SingleShop E-Shopping Service Powers iMom.com; SingleShop Delivers Next-generation E-shopping Service to Destination Sites.Business Editors/Hi-Tech Writers RESTON, Va.--(BUSINESS WIRE)--May 11, 2000 SingleShop, Inc., the premier e-shopping service provider, today announced that iMom.com has selected its e-shopping service to power the shopping platform on its Web site. iMom.com chose to implement SingleShop's complete shopping solution in order to offer the greatest choice and convenience for mothers and other visitors to its site. Unlike "search and compare" programs, SingleShop will increase iMom.com's site "stickiness See sticky. " and improve customer loyalty by allowing consumers to comparison shop and buy from today's leading e-tailors while staying at iMom.com throughout the entire shopping transaction. "We recognized immediately that SingleShop was the only company that could deliver a total shopping solution on our site, which is exactly what our information hungry and time-pressed mothers need," said Deborah Todd, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , iMom.com. "Customers who visit our site prefer to have a choice of e-tailers. Now the Moms on our site can comparison shop across the Internet and buy multiple items from multiple retailers, with a single checkout transaction, all while staying on our site." With its patent-pending SingleOrder engine, SingleShop enables destination sites, such as ISPs and media and community portals, to deliver one-stop shopping from dozens of branded e-tailers. SingleShop is the only e-shopping engine that integrates "search, compare, buy" functionality with a universal shopping cart and single checkout transaction. Because SingleShop provides a scalable solution including hosting and transaction processing Updating the appropriate database records as soon as a transaction (order, payment, etc.) is entered into the computer. It may also imply that confirmations are sent at the same time. Transaction processing systems are the backbone of an organization because they update constantly. , destination sites can save hundreds of thousands of dollars in additional manpower, resources and expertise as they are freed from building the user interface, software and backend infrastructure, and from managing content, merchandising merchandising Element of marketing concerned especially with the sale of goods and services to customers. One aspect of merchandising is advertising, which aims to capture the interest of the segment of the population most likely to buy the product. and merchants. "We're pleased to be powering iMom.com's e-shopping service, so that they can provide greater convenience and choice for mothers," said Mike Bruce, president, CEO and co-founder, SingleShop, Inc. "As iMom has found, our next generation e-shopping service has emerged as the preferred alternative to less comprehensive services, such as "search and compare" engines. By delivering an e-shopping service that lets consumers shop the way they want to shop, SingleShop allows destination sites to focus on what they do best, while outsourcing (1) Contracting with outside consultants, software houses or service bureaus to perform systems analysis, programming and datacenter operations. Contrast with insourcing. See netsourcing, ASP, SSP and facilities management. their non-core revenue streams, such as e-shopping, to us." About SingleShop, Inc. Based in Reston, Va., SingleShop, Inc. is the leading e-shopping service provider for destination sites, such as ISPs, portals and media and community sites. SingleShop's patent-pending SingleOrderSM engine is embedded Inserted into. See embedded system. into these sites to provide consumers the ability to search, compare and purchase products from the Web's leading merchants with a universal shopping cart and single checkout transaction. SingleShop also offers merchandising content, merchant relationships, application hosting, customer support, an exclusive, eight-point SingleShop-Certified(TM) merchant program, as well as e-shopping services via wireless-based devices. Founded in 1999, SingleShop is a privately-held, venture-backed company with investments from leading institutional investors Institutional Investor A non-bank person or organization that trades securities in large enough share quantities or dollar amounts that they qualify for preferential treatment and lower commissions. , including Columbia Capital, Draper drap·er n. Chiefly British A dealer in cloth or clothing and dry goods. [Middle English, weaver or seller of cloth, from Old French drapier, from drap, cloth; see Atlantic, and Merrill Lynch Merrill Lynch & Co., Inc. (NYSE: MER TYO: 8675 ), through its subsidiaries and affiliates, provides capital markets services, investment banking and advisory services, wealth management, asset management, insurance, banking and related products and services on a global basis. KECALP. SingleShop has been named one of the year's top companies by Digital South magazine ("50 Companies to Watch," January 2000) and dBusiness.com ("50 to Watch," April 2000). In addition, the company is the cover feature in the May/June 2000 issue of Digital South magazine. For more information on SingleShop, please visit www.singleshop.com. Editor's Note Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat. Trained by D. : To visit the SingleShop-powered shopping service on iMom.com, please go to: http://imom.singleshop.com/Shop?partner=imom. |
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