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Some small biz markets underserved by CPAs.


When small business owners need payroll services to whom do they turn? More often than not it's their CPA--the profession has helped fill that gap for years.

But a recent survey of nearly 700 small businesses in the manufacturing, professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. , government, nonprofit A corporation or an association that conducts business for the benefit of the general public without shareholders and without a profit motive.

Nonprofits are also called not-for-profit corporations. Nonprofit corporations are created according to state law.
 and other sectors revealed they generally get advice and services relating to relating to relate prepconcernant

relating to relate prepbezüglich +gen, mit Bezug auf +acc 
 health care, HR management and legal and compliance issues from lawyers, insurance brokers, government agencies, the Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 and reference books rather than from their accountants.

The message is clear: CPAs could benefit by more aggressively promoting their firms and further developing their expertise in these market niches.

When small businesses need advice on

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COPYRIGHT 2000 American Institute of CPA's
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Publication:Journal of Accountancy
Geographic Code:1USA
Date:Dec 1, 2000
Words:110
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