Soriana Signs Emida as Logistic Electronic Operator.FOOTHILL RANCH, Calif. & MIAMI Miami, cities, United States Miami (mīăm`ē, –ə). 1 City (1990 pop. 358,548), seat of Dade co., SE Fla., on Biscayne Bay at the mouth of the Miami River; inc. 1896. -- Emida Technologies, through their Mexican subsidiary Red de Prepago de Mexico, has finalized See finalization. an agreement with Soriana, one of Mexico's largest retail chains, for exclusive electronic transaction processing Updating the appropriate database records as soon as a transaction (order, payment, etc.) is entered into the computer. It may also imply that confirmations are sent at the same time. Transaction processing systems are the backbone of an organization because they update constantly. of prepaid wireless recharge re·charge tr.v. re·charged, re·charg·ing, re·charg·es To charge again, especially to reenergize a storage battery. re at all 198 Soriana stores in 89 cities throughout Mexico. Soriana, a publicly traded company publicly traded company A company whose shares of common stock are held by the public and are available for purchase by investors. The shares of publicly traded firms are bought and sold on the organized exchanges or in the over-the-counter market. , was the first retailer to offer wireless top-up via ePINs over Emida's Puntoflex network nearly two and a half years ago. Soriana will now move exclusively to electronic top-up within the next 30 days, being among the first major retailers to eliminate the use of ePINs. Wireless carriers Movistar and Telcel have already completed the necessary integration to be able to offer 100 percent electronic top-up at all Soriana stores, and two additional carriers, Unefon and Iusacell, are in the final stages of integration to also allow 100 percent electronic top-up of the services at all Soriana locations. In the new agreement between Emida and Soriana, Emida becomes Soriana's logistic electronic operator for an undisclosed per-transaction fee. Soriana chose Emida's Puntoflex network based on the successful history between the two companies. "We needed to move quickly from ePINs to electronic transactions, and Emida has proven themselves to be a knowledgeable, responsive and technically competent partner throughout our history together," said Pedro Mejia Mendoza, investor relations Investor relations The process by which the corporation communicates with its investors. director, Soriana. "We trust Emida and are glad to be working with them as we continue to evolve and improve our product offerings to our customers." In addition, as Soriana makes the change from ePINs to electronic recharge, they have launched their new convenience store chain, Supercity, in Mexico. This strategic move will help Soriana pursue prepaid wireless opportunities in the convenience store sector, the largest reseller market of wireless top-up in the country. Soriana expects to have about 300 Supercity stores opened by the end of 2006. All Supercity stores will exclusively offer electronic top-up. "Soriana has clearly put a lot of trust in us, and we appreciate that," commented Manuel Nunez, Emida's general manager of Mexico. "Puntoflex has proven to be a robust, secure and reliable electronic distribution network for Soriana, and as another key element to Soriana's success with their all-electronic strategy, we will provide Soriana and all cellular carriers integrated into Soriana's network with precise, clear and timely snapshots of the transactions being processed." More information on Soriana can be found on their Web site www.soriana.com.mx. About Emida Emida is a leader in the global prepayment Prepayment 1. The payment of a debt obligation prior to its due date. 2. The excess payment over a scheduled debt repayment amount. Notes: 1. Examples include deferred expenses such as rent and early loan repayments. 2. and value transfer market, operating in 17 countries, including North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Mexico, Peru, Dominican Republic Dominican Republic (dəmĭn`ĭkən), republic (2005 est. pop. 8,950,000), 18,700 sq mi (48,442 sq km), West Indies, on the eastern two thirds of the island of Hispaniola. The capital and largest city is Santo Domingo. , Colombia, Ecuador, Guyana and much of the Caribbean. Emida's technology allows for the domestic and international distribution and value transfer of many types of prepaid products including prepaid wireless, long distance, lottery and stored value. The company's strategy is to build profitable, robust distribution networks for many prepaid products in identified operating geographies and introduce unique cross-border value products between regions. Emida's POSA POSA Public Order and Security Act POSA Pattern Oriented Software Architecture POSA Passive Optical Sample Assembly POSA Parks and Open Space Advocates (Seattle, WA) PoSA Pomona College Student Art Gallery solutions, Debisys and Puntoflex, provide robust revenue solutions for distributors and carriers alike. For more information, please visit the company Web site at www.emida.net or e-mail info@emida.net. |
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