SmartPath Review and Approve (RAP) Eases Transition Into Marketing Automation; SmartPath RAP Garners Rave Reviews.

Business Editors/High-Tech Writers

Seybold San Francisco 2002

MORRISVILLE, N.C.--(BUSINESS WIRE)--Sept. 12, 2002

SmartPath, Inc., a software company that creates products to improve productivity and lower the costs of marketing programs, today announced SmartPath Review and Approve (RAP), a Web-based software package that enables companies to create and manage document reviews with speed, precision and dependability.

SmartPath RAP is available for demonstration at Seybold Seminars San Francisco in cooperation with Adobe Systems, Inc., in the Adobe pavilion.

SmartPath RAP works with documents of any type and creates a central place to control and manage the oftentimes complex multi-document review and approval process. It also offers tight integration with Adobe PDF and Adobe Acrobat technology, leveraging and extending Acrobat functionality to offer a familiar way to collaborate on document reviews. SmartPath RAP enables project managers to accurately track the progress, version history and comments of individual team members.

"SmartPath enables people who rely on Adobe PDF documents to manage the documents with unprecedented power, flexibility and ease," said Amy Bayersdorfer, senior product manager, collaboration and developers, Adobe Systems, Inc (Nasdaq: ADBE).

SmartPath RAP is especially compelling for companies who are active in the marketing supply chain, including designers, publishers, prepress and print production firms. "Seybold Seminars is an ideal venue for introducing SmartPath RAP, because the technology enables companies to increase speed, flexibility and control throughout the typically cumbersome document review process," said Mike Doernberg, president of SmartPath. "Corporate marketing departments and advertising agencies benefit by enhancing vendor communications and document handling capabilities, improving the development, execution and approval of works-in-progress."

Specific features of interest with SmartPath RAP include the use of Web-based Distributed Authoring and Versioning (WebDAV) to facilitate online reviews of PDF files for collaboration, digital signatures and document version control, including the ability to consolidate annotations from multiple documents onto a single PDF.

Founded in 1998 and located in Research Triangle Park, SmartPath, Inc. is a software company focused on creating products to improve productivity and lower the costs of marketing programs. SmartPath clients include publishing and marketing leaders such as PMP Limited, Wyeth, National Geographic Society, Leo Burnett and GlaxoSmithKline. For more information, please visit www.smartpathinc.com or phone [phone].