Printer Friendly
The Free Library
14,599,331 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

Sitting pretty.


Ahrend, established in the same year as the AR, celebrates its 100th anniversary with the 'Centennial' office chair.

'Centennial' is the new office chair launched at Orgatec by Ahrend, the Dutch office furniture and equipment firm. Designed by Frans de la Haye In French, La Haye mainly refers to The Hague in Holland, although La Hague is the name of a specific region of Normandy. La Haye is also the name or part of the name of several communes in France:
  • La Haye, in the Seine-Maritime département
, it is made entirely from recyclable materials in line with Ahrend's environmental policies.

The shapely shape·ly  
adj. shape·li·er, shape·li·est
1. Having a distinct shape.

2. Having a pleasing shape.



shape
 form of the chair, each part clearly expressed, is characterised by the spare Modernist elegance that is a feature of the best Dutch design. It lacks pretension Pretension
See also Hypocrisy.

Prey (See QUARRY.)

Pride (See BOASTFULNESS, EGOTISM, VANITY.)

Absolon

vain, officious parish clerk. [Br. Lit.
, there is none of the overstuffing, the opulent leather, so often present in German and Italian furniture, and the silhouette retains the alertness of the original line drawing.

The two thin plastic plates moulded to the shape of the body and forming the seat and the back of the chair, seem barely anchored by the supporting structure and can be individually angled and coordinated to your particular height and weight. This is a common feature of modern office chair design, but the precision and pared down elegance of the controls is less common, more often found in automotive design Automotive design is the profession involved in the development of motor vehicles or more specifically road vehicles. This most commonly refers to automobiles but also refers to motorcycles, trucks, buses, coaches, and vans.  and in the designs of a few other firms like Vitra. If upholstery is required, you can have a thin blue covering of it that follows the outlines of seat and back and serves to emphasise their shapeliness shape·ly  
adj. shape·li·er, shape·li·est
1. Having a distinct shape.

2. Having a pleasing shape.



shape
. In regarding this chair, you cannot but be reminded of the persistence of the Calvinist spirit that informed Vermeer and de Hooch hooch Substance abuse 1 A street term for marijuana See Marijuana 2 Moonshine, see there , that valued lack of conceit and the beauty inherent in modesty and descriptive honesty.

Founded by Jacobus Ahrend, the firm began life as Wed. J. Ahrend & Zoon See Zune. , more or less as the Architectural Review The Architectural Review is a monthly international architectural magazine published in London since 1896. Articles cover the built environment which includes landscape, building design, interior design and urbanism as well as theory of these subjects.  was born, in two buildings on the Singel canal in Amsterdam. Almost from its inception, the company had diverse interests, ranging from publishing and a bookshop, to printing and a business in draughtsman's materials - and eventually to furniture. Still a miner when he set up the business, Ahrend ran the company in his mother's name, making up for his youth by energy and determination.

Crucial to his success was his wide-ranging interest in technical development - he involved himself in selling radios and medical instruments, cameras, spectacles and film projectors - and in communications. The firm operated an early mail order enterprise with catalogues as the principal contact with the customer.

The present shape of the firm began during the 1930s with Ahrend's growing interest in office efficiency and rationalisation. Though still principally a wholesaler in office supplies, it began to specialise in the supply of office furniture. Following Ahrend's death in 1956, the firm gradually changed its character, and today - no longer a paternalistic pa·ter·nal·ism  
n.
A policy or practice of treating or governing people in a fatherly manner, especially by providing for their needs without giving them rights or responsibilities.
 family business - it is quoted on the stock exchange. About half of its sales are in office equipment, the rest being furniture. It earned a reputation for good design with such pieces as the Revolt chair and, later, the Mehes range of office furniture. In accord with the demands of modern industry, the firm has its own design team and works closely with architects, insisting in the course of manufacture on the importance of conserving the environment.

Ahrend

Tel: 00 31 20 626 22 48

Fax: 00 31 20 623 51 27
COPYRIGHT 1996 EMAP Architecture
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Title Annotation:office furniture and equipment firm Ahrend Groep B.V.
Publication:The Architectural Review
Date:Nov 1, 1996
Words:532
Previous Article:Sense and sensuality. (Italian restaurant Sapore in Melbourne, Australia)
Next Article:Great Danes. (Copenhagen as Europe's cultural capital)
Topics:



Related Articles
NEOCON 23 spotlight is on 'Responsive furnishings.' (National Exposition of Interior Contract Furnishings)(part 1; includes related articles) (column)
Building a business with used furniture. (Used Business Equipment) (Company Profile)
Budget office furniture reports top-drawer business. (Industry Overview)
Sitting rooms. (architectural firm Noble Associates' design of showroom for furniture company Ahrend)
NeoCon gets totally wired. (National Exposition of Interior Contract Furnishings)
Something old, something new.(Rieke Office Interiors)(Company Profile)
Changing the Face of the Office.
Birth of an Association.(Brief Article)
Stylish Furniture Should Be Complemented by 'Safe Sitting'.(ergonomic techniques)(Brief Article)
Furnishing freedom: Whether it's a boost in company image you're looking for or increased employee motivation, new furniture ideas might just do the...

Terms of use | Copyright © 2009 Farlex, Inc. | Feedback | For webmasters | Submit articles