Shandwick Selected by HP As PR Agency for Worldwide Business PC Organization; Agency Extends Relationship with Computing Industry Leader.NEW YORK--(BUSINESS WIRE)--Oct. 15, 1999-- Shandwick International today announced that it has been selected by Hewlett-Packard Company as the public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most agency of record for its worldwide Business PC Organization (BPCO BPCO Bronchopneumopathie Chronique Obstructive BPCO Broncopneumopatia Cronica Ostruttiva ). Shandwick will provide PR and industry consultant services for divisions producing and marketing business desktop computers, notebook computers, thin clients and PC servers in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe, Asia-Pacific and Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. . "Our new relationship with HP constitutes a tremendously exciting opportunity for Shandwick, enabling us to put our global team to work for one of the world's most highly-regarded companies," said Scott Meyer, chief executive officer of Shandwick International. "The addition of HP's Business PC Organization to our roster of clients is further evidence of Shandwick's emergence as a world leader in technology public relations." The HP BPCO account will be managed out of Shandwick offices in Silicon Valley, Geneva Geneva, canton and city, Switzerland Geneva (jənē`və), Fr. Genève, canton (1990 pop. 373,019), 109 sq mi (282 sq km), SW Switzerland, surrounding the southwest tip of the Lake of Geneva. , London, Mexico City, Singapore, Tokyo and Beijing. Shandwick International is the industry leader in global reputation management. The company was founded in London in 1974 and has 90 offices and affiliates, with 1650 public relations professionals serving clients worldwide. The agency's Technology Practice Group, consisting of 500 public relations professionals in offices around the world, supports a portfolio of technology companies that includes HP's Agilent Test & Measurement Organization, US West, BMC Software, Sharp Electronics, Informix, Inacom and Dow Jones Interactive. Shandwick is a member of the Interpublic Group of Companies This article or section needs sources or references that appear in reliable, third-party publications. Alone, primary sources and sources affiliated with the subject of this article are not sufficient for an accurate encyclopedia article. . |
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