SiteParker Reveals Trends in Direct Navigation; New SiteParker DNA Indicates High Response Rates Combined with Frequent Repeat Visits and Usage.NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- SiteParker, a leading content creation and monetization Monetization The securitization of the gross revenues of a contract. system for undeveloped sites, today launched the SiteParker DNA DNA: see nucleic acid. DNA or deoxyribonucleic acid One of two types of nucleic acid (the other is RNA); a complex organic compound found in all living cells and many viruses. It is the chemical substance of genes. (Direct Navigation Analytics), showcasing quarterly trends within thousands of sites monetized by SiteParker. SiteParker, a service of Innovation Interactive, empowers domain name registrars This is a list of domain registrars ranked in order according to ICANN statistics at [1]
SiteParker DNA tracked metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM. related to users visiting sites within the SiteParker service via direct navigation. The data which includes visits, clicks and usage statistics, compiled from January January: see month. 1, 2006 - March 31, 2006, was assembled as·sem·ble v. as·sem·bled, as·sem·bling, as·sem·bles v.tr. 1. To bring or call together into a group or whole: assembled the jury. 2. from over 15,000 domains across over multiple categories. Key findings from the analysis clearly point to a high volume of interaction between users and content displayed on undeveloped parked domains:
-- Strong Interaction: 11.8% of the unique users who visited one
or more sites via direct navigation clicked on an
advertisement on the page, with average click through rates of
approximately 15.2%.
With an average of 1.3 page views per unique user, with each
unique user clicking on an ad 1.68 times, there is a clear
indication that users are interested in the content when they
reach the site.
30.8% of unique users clicked on two or more advertisements on
one or more sites over the quarter, demonstrating that users
find the results relevant and will engage the content to find
additional results. In fact, one in five unique users (22.8%)
responded to two or more advertisements on one site within a
single session.
-- Repeat Visits: Almost 9% of unique users returned to a site
more than once within the quarter, demonstrated content
relevance and usefulness. By delivering useful content, users
will continue to visit the site as a helpful way to navigate.
-- Location: Advertisement location plays a very integral role in
response rates. In fact, almost 80% of the clicks were from
the first five results. More than 90% of the clicks derived
from the sites occurred within the first 10 results.
"Users are not only navigating (networking, hypertext) navigating - Finding your way around. Often used of the Internet, particularly the World-Wide Web. A browser is a tool for navigating hypertext documents. directly to sites, but are continuing to use these new sites as springboards for finding relevant content around the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the ," said Will Margiloff, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Innovation Interactive, parent of SiteParker. "With increased functionality, content and relevancy, direct navigation continues to act a navigation method for accessing content across the Internet. Domain owners and sophisticated services like siteparker.com bring value to consumers by enhancing undeveloped sites." SiteParker DNA (Direct Navigation Analysis) tracks key quarterly metrics related to users visiting sites within the SiteParker service via direct navigation. The fluctuations measured by SiteParker DNA should be viewed in the context of the categories reported, and not as a proxy for the entire direct navigation industry. SiteParker publishes the DNA on a quarterly basis and will from time to time track and publish trends associated with events and holidays of interest. Future DNA reports, beginning in July to report on results from the second quarter of 2006, will compare quarter-to-quarter trends. Data from the Q1 2006 Study is available at http://www.siteparker.com/dna.html. About SiteParker SiteParker is a leader in content creation and monetization of Direct Navigation traffic using sophisticated algorithms The following is a list of the algorithms described in Wikipedia. See also the list of data structures, list of algorithm general topics and list of terms relating to algorithms and data structures. to provide optimal yield for tens of thousands of sites and maximum payouts for their owners. Launched in 2006, SiteParker combines patent-pending technology, content, search thought leadership, domain knowledge and superior monetization relationships. SiteParker is a service of Innovation Interactive Inc. More information about SiteParker, including free enrollment information, can be found at http://www.siteparker.com. |
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