Sonic and Macrovision Enter into Licensing Agreement to Enable the Custom Recording of Secure DVDs.New Solution to Help Content Owners Offer Consumers More Choice and Easy Access to Entertainment on DVD DVD: see digital versatile disc. DVD in full digital video disc or digital versatile disc Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology. SANTA CLARA Santa Clara, city, Cuba Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba. , Calif. & NOVATO, Calif. -- Sonic Solutions Sonic Solutions NASDAQ: SNIC is a digital media company based in Novato, California, USA. It was created in 1986 by former Lucasfilm employees who developed the AudioDroid digital audio editing system as part of the Droidworks project. ([R]) (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :SNIC SNIC Singapore National Institute of Chemistry SNIC Snow and Ice Clearance SNIC Sub-Network Independent Convergence (functions) SNIC Standard Network Interface Card ), the leader in digital media software, and Macrovision Corporation (NASDAQ:MVSN MVSN Milizia Volontaria per la Sicurezza Nazionale (Italy) ), the leader in digital media protection, today announced a licensing agreement to provide the industry's first comprehensive content protection solution to enable the custom manufacturing of secure DVDs by retailers, e-tailers and DVD production facilities. The new solution will make it possible for movie studios and other content owners to expand the number of titles in their catalog that are available for purchase by consumers in a variety of channels. The solution will integrate Macrovision's RipGuard and ACP (Associate Computing Professional) The award for successful completion of an examination in computers offered by the ICCP. It is geared to newcomers in the computing field. For more information, visit www.iccp.org. ACP - Algebra of Communicating Processes technologies into Sonic's DVD On Demand([TM]) technology solution, which will allow content encrypted with the industry-standard Content Scramble System Content Scramble System (CSS) is a Digital Rights Management (DRM) scheme used on almost all commercially produced DVD-Video discs. It utilizes a weak, proprietary 40-bit stream cipher algorithm. The system was introduced around 1996 and has subsequently been compromised. (CSS (1) See Cascading Style Sheets. (2) (Content Scrambling System) The copy protection system applied to DVDs, which uses a 40-bit key to encrypt the movie. ) found on mass-replicated DVDs to be recorded directly to optical DVD media. Sonic will license the new combined solution to video publishers and distributors. With the addition of RipGuard and ACP technologies to Sonic DVD On Demand, Macrovision and Sonic can together enable DVDs on Demand that feature "triple protection" to safeguard against digital ripping and analog and digital copying. This innovation will deliver vital security for content owners who wish to offer consumers more access to niche and "back catalog" content, but have been wary to do so without adequate protection. With this fully protected custom DVD manufacturing solution, content owners can offer DVDs through a variety of existing and new channels, such as online sites and retail kiosks. "Today DVDs remain the easiest way for consumers to watch movies at home and on the road, but most DVD stores have a limited inventory, which results in lost sales opportunities," said Rob Enderle Rob Enderle, founder of the Enderle Group, is a consultant, writer, and widely quoted technical and legal analyst in the information technology industry. Microsoft, Advanced Micro Devices, the SCO Group, IBM, Hewlett-Packard, and Dell are (or have been) among his clients. , Principal Analyst for the Enderle Group. "What Sonic and Macrovision have done is make it possible to move nearly unlimited and secure DVD libraries incredibly close to potential buyers, opening up new profit opportunities for studios and retail partners that simply were not possible before." "Together, Sonic and Macrovision are providing content protection that doesn't compromise the consumer experience, which is critical for the success of this exciting new business model," said Fred Amoroso Am`o`ro´so n. 1. A lover; a man enamored. adv. 1. (Mus.) In a soft, tender, amatory style. , CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Macrovision. "With the RipGuard and ACP technologies now available as part of Sonic's DVD On Demand solution, studios and retailers will have the ability to deliver more of their movies to consumers using proven, studio-standard protection technology that we have developed and refined over several years." Systems equipped with the Sonic and Macrovision solution will produce DVDs that offer the same audio and video quality, features and protection as today's commercially mass-produced titles. Sonic's DVD On Demand platform will provide content owners with comprehensive copy protection against analog copying and digital ripping using three industry leading technologies (CSS, ACP and RipGuard) while also maintaining the highest possible playback compatibility with set-top DVD players. "Our DVD On Demand manufacturing solution creates a revolutionary new business model that will benefit movie studios, channel partners and consumers alike," said Jim Taylor This article is about the NFL football player. For other uses, see Jim Taylor (disambiguation). James Charles "Jim" Taylor (born September 20, 1935) is a former professional football player. Taylor played for ten NFL seasons, from 1958-67. , senior vice president and general manager of Sonic Solutions' Advanced Technology Group. "The synthesis of Sonic and Macrovision expertise means that studios and video publishers can safely and cost-effectively distribute a wider variety of content into existing and new distribution channels." The new Sonic and Macrovision solution will be available later this quarter. About Macrovision's RipGuard and ACP Technologies The Macrovision RipGuard technology is the anti-ripping solution preferred by Hollywood studios and used on major DVD releases today. Macrovision ACP is the world's leading device-to-device analog content protection system, protecting over 4.5 billion DVDs for Hollywood and other rights owners since the format's introduction. Macrovision ACP closes the analog hole on nearly every DVD player, DVD recorder, PC, and digital video recorder See DVR. . The combination of RipGuard DVD and Macrovision ACP form a comprehensive DVD protection solution that plugs both the analog and digital holes in a single step. About Macrovision Macrovision provides distribution, commerce and consumption solutions for software, entertainment and information content to the home video, PC games, music, cable/satellite, consumer software, enterprise software and information publishing industries. Macrovision holds approximately 240 issued or pending United States patents and more than 1,200 issued or pending international patents, and continues to increase its patent portfolio with new and innovative technologies in related fields. Macrovision is headquartered in Santa Clara, California Santa Clara, California (IPA: /ˌsæntəˈklærə/) , founded in 1777 and incorporated in 1852, is a city in Santa Clara County, in the U.S. state of California. , U.S.A. with other offices across the United States and around the world. More information about Macrovision can be found at www.macrovision.com. About Sonic's DVD On Demand Sonic's comprehensive DVD On Demand technology platform for the manufacturing industry enables, for the first time, the custom production of DVDs that deliver the quality, features and industry-approved Content Scramble System (CSS) encryption identical to today's commercially mass-produced titles, in addition to Macrovision's proven anti-piracy solutions. The affiliated patent licensing and certification program enables drive, media, and authoring system manufacturers to create high quality, compatible, and reliable custom DVD manufacturing solutions. About Sonic Solutions Sonic Solutions (NASDAQ:SNIC; http://www.sonic.com) is the leader in digital media software, providing a broad range of interoperable, platform-independent software tools and applications for creative professionals, business and home users, and technology partners. Sonic's products range from advanced DVD authoring systems and interactive content delivery technologies used to produce the majority of Hollywood DVD film releases, to the award-winning Roxio([R])-- branded CD and DVD creation, playback and backup solutions that have become the premier choice for consumers, prosumers and business users worldwide. Sonic products are globally available from major retailers, online at Sonic.com and Roxio.com, and are bundled with PCs, after-market drives and consumer electronic devices. Sonic's digital media creation engine is the de facto standard Hardware or software that is widely used, but not endorsed by a standards organization. Contrast with de jure standard. de facto standard - A widespread consensus on a particular product or protocol which has not been ratified by any official standards body, such as ISO, and has been licensed by major software and hardware manufacturers, including Adobe, Microsoft, Scientific-Atlanta, Sony, and many others. Sonic Solutions is headquartered in Marin County, California Marin County (IPA: /məˈrɪn/) is a county located in the North San Francisco Bay Area of the U.S. state of California, across the Golden Gate Bridge from San Francisco. As of 2000, the population was 247,289. . Sonic, the Sonic logo, Sonic Solutions, DVD On Demand and Roxio are trademarks or registered trademarks of Sonic Solutions in the United States and/or other countries. Macrovision and RipGuard are registered trademarks or trademarks of Macrovision Corporation. All other brands and product names and trademarks are the registered property of their respective companies. The above paragraphs of this press release may contain forward looking statements that are based upon current expectations. Actual results could differ materially from those projected in the forward looking statements as a result of various risks and uncertainties, including those discussed in the companies' respective annual and quarterly reports on file with the Securities and Exchange Commission. This press release should be read in conjunction with the companies' most recent annual reports on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. , Form 10-Q Form 10-Q See 10-Q. and Registration Statement on file with the Securities and Exchange Commission, which contain a more detailed discussion of the companies' businesses including risks and uncertainties that may affect future results. Neither company undertakes to update any forward looking statements. |
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