by country, 2000-05 Figure 37: Value sales of colourants, % share by country, 2005 Figure 38: Indexed value sales of colourants, at current prices, by country, 2000-05 Conditioners Italy and Spain lag behind Figure 39: Value sales of conditioners, at current prices, by country, 2000-05 Figure 40: Value sales of conditioners, % share by country, 2005 Figure 41: Indexed value sales of conditioners, at current prices, by country, 2000-05 Distribution Mass-market outlets take the largest share of the market Figure 42: Value sales of haircare products, by outlet type, by country, 2005 Figure 43: Value sales of haircare products, % share by distribution channel, by country, 2005 The Supply Structure France is the most concentrated market Figure 44: Manufacturers' value sales of haircare products, by country, 2005 Figure 45: % share of leading manufacturer in value sales of haircare products, by country, 2005 The Consumer - Haircare Figure 46: Penetration and frequency of using haircare products, by women, by type, by country, 2005 Figure 47: Penetration and frequency of using haircare products, by men, by type, by country, 2005 British consumers register the highest penetration rate for conditioners Figure 48: Penetration of haircare products among women, by type, by country, 2005 Figure 49: Penetration of haircare products among men, by type, by country, 2005 Most consumers use shampoo shampoo a cleaning agent, usually liquid, for hair; usually consists of a detergent and perfume. Some, usually referred to as medicated shampoos, contain therapeutic substances such as parasiticides, antimicrobials, ketatolytic agents, and antiseborrheic compounds such as selenium 2-3 times a week Figure 50: Frequency of using shampoos, by women, by country, 2005 Figure 51: Frequency of using shampoos, by men, by country, 2005 Good potential to encourage more frequent use of conditioner conditioner, n 1. an additive substance used to increase the effectiveness of another substance. 2. a substance added to enamel that improves a sealant's ability to adhere. , especially among men Figure 52: Frequency of using conditioner, by women, by country, 2005 Figure 53: Frequency of using conditioners, by men, by country, 2005 German women are the most frequent users of hairspray Figure 54: Frequency of using hairsprays, by women, by country, 2005 Penetration for styling products remains low Figure 55: Frequency of using hair gel/mousse/spray, by women, by country, 2005 Figure 56: Frequency of using hair gel/mousse/spray, by men, by country, 2005 Spanish women are the biggest volume users of colourants Figure 57: Frequency of using colourants, by women, by country, 2005 Prospects France Potential to bring the market back to growth Continued segmentation New product launches concentrate on adding value Germany Needs of ageing population cannot be ignored Figure 58: Projections in German population, by age, 2006-10 One-person households offer opportunities Tax rises may stifle consumer demand High oil prices set to prevail Italy Importance of lifestyle trends Haircare more resilient See resiliency. to economic downturns Growth of female employment maintains sales Ageing population Figure 59: Projections in Italian population, by age, 2006-10 Demand for natural products and curative curative /cur·a·tive/ (kur´ah-tiv) tending to overcome disease and promote recovery. cu·ra·tive adj. 1. Serving or tending to cure. 2. treatments Low penetration of conditioners and styling gels Spain Ageing population has varying impact Figure 60: Projections in Spanish population, by age, 2006-10 Economic trends will remain favourable Growth to slow down further Natural and caring products to gain importance UK Value for money is a growing consumer priority Hypersegmentation hypersegmentation excessive subdivision into lobes or segments, e.g. hypersegmented neutrophils. to continue in shampoos and conditioners Fashion trends shape demand for colourants and styling products Forecast Spain and France will see the best growth Figure 61: Forecast value sales of haircare products, at current prices, by country, 2005-10 Figure 62: Forecast value sales of haircare products, % share by country, 2010 Countries Covered: France, UK, Italy, Germany and Spain For more information visit http://www.researchandmarkets.com/reports/c44640 |
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