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Smithsonian's Archives of American Art to Use Guide by Cell's Cell Phone Audio Tour Service for "Six Degrees of Peggy Bacon" Exhibition.

San Francisco, CA, June 16, 2012 --( Guide by Cell Inc., a leader in providing mobile solutions to cultural institutions, is providing its cell phone tour audio service to the Smithsonian's Archives of American Art for the upcoming “Six Degrees of Peggy Bacon” exhibition in the Lawrence A. Fleischman Gallery in the Reynolds Center for American Art and Portraiture.

Guide by Cell provides many organizations with mobile experiences, ranging from text message games, to mobile donating, and in the case of the Archives, a cell phone audio tour. Beginning June 22, 2012 through September 30, 2012, visitors will be able to learn more and access audio clips in relation to various primary source materialism in the “Six Degrees of Peggy Bacon” exhibition by dialing into a special number on their mobile phones and following the designated prompt cues. The audio interpretation will be free of charge to visitors and does not require the rental of audio equipment.

“Guide by Cell remains a leader in providing mobile technology solutions to cultural institutions,” said David Asheim, President and Founder of Guide by Cell. “Our work with thousands of museums and partnership with the American Museum Association allows us to develop cutting-edge services and anticipate and react to market needs. Our cell phone audio tour service is a simple way to increase user engagement, offering further interpretation. We always enjoy working with the Smithsonian Institution and it is an honor to be partners with the prestigious organization.”

Guide by Cell also offers additional mobile technology solutions such as its new "Mobile Docent” service that combines QR codes, mobile websites and text messaging in one integrated package. For more information, please visit

About Guide by Cell

Launched in 2004, Guide by Cell is a San Francisco based mobile technology company, providing unique, affordable, and effective mobile technology solutions to thousands of clients including cultural institutions and non-profit organizations. Guide by Cell's main platforms include cell phone audio tours, text messaging, mobile websites and apps, and mobile fundraising. Sister companies include mobile fundraising focused Give by Cell, political campaign solutions provider Win by Cell, and mobile training and learning company Train by Cell. For more information, visit

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Jessica Dal Porto


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Date:Jun 16, 2012
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