ShoZu Inks Mobile Video & Image Sharing Deal with Atlantic Records.Select Artists To Be Equipped with ShoZu-Enabled Phones BARCELONA, Spain -- ShoZu Inc. today announced an agreement with Atlantic Records  Editing of this page by unregistered or newly registered users is currently disabled due to vandalism. that will make aggressive use of the mobile channel to advance the label's street marketing efforts. Under the agreement, select bands will be equipped with ShoZu-enabled camera phones that allow one-click uploading of photos and video clips in near-real time for distribution to artist and fan sites, MySpace and other popular online destinations. This agreement reflects the growing importance of the mobile platform to connect artists with fans. Media companies and other commercial users can access ShoZu's services, including Share-It image uploading as well as 'ZuCasts' consisting of partner promotional or informational content delivered to the handset. The Atlantic Records agreement follows the label's success in using ShoZu-equipped phones to send New Year's Eve concert footage to YouTube during the Chevrolet-sponsored YouTube New Year's Eve Countdown last month. Participating Atlantic Records artists
New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , and Scottish singer/songwriter sensation Paolo Nutini Paolo Giovanni Nutini MBE (born 9 January 1987) is a Scottish singer/songwriter from Paisley. His father is of Italian descent, from Barga, Tuscany and his mother is Scottish, although his father's family have been in Scotland for four generations. from his home country. "The New Year's Eve Countdown was a milestone in mobile music promotion, but it was a one-time event. This agreement will enable our artists to share video and photos with their fans in a unique and more urgent way. In addition to providing bands the opportunity to deliver a steady stream of content to both phones and other online sources, it provides a framework for community," said Livia Tortella, General Manager and EVP EVP Executive Vice President EVP EGR (Exhaust Gas Recirculation) Valve Position Sensor EVP Electronic Voice Phenomenon EVP Europäische Volkspartei (Germany) EVP Employee Value Proposition of Marketing and Creative Media, Atlantic Records. With ShoZu-equipped phones, performing artists can capture and upload backstage proceedings, rehearsals, warmups, pre-scripted skits, tour activities, bus scenes, day-in-the-life images, and a wide variety of other 'you are there' photos and video clips. The artist content can be posted on artists' own websites or fan sites, sent to their MySpace pages, forwarded to YouTube, embedded in blogs, blasted to an opt-in fan email distribution list, or repurposed as free or paid promotional content created exclusively for the mobile channel. Artists can also receive and reply to fans' comments posted on community sites from their handsets using ShoZu's two-way messaging capabilities. "Camera phones open up broad new opportunities to connect performers and fans, from uploading and downloading
"Upload" and "Download" redirect here. For other uses, see Upload (disambiguation) and Download (disambiguation). of promotional content to mobile advertising that can sell music, ringtones, wallpaper and concert tickets from the handset, but the main barrier to date has been ease of use," said Jen Grenz, Global Partner Marketing Director for ShoZu. "This agreement with Atlantic Records showcases the benefits of our technology and paves the way for establishing ShoZu as the mobile-enabling provider of choice for the music industry." About ShoZu ShoZu is a mobile media service that enables consumer and media companies to interact with customers on their mobile phones through fast, easy exchange of multimedia content and web-based services. The company's patented technology allows consumers to download and upload photos, videos, music, text and other digital content to and from the handset without the need to open a mobile browser A mobile browser (earlier referred to as a microbrowser or minibrowser) is a web browser designed for use on a mobile device such as a mobile phone or PDA. Mobile browsers are optimised so as to display Web content most effectively for small screens on portable , wait for pages to load, interrupt phone calls, start over in the event of a dropped connection, or sync to a PC. Services include innovative ZuCasts that deliver content to the handset automatically, one-click uploading of camera phone images and video clips to community websites and other destinations, and two-way mobile-to-web messaging and interactivity. For more information, visit www.shozu.com/aboutus. About Atlantic Records Atlantic Records will celebrate its 60th anniversary in 2007. Founded in New York City, the label grew from literally a one-room operation into one of the world's preeminent music companies. Atlantic has released a string of recordings that have had a profound impact on the course of modern music, its rich history including such musical icons as Ray Charles For the composer and conductor of the Ray Charles Singers, see . Ray Charles Robinson (September 23, 1930 – June 10, 2004) known by his stage name Ray Charles, was a pioneering American pianist and soul musician who shaped the sound of rhythm and blues. , Aretha Franklin, John Coltrane “Coltrane” redirects here. For other uses, see Coltrane (disambiguation). John William Coltrane (September 23 1926 – July 17 1967), nicknamed Trane, was an American jazz saxophonist and composer. , and Led Zeppelin. The Atlantic roster today includes many of the world's most popular recording artists, among them Bjork, James Blunt, Tracy Chapman, Phil Collins, Death Cab For Cutie cut·ie also cut·ey n. pl. cut·ies also cut·eys Informal A cute person. , Missy Elliott, Gnarls Barkley, Jet, Jewel, Juvenile, Kid Rock, Lil' Kim, matchbox twenty, Jason Mraz, Panic! At The Disco, Sean Paul, Pretty Ricky, Rush, Shinedown, Staind, Rob Thomas, T.I., Trick Daddy, Twista, Yusuf, and many more. Visit www.atlanticrecords.com for more information. |
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