See it, Share it, Live it at ISA EXPO 2004; Your Gateway to the World of Automation + Control.

Business Editors/High-Tech Writers

ISA EXPO 2004

RESEARCH TRIANGLE PARK, N.C.--(BUSINESS WIRE)--April 5, 2004

Enter the world of automation and control at ISA EXPO 2004 -- North America's number one event for automation and control professionals, 5-7 October at the Reliant Center in Houston, Texas. With practitioners from over 70 countries, ISA EXPO features the largest and most comprehensive products and services exhibition, two cutting-edge technical conferences, and an exceptional continuing education and training program.

ISA EXPO 2004 returns to Houston, Texas after a stellar conference and exhibition in 2003. More than 14,500 people attended ISA EXPO 2003, representing some 70 countries and hailing from a diverse range of industries, including chemicals/petrochemicals, food, pharmaceuticals, industrial machinery, power generation, water and waste management, and systems integration. Over 500 companies showcased their latest technologies, products and services and left with renewed enthusiasm and multitudes of qualified leads.

"I was pleased to see the back-up of attendees in the registration area at the opening of ISA EXPO 2003," commented Bruce Fuller of Fluke Corporation. "We saw a good number of prospects for our product line. Also, I really like this facility. The layout is great. We'll be back in 2004; we're always in the ISA show." Fluke, a Corporate Associate (CA) member of ISA based in Everett, Washington, provides electronic test tools used by technicians and engineers.

See it.

Over 500 exhibitors are expected to showcase their state-of-the-art technologies, most up-to-date products and trends in today's automation and control market. Special features at ISA EXPO 2004 include:

-- The Automation IT Pavilion featuring automation hardware,

software, and services aimed at connecting manufacturing data

and corporate information in order to enhance product

life-cycles, optimize assets, and increase in-plant equipment

use.

-- The Industrial Communication Pavilion highlighting data

communications technologies from wireless data links to fiber

optic Ethernet switches, and connectivity between device and

process control and management systems.

-- The Sensors Pavilion showcasing the latest sensor software,

hardware, and peripherals.

Share it.

Expertise is shared at two cutting edge technology conferences. With over 100 sessions, focusing on core automation topics, the ISA EXPO 2004 Technical Conference gives attendees the information needed to increase knowledge and understanding of key automation issues. Sessions are comprised of original technical presentations, paper/panel discussions, and tutorials based upon applications, concepts, and techniques used today in the manufacturing process, and distribution environments. And back by popular demand, the ISA EXPO 2004 technical conference will include symposia delving into topics like: industrial network and systems security, productivity and asset management, industrial communications and networking, and more.

"The symposiums have recently doubled in size and are a great added benefit for attendees," said James Tatera, ISA EXPO 2004 Program Committee Chair. "We have selected topics with technologies that are evolving, timely, and integrated into the automation and control arena. We again look forward to seeing many standing-room only audiences."

Conference registrants also enjoy complimentary admission to the Emerging Technologies Conference (ETCON), which focuses on applied and basic research from laboratories and development centers around the world. ETCON will showcase original technical papers and innovative ideas in emerging technologies that can be implemented in today's manufacturing environment.

Live it.

In addition to the technical conferences and exhibition, ISA EXPO 2004 features 25 education and training programs, special forums and daily keynote addresses.

"We are thrilled with the results of ISA EXPO 2003 and are excited to bring this experience back to Houston this fall," said Lowell McCaw, ISA president. "ISA EXPO is the one place that connects people and ideas in automation and control."

ISA EXPO 2004 is sponsored by ISA - The Instrumentation, Systems, and Automation Society. For more information about ISA EXPO 2004 or to register, go to www.isa.org/isaexpo2004 or call [phone].

About ISA

ISA--The Instrumentation, Systems, and Automation Society is a 38,000-member global, nonprofit, educational organization connecting people and ideas in automation + control. The Society fosters advancement in the theory, design, manufacture, and use of sensors, instruments, computers, and systems for automation + control in a wide variety of applications. In addition to hosting the largest conferences and exhibitions for automation + control in the Western Hemisphere, ISA is a leading technical training organization and a respected publisher of books, magazines, and standards. ISA also serves the professional development and accreditation needs of Control Systems Engineers (CSE), instrument technicians, and others within the field of automation + control. (www.isa.org)

EDITORS NOTE: Journalists and analysts are encouraged to attend ISA EXPO 2004 on a complimentary basis. To register for your press pass, email [e-mail]. Include your name, contact information and publication.