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Simplified Provides Solution to Tellabs' SALIX SoftLink Partners Program; SoftLink Partners Program To Provide Telecommunication Service Providers With Solutions for Market Entry.

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PHILADELPHIA--(BUSINESS WIRE)--May 8, 2000

Simplified, the leading provider of Internet infrastructure software for service providers, announced today at the Telecommunications Resellers Association (TRA) conference that it is working with Tellabs as part of its SALIX SoftLink(sm) Partners Program.

The Simplified platform will bring SoftLink Partners Program customers into the Internet market with a complete solution for immediate Web-enabled billing, real-time customer service capabilities, VoIP and other features. Additionally, the platform offers real-time viewing of revenue generation, permits port and trunk monitoring and facilitates easy billing and reporting via the Internet.

The SoftLink Partners Program is the first multi-vendor program that offers service providers true standards-based, carrier-class next-generation solutions with proven interoperability. Participants engage in interoperability testing, joint development and joint sales and marketing, helping service providers speed the vendor decision-making process and shorten the time-to-market with new services.

"We are very pleased to have Simplified join the SoftLink Partners Program," said Dan Simpkins, vice president and general manager of the SALIX Switching Division of Tellabs. "Simplified's standards-based, open platform offers service providers flexibility and will contribute to the SoftLink Partners Program solution set by expanding the types of applications we can offer service providers."

"This partnership of vendors is an important development in bringing all service providers a solution to the once-difficult process of transforming a brick-and-mortar to a click-and mortar service company," said James Cashiola, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Simplified. "Tellabs shares Simplified's commitment to interoperability and service deployment."

SALIX was acquired by Tellabs in February 2000 to support Tellabs' efforts in delivering next generation converged network The integration of the telephone system with IP-based data networks. See softswitch.

(networking) converged network - A single network that can carry voice, video and data.
 solutions to the worldwide service provider market.

About Tellabs

SALIX, now part of Tellabs, is a premier provider of class independent telephony switches that will enable service providers to offer next-generation voice, fax and data services over a converged network infrastructure. Since the launch of its flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , the ETX ETX - End Of Text 5000, it has received numerous awards and recognition, including the ComNet New Product Achievement Award, Top 500 Telecommunications Firms by Telecom Business magazine, Telecommunications magazine Hot Start-Ups, Internet Telephony Another term for IP telephony and VoIP. In the late 1990s, some people made a distinction between Internet Telephony and VoIP: Internet telephony referred to voice over the public Internet, while VoIP referred to voice over private IP networks.  Product of the Year, DigitalSouth Fast 50 and Washington Magazine's Hot Companies. SALIX maintains its Web site at www.salix.com.

Tellabs (www.tellabs.com) designs, manufactures, markets and services data, voice and video transport, switching/routing and network access systems. The company's products are used worldwide by the providers of communications services. Tellabs stock is listed on the Nasdaq Stock Market Nasdaq stock market

The first electronic stock market listing over 5000 companies. The Nasdaq stock market comprises two separate markets, namely the Nasdaq National Market, which trades large, active securities and the Nasdaq Smallcap Market that trades emerging growth companies.
 (TLAB).

About Simplified

Founded in Austin, Texas, in 1996, Simplified is the world's first provider of end-to-end solutions (jargon) end-to-end solution - (E2ES) A term that suggests that the supplier of an application program or system will provide all the hardware and/or software components and resouces to meet the customer's requirement and no other supplier need be involved.

Compare: turn-key solution.
 for services over the Internet. The switch-neutral Simplified platform gives service providers the ability to enter new service markets, reducing their time to market. Simplified has been awarded the "Most Innovative Software" award by Telecard World and was named Austin's "Fastest Growing Company" by the Austin Business Journal. Simplified's business partners include Cisco Systems “Cisco” redirects here. For other uses, see Cisco (disambiguation).
Cisco System,Inc. (NASDAQ: CSCO, HKSE: 4333 ) is an American multinational corporation with 54,000 employees and annual revenue of US $28.48 billion as of 2006.
, Hewlett-Packard, Lucent and Nortel Networks (Nortel Networks Limited, Brampton, Ontario, www.nortelnetworks.com) A world leader in telecommunications products, which includes switching, wireless and broadband systems for service providers and carriers, telephones and systems for residential and business users, computer telephony . Simplified can be found on the World Wide Web at www.simpletel.com.
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Publication:Business Wire
Date:May 8, 2000
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