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SoftSheen-Carson Roots of Nature Presented 'Picture of Strength' Benefiting the Chicago Youth Centers.

Generations of Families and Friends Came Together with Host Niecy Nash Niecy Nash (born Carol Denise Ensley[1] on February 23, 1970) is an American actress and comedian. She is known for her portrayal of deputy Raineesha Williams on the Comedy Central show Reno 911!. Nash also plays the out of control T.T. , Music Artist Ameriie and Celebrity Hairstylist Johnny Wright Johnny Wright is a successful American music manager. He has managed groups including New Kids on the Block, the Backstreet Boys, *NSYNC, the solo acts Janet Jackson, Justin Timberlake and Britney Spears.  for a Free Family Portrait, Hair Styling, Mini Makeovers and Product Giveaways on September 25th

CHICAGO, Sept. 27 /PRNewswire/ -- Downloadable Video, Stills and Press Information at: SoftSheen-Carson, the #1 ethnic hair care brand in the world, produced their signature Roots of Nature "Picture of Strength," event in Chicago on September 25, 2010 - a full and exciting day of beauty and charity, bringing the community together and celebrating our strong roots. The event was hosted by Niecy Nash (Actress, Host and Comedienne) with special performances by music artist, Ameriie and an appearance by celebrity hairstylist Johnny Wright.

Attendees received a free family portrait, complimentary hair styling by SoftSheen-Carson Celebrity Stylists, complimentary mini-makeovers by professional Maybelline New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Makeup Artists, and free product giveaways. For every attendee of "Picture of Strength," SoftSheen-Carson made a donation to the Chicago Youth Centers ( The donation totaled $5,000.


Special attendees included:

* Niecy Nash, Host (ABC's Dancing with the Stars Dancing with the Stars is the name for a number of international television series based on the format of the British series Strictly Come Dancing. Nevertheless, not all the international versions share this title.  and The Style Network's Clean House)

* Ameriie, Special Guest Appearance (Two time Grammy-nominated singer)

* Johnny Wright, Celebrity Stylist, SoftSheen-Carson, Artistic Style Director. High-profile clientele includes First Lady Michelle Obama, Vivica A. Fox, Vanessa Williams, Naturi Naughton Naturi Cora Maria Naughton, (born May 20 1984), is an American R&B/soul contralto. Once a member of the girl group 3LW, Naughton was replaced in 2002 and is currently pursuing a solo career. Naturi is currently on Broadway in the musical Hairspray as Inez. , Sherri Shepherd and Shaun Robinson

* Angela Guy, SoftSheen-Carson, Senior Vice President, General Manager


September 25, 2010


Chicago Illuminating Company, Chicago, IL

About SoftSheen-Carson

SoftSheen-Carson, Consumer Products division of L'Oreal USA, is wholly dedicated to hair care for people of color Noun 1. people of color - a race with skin pigmentation different from the white race (especially Blacks)
people of colour, colour, color

race - people who are believed to belong to the same genetic stock; "some biologists doubt that there are important
. SoftSheen-Carson's portfolio includes well-loved brands such as Dark and Lovely, Optimum Care, Wave Nouveau, Magic Shave, Lets Jam!, Carefree Curl, Sportin' Waves, Dark & Natural and Roots of Nature. More information at

About the Chicago Youth Centers

Chicago Youth Centers (CYC) is Chicago's largest independent, locally based, multi-site youth services organization. Two visionaries, Chicago businessmen Elliott Donnelley and Sidney Epstein, who wanted young people living in poverty to have an alternative to the streets, founded it in 1956.

Today, CYC offers services to children and youth ages 3 - 19 in seven neighborhoods (Bridgeport, Grand Boulevard/Bronzeville, Humboldt Park, North Lawndale, South Shore, Riverdale/Altgeld and Roseland) through eight community centers and at CYC-Camp Rosenthal in Dowagiac, Michigan.


Patricia Rallis / 212-679-2233 /

SOURCE SoftSheen-Carson
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Publication:PR Newswire
Date:Sep 27, 2010
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