Sharper Image Takes Further Steps to Streamline Retail Operations.

John Yotnakparian Promoted to Senior Vice President of Retail Stores

SAN FRANCISCO -- Sharper Image Corporation (NASDAQ: SHRP) today announced that it has taken further steps to realign its retail group and has promoted John Yotnakparian to Senior Vice President, Retail Stores. This announcement comes as the Company continues to streamline processes and enhance the effectiveness of its overall organization.

The retail group is responsible for managing the sales, operations and profitability of the retail stores. The new retail structure will be organized into three regions - East, Central, and West. Reporting to Mr. Yotnakparian, who heads the retail group, will be:

* Steve Renzelmann, Eastern Region Vice President;

* Gary Jellison, Central Region Vice President;

* Brian Pack, Western Region Vice President; and

* Cheri Ginsberg, Vice President, Retail Operations.

Mr. Yotnakparian, 43, has been with the Company since 1998 and had most recently been appointed to Vice President, Retail Stores. He will continue to report to Chairman and interim CEO Jerry Levin.

Mr. Levin said, "This realignment strengthens our retail operations, providing efficiencies for the Company and enabling us to better focus on improving the customer experience in our stores across the country. These are among several fundamental steps we are taking to improve the Company's overall performance and create shareholder value."

About Sharper Image

The Sharper Image is a specialty retailer that is nationally and internationally renowned as a leading source of new, innovative, high-quality products that make life better and more enjoyable. The Company's principal selling channels include 187 Sharper Image specialty stores throughout the United States; the award-winning Sharper Image monthly catalog; and its primary Web site, www.sharperimage.com. The Company also has business-to-business sales teams for marketing its exclusive and proprietary products for corporate incentive and reward programs and wholesale to selected U.S. and international retailers.

Forward-Looking Statements

This release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements are based on the Company's current plans, expectations, estimates, and projections about the specialty retail industry and management's beliefs about the Company's future performance. Words such as "anticipates," "expects," "intends," "plans," "believes," "seeks," "estimates" or variations of such words and similar expressions are intended to identify such forward-looking statements. These statements are not guarantees of future performance and are subject to risks and uncertainties that are difficult to predict and which may cause the Company's actual results and performance to differ materially from those expressed or forecasted in any such forward-looking statements. Some of these risks and uncertainties are discussed in the Company's Annual Report on Form 10-K under "Risk Factors." These risks include, among other factors, the timing and results of the Company's option grant review, whether the Company's stock remains listed on the NASDAQ Global Market, the Company's ability to continue to find or develop and to offer attractive merchandise to customers, the market potential for products in design, changes in business and economic conditions, risks associated with the expansion of its retail store, catalog and Internet operations, and changes in the competitive environment in which it operates. Unless required by law, the Company undertakes no obligation to update publicly any forward-looking statements. However, readers should carefully review the statements set forth in the reports, which the Company files from time to time with the Securities and Exchange Commission, particularly its Annual Report on Form 10-K, its Quarterly Reports on Form 10-Q and its Current Reports on Form 8-K.