Silverlink Announces Compliance with New HIPAA Rule EPHI; Electronic Private Health Information Rule Strengthens Requirements for Security and Privacy of Health Records and Information.

BURLINGTON, Mass. -- Silverlink Communications, the leader in personalized voice solutions for client communication, today announced that the company is in compliance with the new ruling by HIPAA (Health Insurance Portability & Accountability), which goes into effect April 23, 2005. HIPAA Rule EPHI (Electronic Private Health Information) supports original HIPAA legislation of 1996 under the Office of Civil Rights designed to protect the privacy and security of personal health records.

"The new rule forces greater accountability for the privacy of electronic records," said Paulo Matos, COO and co-founder of Silverlink. "This rule establishes explicit administrative, physical and technical safeguards. With EPHI, companies are forced to embrace compliance in new and concrete ways. The work we have done to support the new regulations ensures that compliance is an integral part of the way we run our business every day."

CEO and co-founder Stan Nowak said, "With consumers playing a greater role in managing their own care, the challenge for healthcare companies today is to communicate valuable and specific information to help drive better member decision-making. In our business of enabling communications between healthcare companies and consumers, privacy and security are top priorities. HIPAA compliance requires technology, operating procedures, training and internal audits, but it's an investment that is a critical pre-requisite to serving the healthcare market today."

With Silverlink's support for the new HIPAA EPHI regulation, customers can now implement proactive outbound call campaigns that are fully personalized without violating personal health information guidelines.

About Silverlink

Silverlink is the leader in personalized voice solutions for client communication. Focused on the healthcare market, SAVS(R) (Silverlink Automated Voice Services) for the first time enables healthcare enterprises to easily create and manage personalized voice interactions with thousands of customers at a time. Easy to implement and use, SAVS dramatically improves customer care while significantly reducing costs compared to call centers and other communications. Silverlink reduces the cost of communicating with clients while improving financial results and customer care. For more information on Silverlink, please visit www.silverlink.com.