Articles from Soft-Letter (July 31, 1996)

Title	Author	Type	Words
California Technology Stock Letter editor Michael Murphy.			37
How to keep programmers loyal.			542
How to make demos more compelling.			458
Internet valuations: "an age-old model." (interview with Mark Sherman, software industry analyst for Robertson, Stephens & Co) (Industry Trend or Event)(Interview)		Interview	539
March 24-27: OpCon West.			34
Market models: the Encarta price-volume history.		Brief Article	170
Microsoft chairman Bill Gates.			39
Microsoft executive vice president Steve Ballmer.			38
Netscape chief technology officer Mark Andreessen.			46
October 15: OpCon East.			15
Overlooked market opportunities?			318
Rational Software programmer Grady Booch.			28
September 11-12: The Software Marketing Summit & Summit Awards.			50