SmartASIC Features TV Video Processor, LCD Monitor Controllers At Computex 2000.Business Editors TAIPEI, Taiwan--(BUSINESS WIRE)--June 5, 2000 SmartASIC, Inc. of San Jose, Calif., one of the top four worldwide suppliers of LCD monitor controllers according to DisplaySearch, is featuring its TV Video Processor and LCD Monitor Controllers at its hospitality suite in the Grand Hyatt Taipei Grand Hyatt Taipei, situated in the Xinyi district, Taipei, Taiwan, is located within the Taipei World Trade Center complex, adjacent to Taipei 101, and only a short walk to shopping malls and entertainment venues. , Room 2423 from 9:00 a.m. to 5:00 p.m., June 5 - June 9, 2000. SmartASIC will be showcasing the STV STV Single Transferable Vote STV Star Trek: Voyager STV Samanyolu TV (Turkey) STV Satellite Television STV Scottish Television STV Stranglethorn Vale (World of Warcraft computer game) 100 TV Video Processor, a single-chip solution that improves the quality of conventional television signals by employing sophisticated adaptive digital signal processing See DSP. Digital Signal Processing - (DSP) Computer manipulation of analog signals (commonly sound or image) which have been converted to digital form (sampled). (DSP) techniques. SmartASIC will feature a multi-function LCD monitor with both analog and video interfaces. "We are committed to SmartASIC to improve the image on our next-generation progressive scan TVs," stated Ms. Yu, Shu Min, Executive Vice President, Hisense Group, of Qingdao, China. "SmartASIC has demonstrated that their solution significantly improves the display of poor-quality analog TV signals." Enhanced TV Image Quality SmartASIC's STV100 TV Video Processor enhances various formats of traditional analog TV video input, such as NTSC (National TV Standards Committee) The committee that developed the television standards for the U.S, which are also used in Canada, Japan, South Korea and several Central and South American countries. Both the committee and the standard are called "NTSC. , PAL and SECAM (SEquential Couleur Avec Memoire, Sequential Color with Memory) A color TV standard from France that was officially introduced in 1967. Although development began in 1956, it took time to convert from the earlier French 819-line system. , through programmable color space conversion Changing one type of color-encoded signal into another. Converting from RGB to YUV and back to RGB are common color space conversions when working with video formats (see YUV). Converting from the display color space (RGB) to the printer color space (CMYK) is another common example. using proprietary gamma correction, adaptive 3D de-interlacing, noise reduction, and sophisticated video processing algorithms. The STV100 effectively reduces noise by using DSP techniques to optimize images in different regions of the display screen, effectively removing Gaussian and uniform noise in the background regions while preserving the sharpness of major images. Growing Market for TV Video Processors Both main markets for the STV100 are growing at a rapid rate. The first market is for LCD TVs and projectors. LCD projectors have become more popular for business applications due to their low weight and recent drops in price. LCD TVs are popular in Japan and expected to become more popular in the US. The second market is for larger screen conventional picture tube-based TVs. In countries such at China the STV100's adaptive noise reduction algorithm improves the analog signal, thereby making the screen image look much more attractive. In the US market, the STV100 will be used to provide a visually better image without the expense of going all the way to HDTV (High Definition TV) A set of digital television (DTV) standards that offer the highest resolution and sharpest picture. Although some HDTV sets are available in standard (rather square) screen sizes, the overwhelming majority of sets are wide screen, which eliminates . SmartASIC's Popular LCD Monitor Controllers SmartASIC's product family includes: SD800 controllers for analog-interface SVGA (Super VGA) A screen resolution of 800x600 pixels. Third-party vendors extended IBM's VGA display standard and were the first to use the term. SVGA has also referred to 1,024x768 resolutions. See PC display modes. TFT LCD monitors; SD1000/SD1010A/SD1010D/SD1010 controllers for analog, digital or dual-interface XGA monitors; and SD1200/SD1210 controllers for analog-interface/digital-interface SXGA (Super XGA) A screen resolution of 1280x1024 pixels. SXGA is commonly used on standard monitors, but provides a 1.25:1 aspect ratio, compared to the more common 1.33:1 (4:3) ratio. SXGA+ has a 1400x1050 resolution, which is an exact 1.33:1 ratio. See PC display modes. monitors. SmartASIC's controllers provide a true "plug-and-play" solution with automatic input mode detection and auto phase calibration, so the LCD monitor can ensure precise clock synchronization for high image quality. No special driver or manual adjustment is required for timing detection. Also, they do not require external frame buffer memory for automatic scaling and synchronization; instead, they use internal buffer memory. By performing as many functions as possible in a single chip, SmartASIC's chips are very cost effective. SmartASIC, Inc., a fabless semiconductor company A fabless semiconductor company specializes in the design and sale of hardware devices implemented on semiconductor chips. It achieves an advantage by outsourcing the fabrication of the devices to a specialized semiconductor manufacturer called a semiconductor foundry or "fab. , was founded in February 1998 in San Jose, Calif. SmartASIC is a major worldwide supplier of TFT LCD controller ICs, and is developing video processing technology for digital display products. In 1999, SmartASIC is one of the four largest worldwide suppliers of LCD monitor controller ICs, according to DisplaySearch. The company is delivering the best quality and most cost-effective system solutions with impeccable reliability to the system manufacturers worldwide. For more information, go to www.smartasic.com. SmartASIC is a trademark of SmartASIC, Inc. |
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