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Software firm keys into recording business.


San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay.  company launches L.A. record label

San Diego-based software manufacturer Nu.millennia Inc. has launched a Los Angeles-based record label designed to sign recording artists for the company's CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
 formatted music and video discs.

Paul Atkinson paul atkinson worst kick in the comp. Paul Atkinson was an English confessor for the Catholic faith. He is also an inhabitant of Thornton Dale. External link
  • Catholic Encyclopedia Article
, a longtime recording industry executive, will serve as president of Nu.millennia Records. Others partnering with Atkinson in the development of the record label include talent manager Michael Lippman and lyricist lyr·i·cist  
n.
A writer of song lyrics. Also called lyrist.

Noun 1. lyricist - a person who writes the words for songs
lyrist
 Bernie Taupin Bernie Taupin (born May 22, 1950) is an English lyricist most famous for his collaboration with Elton John. Birth and childhood
Bernard John "Bernie" Taupin
, perhaps best known for his work with singer Elton John Sir Elton Hercules[1] John CBE[2] (born Reginald Kenneth Dwight on 25 March, 1947) is a five-time Grammy and one-time Academy Award-winning English pop/rock singer, composer and pianist. .

The new label will come complete with its own A&R (artists and repertoire), marketing, promotion and publicity functions. But where it differs from other record labels is in the format of its product.

Instead of producing musical compact discs, Nu.millennia produces CD-ROMs that combine music and video clips. The effect is much like a music video, although given the large storage capacity of CB-ROMs, the packages also contain such extras as concert footage and liner notes liner notes
pl.n.
Explanatory notes about a record album, cassette, or compact disk included on the jacket or in the packaging.
. Unlike other musical CD-ROM products, Nu.millennia's "enhanced CDs" can be played by both traditional audio compact disc players or computer CD-ROM drives.

Nu.millennia Inc. is currently licensing with other record labels to produce and distribute its first generation of enhanced CDs. The new record label is charged with discovering and signing new talent to exclusive contracts with Nu.millennia.

Scouting talent

"Our primary function is to scout new and emerging talent with whom we will create and develop the most original and exciting interactive enhanced CDs," Atkinson said.

To create their enhanced CD musical packages, Nu.millennia uses the proprietary mTrax technology. Each CD-ROM contains up to 10 tracks of digitally mastered music, plus music videos, artists interviews, concert footage, behind-the-scenes recording sessions, artist biographies, liner notes and current concert dates.

To get its start, Nu.millennia has inked deals to license recordings and performances from artists signed to other record labels. Enhanced CD-ROMs are now being developed by Nu.millennia for Geffen Records' White Zombie A computer that has been covertly taken over in order to perform some nefarious task. It is estimated that millions of PCs around the world have been compromised and, under the control of a third party, routinely transmit messages unbeknownst to the user.  and Giant Records Clay Walker, among others. Besides producing the enhanced CDs, Nu.millennia will distribute the discs as well.

The CD-ROMs will be shipped to both record stores and software retailers near the end of the year. The list price of the product runs in the $15 range, about the same as the typical music compact disc.

Over the next 12 months, Nu.millennia plans to release between 20 and 30 titles.

Additionally, Nu.millennia is developing an enhanced CD for Soundgarden to be distributed by the band's record label, A&M Records. Along with four CD audio songs, the package will include an edit-it-yourself music video.

But the ultimate goal, said Nu.millennia Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Norman J. Bastin, is to sign its own roster of exclusive recording artists. Along with the Los Angeles office, Nu.millennia is opening up a Nashville-based record label to scout out Country and Western talent toward that end.
COPYRIGHT 1995 CBJ, L.P.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Nu.millenia Inc.
Author:Spring, Greg
Publication:Los Angeles Business Journal
Date:Nov 6, 1995
Words:483
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