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Siano SMS1000 Mobile Digital TV Receiver Chip Selected for New Marvell PXA3xx Concept Platform to Provide Mobile TV Services on Feature-Rich Handheld Devices.


NETANYA, Israel -- Siano Mobile Silicon (www.siano-ms.com), a fabless semiconductor maker of solutions for Mobile Digital TV (MDTV MDTV Mountaineer Doctor Television ), announced today that Marvell (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: MRVL) has selected Siano's SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM.

(2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server.
1000 multi-band, multi-standard receiver for its upcoming PXA3xx Concept Platform, centered on Marvell's PXA300/310 mobile application processors.

The Marvell PXA3xx application processor family is especially designed for advanced handheld devices such as smartphones, PDAs, portable navigation devices, portable media players, etc. It is equipped with dedicated low power hardware engines to support a broad range of multimedia streaming protocols and compression technologies.

Code-named Dracut, the new Marvell PXAxx Concept Platform targets world-wide Original-Design Manufacturers (ODMs), Original-Equipment Manufacturers (OEMs), mobile network operators (MNO), MDTV broadcasters and MDTV applications and content providers wishing to bring-to-market compelling MDTV mobile devices or content. The concept platform provides the MNO with a single device to offer seamless switching of content between unicast and multicast over 3G networks and broadcast content over DVB-H/T, T-DMB T-DMB Terrestrial Digital Multimedia Broadcasting  and DAB (Digital Audio Broadcasting) The digital radio standard in most countries except for the U.S., which uses iBiquity's HD Radio, and Japan, which uses Terrestrial Integrated Services Digital Broadcasting (ISDB-T). .

"As Marvell enters the mobile and handheld device market now, with the acquisition of the cellular and handheld business of Intel, we look for emerging applications upon which Marvell can exhibit its strong advantages," said Gary Forni, Director of Platform Enabling, Cellular and Handheld Business Unit, Communications and Consumer Business Group at Marvell. "Mobile Digital TV is a primary feature of the PXA3xx Concept Platform, and the combination of Marvell's PXA3xx processors and Siano's SMS1000 receiver provides for an ideal platform for world-wide mobile digital TV coverage and excellent user experiences."

The Siano SMS1000 is the industry's only low-cost, ultra-low-power, quad-band multi-standard receiver. It supports DVB-H See mobile TV and DVB. , DVB-T See DVB. , DAB, DAB-IP and T-DMB mobile digital standards, in various spectrum ranges, from 170MHz (MegaHertZ) One million cycles per second. It is used to measure the transmission speed of electronic devices, including channels, buses and the computer's internal clock. A one-megahertz clock (1 MHz) means some number of bits (16, 32, 64, etc.  up to 1680MHz.

"We are inspired by the relentless approach of Marvell towards mobile TV, and we focus on readying the joint concept platform for quick adoption by customers," said Dror Meiri, Director of Business Development, Siano. "This Marvell PXAxx Concept Platform is the ultimate solution for device makers who seek a quick, smooth route to bringing a feature-rich yet cost effective mobile TV handheld device to the market."
COPYRIGHT 2006 Business Wire
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 6, 2006
Words:349
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