Sky Italia Chooses Avid Unity for News for Tapeless Workflow.AMSTERDAM, The Netherlands -- Avid Technology "Avid" redirects here. For the "Advancement Via Individual Determination" educational program, see AVID. Avid Technology, Inc NASDAQ: AVID is an American company specializing in video and audio production technology; specifically, digital non-linear media editing (NLE) , Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :AVID) today announced a project with Sky Italia SKY Italia is an Italian digital satellite television platform owned by News Corporation. It is similar in many ways to BSkyB's Sky Digital in the United Kingdom and Ireland, and like that network it is a major sports broadcaster. , a leading Italian digital broadcaster, involving the implementation of a tapeless workflow based around two Avid Unity(R) for News MediaNetwork shared-storage systems. The two-phased project will ultimately allow Sky Italia's 24-hour news channel, Sky TG 24, and Sky Sports Channels Sports channels are television specialty channels (usually available exclusively through cable and satellite) broadcast sporting events, usually live, and when not broadcasting events, sports news and other related programming. to share media across a wide-area network. For the first phase of the project - which involved installing the first Avid Unity system in June - Sky Italia upgraded its Rome-based Sky TG 24 news operations that included components from various manufacturers controlled by an Avid(R) iNEWS(R) newsroom computer system. Sky Italia replaced the system with a new integrated, tapeless Avid Unity solution to improve workflow and efficiency within the news environment. "We needed a way to move media seamlessly from ingest in·gest tr.v. in·gest·ed, in·gest·ing, in·gests 1. To take into the body by the mouth for digestion or absorption. See Synonyms at eat. 2. to playout, and after an extensive search of competitive solutions we found that the Avid Unity for News system - combined with proven Avid tools like Media Browse(TM), AirSpeed airspeed Noun the speed of an aircraft relative to the air in which it moves Noun 1. airspeed - the speed of an aircraft relative to the air in which it is flying speed, velocity - distance travelled per unit time (R), and Avid NewsCutter(R) Adrenaline(TM) - made the most sense," said Su Wakefield, director of Broadcasting, Sky Italia. "Another major factor in our choice was the fact that Avid systems are already familiar to the majority of editing, production, and engineering staff in the broadcast industry, minimizing our training costs and future recruitment issues." The second phase of the project is scheduled to be complete by the end of October. Sky Italia's Milan-based Sports Channels will use the second Avid Unity system to link to Sky TG 24's Avid Unity system via Transfer Manager and allow media sharing between the two facilities. The new environment also required 20 channels of ingest, which are handled by AirSpeed digital recorders. AirSpeed allows broadcasters to capture incoming media directly into Avid Unity workspaces, freeing Avid editing systems that have previously acted as ingest stations. With this new workflow, Sky Italia can use its Avid editing systems purely for editing. "It was really a natural progression to choose the same Avid products for Sports Channels," said Wakefield. "We will have a flexible and powerful system at both sites with the major benefit of integrated cross-site media file transfers and recovery capabilities." Lucio Fogler, managing director, Avid Italy, said, "The cooperation between the project management teams at Avid and Sky Italia has been a critical success factor in completing this project. When Sky goes live in October with state-of-the-art tapeless production across both facilities, it will be in a unique position to generate programming more efficiently." About Avid Technology, Inc. Avid Technology, Inc. is the world leader in digital nonlinear A system in which the output is not a uniform relationship to the input. nonlinear - (Scientific computation) A property of a system whose output is not proportional to its input. media creation, management, and distribution solutions, enabling film, video, audio, animation, games, and broadcast professionals to work more efficiently, productively and creatively. For more information about the company's Oscar(R), Grammy(R), and Emmy(R) award-winning products and services, please visit: www.avid.com. (C) 2005 Avid Technology, Inc. All rights reserved. Product features, specifications, system requirements To be used efficiently, all computer software needs certain hardware components or other software resources to be present on a computer system. These pre-requisites are known as (computer) system requirements and are often used as a guideline as opposed to an absolute rule. and availability are subject to change without notice. Avid, Digidesign, Film Composer, Pro Tools, AirSpeed, NewsCutter, iNEWS, Media Browse, Adrenaline, and Avid Unity are either registered trademarks or trademarks of Avid Technology, Inc. in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and/or other countries. Avid received an Oscar statuette representing the 1998 Scientific and Technical Award for the concept, design and engineering of the Avid Film Composer(R) system for motion picture editing. Digidesign, Avid's audio division, received an Oscar statuette representing the 2003 Scientific and Technical Award for the design, development and implementation of its Pro Tools(R) digital audio workstation A digital audio workstation (DAW) is a system designed to record, edit and play back digital audio. A key feature of DAWs is the ability to freely manipulate recorded sounds, much like a word processor manipulates typed words. . Oscar is a trademark and service mark of the Academy of Motion Picture Arts and Sciences. Emmy is a registered trademark of ATAS/NATAS. Grammy is a trademark of The National Academy of Recording Arts and Sciences The National Academy of Recording Arts & Sciences, Inc. is known variously as The Recording Academy or NARAS. Established in 1957, The Recording Academy is a U.S. , Inc. All other trademarks contained herein are the property of their respective owners. |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion