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Sharp Announces Active Matrix Display with Nearly Twice the Brightness of Current Models; 10.4" Display Shines Bright for Kiosks and Factory Automation Applications.


CAMAS, Wash.--(BUSINESS WIRE)--May 25, 1995--Sharp Electronics Corp. today announced an active matrix display (hardware) active matrix display - A type of liquid crystal display where each display element (each pixel) includes an active component such as a transistor to maintain its state between scans.

Contrast passive matrix display.
 with a brilliant combination of brightness and wide viewing angle to provide solutions for a variety of display applications including point-of-sale terminals, medical imaging, instrumentation, and factory automation.

The LQ10D344 is a 10.4" active matrix color display with 640 x 480 (VGA (Video Graphics Array) The display standard for the PC. All PC display adapters support VGA, and Windows machines boot up in "VGA mode" before switching to higher resolutions. ) resolution and produces greater than 120 cd/m2 of brightness, nearly twice that of conventional active matrix LCDs and placing it among the brightest commercial 10.4" displays on the market. An anti-glare coating, 262,144 color-palette, and high color The ability to generate 32,768 colors (15 bits) or 65,536 colors (16-bit). 15-bit color uses five bits for each red, green and blue pixel. The 16th bit may be a color, such as XGA with 5-red, 6-green and 5-blue, or be an overlay bit that selects pixels to display over video input. See true color.  saturation make it feasible to display color images clearly even in bright ambient light. The LQ10D344 uses two cartridge-type CCFT (Cold Cathode Fluorescent Tube) A type of light source for a backlit screen. Also called a "cold cathode fluorescent lamp," it weighs more and uses more power than other backlights.  backlights that are designed for long life and easy replacement.

"Combining extraordinary brightness with 70 degree horizontal viewing angle makes this product a great choice for applications requiring viewing at greater than arms length," said Joel Pollack, Sharp's marketing manager for displays. "We expect it to be the preferred choice in a lot of applications such as information kiosks and factory automation," he added.

LQ10D344 Specifications

Display size: 26 cm (10.4") diagonal

Dot structure: 640 (x RGB (Red Green Blue) The computer's native color space, which is the color system for capturing and displaying images. RGB was derived from our own perception of color because human eyes are sensitive to red, green and blue (see trichromaticity). ) x 480 (VGA)

Pixel arrangement: RGB vertical stripe

Displayable colors: 262,144

Brightness: 120 cd/m2

Power consumption: 5.3 watts

Active display area

(H x V): 211.2 mm x 158.4 mm

Outside dimensions

(H x V x D): 265 mm x 195 mm x 11 mm

Availability

The LQ10D344 is available now with approximately 12 weeks lead time on delivery in production quantities.

Contact Information

Sharp Electronics Corp., the U.S. sales and marketing subsidiary of Japan's Sharp Corp., provides one of the broadest and most advanced lines of consumer electronics, business products and electronic components. With U.S. sales of $3.4 billion, the company has achieved double-digit sales growth in each of the past five years. Sharp is the world leader in liquid crystal displays (LCDs), and has developed innovative, consumer-focused products such as the Viewcam LCD camcorder, Zaurus keyboard-enhanced personal digital assistant, Wizard electronic organizers, audio and video systems, appliances and office automation products. To support its more than 50 product lines, Sharp Electronics employs approximately 2,300 people nationwide. For more information, contact Sharp Electronics Corp., 5700 NW Pacific Rim Pacific Rim, term used to describe the nations bordering the Pacific Ocean and the island countries situated in it. In the post–World War II era, the Pacific Rim has become an increasingly important and interconnected economic region.  Blvd., M/S M/S Meter(s) per Second
M/S Milestone
M/S Modeling and Simulation
M/S Master/Slave
M/S Messieurs (plural of Mister)
M/S Minesweeping
M/S miles per second
M/S Miniature Sheet
 20, Camas, Washington 98607, or phone 800/642-0261.

CONTACT: Young & Roehr Inc.

David White David or Dave White can refer to a number of people:
  • David Vines White, English Officer of Arms.
  • David White (British officer), Royal Navy officer and former commander of military forces in Gibraltar
  • David White (actor), American television actor
  • David A.
, 503/222-0626

davidwh@teleport.com
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 25, 1995
Words:405
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