Soundtrack Artists Get in Tune with New Music-Making Cinescore Theme Packs from Sony Creative Software.

"Hyperculture: New Media Soundtracks" and "Urban 24/7: City Soundmaps" Now Available for Professional Soundtrack Production

AMSTERDAM, Netherlands -- IBC Tradeshow Booth #9-131 - Sony Creative Software, a leading provider of professional audio and video editing software applications, today announced the availability of Hyperculture: New Media Soundtracks and Urban 24/7: City Soundmaps, two new, royalty-free Theme Packs for its popular and powerful soundtrack production software application, Cinescore. These two titles add a total of 20 distinctive new Themes to the Cinescore music production system, thus delivering thousands of new options for generating unique, royalty-free music.

"Taking advantage of the superior soundtrack technology inside Cinescore software has allowed us to construct two new Theme Packs that are perfect additions to our growing catalog of royalty-free music titles," said Dave Chaimson, vice president of global marketing for Sony Creative Software. "Themes are an integral part of the Cinescore system. These two new titles further expand the creative options available to media producers, helping them to quickly create powerful, royalty-free music that can establish a consistent thematic tone across an entire project."

Urban 24/7: City Soundmaps delivers the audio experience of a major metropolitan cityscape directly into your studio. Cue audiences to react to inner city scenes with royalty-free music maps that are as rich in character as the locations they represent. From block party action to intimate nightclub atmospheres, Urban 24/7 reflects the true diversity of the public and private spaces we use to conduct modern life.

Reflecting the range of the category with the diversity of its content, Hyperculture is the ideal Theme Pack for documenting the New Media experience, blending genres in proportions controlled directly by the end user. Open one of the ten Themes on Hyperculture and create perfectly integrated music by working intuitively with an intriguing set of easy to understand controls. Jazz and symphonic backdrops, rock, pop, hip-hop, electronica, world music and expansive cinematic forms only begin to document the variety found within the Hyperculture Theme Pack. With Hyperculture, producers can easily merge authentic sounds from the global village in ways that resonate with the true spirit of any project.

Cinescore Theme Packs such as Hyperculture and Urban 24/7 are used exclusively within Sony's groundbreaking Cinescore software application. Cinescore offers media producers easy control over an extremely sophisticated music production environment that operates on audio material in real time to create seamless mixes complete with variable signal and effects processing. All Cinescore Theme Packs contain an enormous assortment of music resources that can be customized to suit the demands of any project - with no experience in music composition or recording studio engineering required.

With Cinescore and Sony Creative Software Theme Packs, the music's time and tempo, intensity, variation and repetition can be easily connected with associated video or voiceover down to frame level accuracy to create the perfect soundtrack without requiring any specialized musical knowledge or technical skill by using just a few simple, intuitive controls.

Cinescore and Sony Creative Software's new Vegas Pro 8 award-winning nonlinear editing (NLE) software (announced separately) will be demonstrated at the Sony Creative Software Booth #9-131 at the IBC 2007 tradeshow, September 7-11. Visit the Sony Creative Software booth for a complete schedule and session overviews.

Price and Availability

Hyperculture and Urban 27/7 are now available for US$99.95 (MSRP). For more information on these or any other Sony Creative Software Theme Pack collections and leading audio or video editing solutions, please visit http://www.sonycreativesoftware.com.

About Sony Creative Software

Sony Creative Software inspires artistic expression with its award-winning line of products for digital video, music, DVD, and audio production. As a subsidiary of Sony Corporation of America, the company also develops applications that enhance the experience for users of Sony hardware devices. Sony Creative Software customers span the globe and include seasoned professionals in the film, television, video game, and recording industries, as well as students, educators, hobbyists, and enthusiasts. For more information, visit www.sonycreativesoftware.com.

Cinescore and Vegas are trademarks of Sony Creative Software Inc. in the United States and other countries.