SercoNet Announces Advisory Board.Business Editors SOUTHBOROUGH, Mass.--(BUSINESS WIRE)--Sept. 15, 2003 Industry Experts to Guide Start-Up and Help Facilitate Continued Growth in Triple-Play Home Networking Services SercoNet, Inc. (www.serconet.net), the driver in embedded, service-oriented home networking systems, today announced the formation of its Advisory Board. Each of the networking leaders has joined the advisory board to provide strategic direction, diversified guidance and a customer's perspective for the development and deployment of SercoNet's next generation NetHome(TM) System. Members of SercoNet's advisory board include: -- Paul Sherer, President, Calypso Networks -- Lionel Pelamourgues, Director, Metro Ethernet Forum The Metro Ethernet Forum (MEF) was founded in 2002. It is a non-profit international industry consortium, dedicated to worldwide adoption of Carrier Ethernet networks and services. , Managing Director, France Telecom Research and Development -- Avinoam Rubinstain, Founder, Chief Technology Officer and Senior Vice President, Engineering of Atrica, Inc "It is a great vote of confidence in our company that such an accomplished group of industry leaders and visionaries has agreed to join SercoNet's advisory board," said Amir Eldad, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. at SercoNet. "Complementing our in-house team, these industry leaders will provide a fresh perspective on relevant trends in home networking and added insight into the major issues facing our customers." -- Mr. Sherer co-founded and is President of Calypso Networks. Calypso is focused on interactive services network infrastructure for video on demand. Mr. Sherer started in data networking in 1982 at Masstor Systems Corporation with the design and implementation of a transparent LAN deployed hierarchical storage management See HSM. system. He was recruited into 3Com Corporation and eventually became Senior Vice President of Technology and CTO (Chief Technical Officer) The executive responsible for the technical direction of an organization. See CIO and salary survey. . Mr. Sherer was responsible for overall technical strategy. He directed the conceptualization, design and early stage development of new networking technology in 3Com's Technology Development Center (TDC TDC Top Dead Center TDC Time-to-Digital Converter TDC Tabular Data Control TDC Total Development Cost TDC Texas Department of Corrections TDC The Discovery Channel TDC Torpedo Data Computer TDC Theater Deployable Communications ). Mr. Sherer was also the founding chairman of the Fast Ethernet Alliance and Editor-in-chief for the Fast Ethernet Standard (IEEE 802.3u). He was a 3Com Fellow and was the first person to receive that distinction. As an inventor, Mr. Sherer has been very prolific. He holds approximately thirty US patents, and has several pending patents for networking technology both nationally and internationally. Mr. Sherer has patents in the areas of Networks Protocols, Packet Switching, Access Optimization, Quality of Service, Client Optimization.. -- Mr. Lionel Pelamourgues has been Managing Director of France Telecom Research and Development, LLC, a California subsidiary of France Telecom dedicated to R&D in North America, since 1998. Before that, Lionel has worked in various R&D management roles at France Telecom (France). Lionel represented France Telecom at EWOS EWOS - European Workshop for Open Systems , was an active member of the French delegation to the ISO (1) See ISO speed. (2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI. , IEEE (Institute of Electrical and Electronics Engineers, New York, www.ieee.org) A membership organization that includes engineers, scientists and students in electronics and allied fields. and IETF See Internet Engineering Task Force. IETF - Internet Engineering Task Force organizations. Prior to France Telecom, Lionel worked for Bridge Communications. Lionel has various engineering degrees from Ecole Normale Superieure (body) Ecole Normale Superieure - (ENS) A higher education and research institution in Paris, France. , Ecole Nationale Superieure des Telecommunications, and Universite Pierre et Marie Curie Curie (kürē`), family of French scientists. Pierre Curie, 1859–1906, scientist, and his wife, Marie Sklodowska Curie, 1867–1934, chemist and physicist, b. . -- Prior to founding Atrica, Avinoam Rubinstain served in senior positions at 3Com for the past six years. His most recent position was with 3Com's Network System Business Unit, where, as Vice President and Product Platform Manager for the Voice and WAN Group, he was responsible for LAN telephony. Rubinstain also served as General Manager of the NiceCom Division (NCD) which was responsible for LAN (Local Area Network) A communications network that serves users within a confined geographical area. The "clients" are the user's workstations typically running Windows, although Mac and Linux clients are also used. ATM and Converged Networking solutions for carrier and large enterprise customers who generated in excess of $100 million dollars in revenue during his tenure. Rubinstain's association with 3Com began in October 1994, with their acquisition of NiceCom Ltd, an Israeli company he had co-founded in 1989 and in which he served as VP R&D. Prior to NiceCom, Rubinstain had worked as a senior technical staff member at Fibronics, where he led several FDDI (Fiber Distributed Data Interface) Often pronounced "fiddy," it was a LAN and MAN access method that had its heyday in the mid-1990s. FDDI was an ANSI standard token passing network that transmitted 100 Mbps over optical fiber up to 10 kilometers. developments (1985-89) and as a technical staff member at the Technion Digital Signal Processing See DSP. Digital Signal Processing - (DSP) Computer manipulation of analog signals (commonly sound or image) which have been converted to digital form (sampled). Laboratory (1982-85). Rubinstain was awarded a B.Sc. degree in Electrical Engineering from the Technion-Israel Institute of Technology, where he also completed the course work for an MA in Electrical Engineering. About SercoNet SercoNet provides an advanced, service-based home networking infrastructure that combines the flexibility of wireless access with a high performance Ethernet-based wired backbone, enabling the distribution of current and future broadband applications to consumers. Its customers are leading service providers and professional installers who sell SercoNet's system as a service to homeowners for reliable broadband access and connectivity for every outlet of the home, enabling the Triple-Play of Voice, Video and Data. SercoNet, founded in 1999, is a privately-held, venture-backed company based in Southborough, MA. For more information, please visit our web site at www.serconet.net. |
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