Securities brokerage firms: ranked-by number of registered, licensed securities brokers in greater San Fernando Valley.EXECUTIVE SUMMARY WHILE the largest securities brokerage BROKERAGE, contracts. The trade or occupation of a broker; the commissions paid to a broker for his services. firms have numerous offices in the San Fernando Valley San Fernando Valley Valley, southern California, U.S. Northwest of central Los Angeles, the valley is bounded by the San Gabriel, Santa Susana, and Santa Monica mountains and the Simi Hills. , most are operated from remote headquarters locations. The Business Journal's list of securities brokerages includes both local firms as well as a number of national operations. Most offer a wide array of services and many focus on providing investment advise and options lot families such as college planning and tax-exempt tax-ex·empt adj. 1. Not subject to taxation, as the capital or income of a philanthropic organization. 2. Producing interest that is exempt from income tax: tax-exempt bonds. n. education funds. The top three brokerage firms on the Business Journal's list are Farmers Financial Solutions LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control , Wachovia Securities Wachovia Securities, located in Richmond, Virginia (soon to be moved to St. Louis), is the third largest brokerage firm in the United States as of 2006 with $689 billion retail client assets under management. It is a subsidiary of Wachovia Corporation. LLC and Smith Barney Smith Barney is a division of Citigroup Global Capital Markets Inc., a global, full-service financial firm, that provides brokerage, investment banking and asset management services to corporations, governments and individuals around the world. . Each has more than 100 registered securities brokers in the greater San Fernando Valley. The size of the other securities brokerage companies on the list drops down considerably after the top three, although they are typically part of much larger organizations with numerous offices and large rosters of employees. Among the top three firms, only Farmers is a locally based company. Wachovia Securities is based in Charlotte, N.C. and Smith Barney has its headquarters in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , where its parent company, Citigroup Citigroup U.S. holding company formed in 1998 from the merger of Citicorp (itself a holding company incorporated in 1967) and Travelers Group, Inc. The $70 billion merger included one of the largest U.S. investment banks, Salomon Smith Barney Inc. , is located. With the exception of Calabasas-based Countrywide coun·try·wide adv. & adj. Throughout a whole country; nationwide: launched a fundraising campaign countrywide; a countrywide search. Adj. 1. Investment Services, the other top securities brokerages are also based outside the greater Valley. --Shelly Garcia Gar·ci·a , Jerome John Known as "Jerry." 1942-1995. American musician who gained fame as the cofounder and lead guitarist of the folk-rock group the Grateful Dead (1965-1995). THE PACESETTER FARMERS FINANCIAL SOLUTIONS, LLC ALTHOUGH only entering its fourth year of existence. Farmers Financial Solutions. LLC tops the list of the Business Journal's securities brokerage firms, ranked by the number of brokers. It has double the number of agents of Wachovia For Moravian settlements in North Carolina, see . Wachovia Corporation (NYSE: WB), based in Charlotte, North Carolina, is the third largest banking chain in the United States based on total deposits. Securities' local branches, which comes in at No. 2 on the list. There is an explanation for the difference, and it is that Farmers. a longtime long·time adj. Having existed or persisted for a long time: a longtime friend; a longtime resident of Detroit. longtime Adjective insurer An individual or company who, through a contractual agreement, undertakes to compensate specified losses, liability, or damages incurred by another individual. An insurer is frequently an insurance company and is also known as an underwriter. of homes in the Valley, entered the financial arena in 2000 and its employees double as insurance agents as well as securities brokers, said Brian The name Brian (sometimes spelled Bryan) comes from an Irish backround. It is of Celtic origin and its meaning may be "hill" or "strong, noble, and high"[1]. Cohen cohen or kohen (Hebrew: “priest”) Jewish priest descended from Zadok (a descendant of Aaron), priest at the First Temple of Jerusalem. The biblical priesthood was hereditary and male. , president of Farmers Financial Solutions. "What we saw is our customers were saving more and more for retirement and asked agents to help them," Cohen said. Headquartered in Simi Valley Simi Valley (sē`mē, sĭm`ē), city (1990 pop. 100,217), Ventura co., SW Calif. in an oil, fruit, and farm region; laid out 1887, inc. 1969. , Farmers has 250 agents who have a securities license from the Securities and Exchange Commission. Most of them were insurance brokers for Farmers, but after 2000, they trained to handle securities, Cohen said. "We saw that the middle market was not being serviced by big broker firms." Cohen said, explaining Farmers insurance Group president Marty Feinstein Feinstein, Finestein (Yiddish:פֿײַנשטײַן, Hebrew:פינשטיין, פיינשטיין came up with the strategy to open a financial division sometime in 1999 and it was implemented in 2000. "This is regular people financial management." Cohen said he believes the firm's clientele will grow even further and it will add additional employees. "The biggest thing that people are looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. is someone they can trust," he said. "Farmers agents are local and in the community." --Slav Kandyba [GRAPHIC OMITTED]
Rank Brokerage L.A. County Employment
* name * securities brokers
* address * investment bankers
* total employees
1 Farmers Financial Solutions, LLC 250
2423 Galena Ave. 0
Simi Valley 93065 285
2 Wachovia Securities, LLC (1) 125
16501 Ventura Blvd. Suite 500 0
Encino 91436 212
3 Smith Barney 106
15260 Ventura Blvd. Suite 1900 0
Sherman Oaks 91403 161
4 Edward Jones 59
23548 Calabasas Road, Suite 101 0
Calabasas 91302 145
5 Wells Fargo Private Client 30
Services (2) 0
15760 Ventura Blvd. 40
Encino 91436
6 Brookstreet Securities 20
18455 Burbank Blvd. #211 0
Tarzana 91356 20
7 Countrywide Investment Services 20 (3)
4500 Park Granada 0
Calabasas 91302 NA
8 H&R Block Financial Advisors 15 (3)
5850 Canoga Ave. 0
Woodland Hills 91367 NA
9 RBC Dain Rauscher 13
21700 Oxnard St., Suite 150 0
Woodland Hills 91367 27
10 A.G. Edwards & Sons, Inc. 11
31416 Agoura Rd., Suite 140 0
Westlake Village 91361 16
Rank Brokerage Services Offered
* name (partial list)
* address
1 Farmers Financial Solutions, LLC 529 college savings plans,
2423 Galena Ave. retirement plans, qualified
Simi Valley 93065 tax-saving investment plans,
mutual funds, variable life
insurance
2 Wachovia Securities, LLC (1) Securities transactions,
16501 Ventura Blvd. Suite 500 financial products, banking
Encino 91436 products, financial
planning, estate planning,
trust services, corporate
executive services
3 Smith Barney financial planning, FMA
15260 Ventura Blvd. Suite 1900 accounts, credit cards,
Sherman Oaks 91403 lending, wealth management,
private business/
investment, philanthropic,
retirement, education,
estate planning, travel
4 Edward Jones investments, certificates of
23548 Calabasas Road, Suite 101 deposit, taxable and
Calabasas 91302 non-taxable bonds, stocks and
mutual funds
5 Wells Fargo Private Client Equity and fixed income
Services (2) trading, fee-based
15760 Ventura Blvd. proprietary management,
Encino 91436 managed and non-managed
trust, WRAP accounts,
insurance, comprehensive
wealth management
6 Brookstreet Securities equities, bonds, mutual
18455 Burbank Blvd. #211 funds, insurance, annuities,
Tarzana 91356 commodities, direct programs
7 Countrywide Investment Services financial planning,
4500 Park Granada retirement accounts, college
Calabasas 91302 planning, annuities, stocks
and bonds
8 H&R Block Financial Advisors investment planning,
5850 Canoga Ave. annuities, life insurance,
Woodland Hills 91367 equities, retirement
planning, educational
savings
9 RBC Dain Rauscher full-service securities firm
21700 Oxnard St., Suite 150
Woodland Hills 91367
10 A.G. Edwards & Sons, Inc. full-service
31416 Agoura Rd., Suite 140 brokerage--securities and
Westlake Village 91361 commodities, investment
banking, trust management,
retirement planning and
insurance products
Rank Brokerage Parent Company
* name
* address
1 Farmers Financial Solutions, LLC Farmers Insurance
2423 Galena Ave. Group
Simi Valley 93065
2 Wachovia Securities, LLC (1) Wachovia Securities
16501 Ventura Blvd. Suite 500
Encino 91436
3 Smith Barney Citigroup
15260 Ventura Blvd. Suite 1900
Sherman Oaks 91403
4 Edward Jones same
23548 Calabasas Road, Suite 101
Calabasas 91302
5 Wells Fargo Private Client Wells Fargo Bank
Services (2)
15760 Ventura Blvd.
Encino 91436
6 Brookstreet Securities Brookstreet
18455 Burbank Blvd. #211 Securities Corp.
Tarzana 91356
7 Countrywide Investment Services Countrywide Financial
4500 Park Granada Services
Calabasas 91302
8 H&R Block Financial Advisors H&R Block, Inc.
5850 Canoga Ave.
Woodland Hills 91367
9 RBC Dain Rauscher Royal Bank of Canada
21700 Oxnard St., Suite 150 (Toronto)
Woodland Hills 91367
10 A.G. Edwards & Sons, Inc. A.G. Edwards, Inc.
31416 Agoura Rd., Suite 140
Westlake Village 91361
Rank Brokerage Profile
* name * headquarters
* address * year established
* offices (local/total)
1 Farmers Financial Solutions, LLC Simi Valley
2423 Galena Ave. 2000
Simi Valley 93065 25/472
2 Wachovia Securities, LLC (1) Charlotte, N.C.
16501 Ventura Blvd. Suite 500 1879
Encino 91436 6/3,300
3 Smith Barney New York, NY
15260 Ventura Blvd. Suite 1900 1873
Sherman Oaks 91403 3/500
4 Edward Jones St. Louis, Mo.
23548 Calabasas Road, Suite 101 1871
Calabasas 91302 59/9,075
5 Wells Fargo Private Client San Francisco
Services (2) 1852
15760 Ventura Blvd. 1/9
Encino 91436
6 Brookstreet Securities Irvine
18455 Burbank Blvd. #211 1995
Tarzana 91356 11/200
7 Countrywide Investment Services Calabasas
4500 Park Granada 1969
Calabasas 91302 4/31
8 H&R Block Financial Advisors Kansas City, Mo.
5850 Canoga Ave. 1975
Woodland Hills 91367 3/188
9 RBC Dain Rauscher Minneapolis
21700 Oxnard St., Suite 150 1909
Woodland Hills 91367 1/140
10 A.G. Edwards & Sons, Inc. St. Louis, Mo.
31416 Agoura Rd., Suite 140 1887
Westlake Village 91361 11705
Rank Brokerage Top Local Executive
* name * name
* address * title
* phone
1 Farmers Financial Solutions, LLC Brian Cohen
2423 Galena Ave. president
Simi Valley 93065 866-888-9739
2 Wachovia Securities, LLC (1) Terry Chase
16501 Ventura Blvd. Suite 500 sr.managing dir./
Encino 91436 regional president
818-907-4200
3 Smith Barney Gerald Eberhardt
15260 Ventura Blvd. Suite 1900 evp., divisional director
Sherman Oaks 91403 818-788-2800
4 Edward Jones Maria Pisa
23548 Calabasas Road, Suite 101 principal/regional leader
Calabasas 91302 818-999-4944
5 Wells Fargo Private Client Steven P. Mann
Services (2) senior vp, regional manager
15760 Ventura Blvd. 818-716-3225
Encino 91436
6 Brookstreet Securities Douglas Lagerstrom
18455 Burbank Blvd. #211 branch manager
Tarzana 91356 818-609-7191
7 Countrywide Investment Services Rosa Garcia
4500 Park Granada division president
Calabasas 91302 818-225-3000
8 H&R Block Financial Advisors Victoria Black
5850 Canoga Ave. branch manager
Woodland Hills 91367 818-713-9200
9 RBC Dain Rauscher Robert Weaver
21700 Oxnard St., Suite 150 senior v.p./managing director
Woodland Hills 91367 818-313-8737
10 A.G. Edwards & Sons, Inc. Frank D. Covely
31416 Agoura Rd., Suite 140 branch manager
Westlake Village 91361 818-735-6900
NA Not Available
(1) Western regional headquarters in Pasadena.
(2) L.A. regional headquarters in Beverly Hills.
(3) Based on estimates from the San Fernando Valley Business Journal
and National Association of Securities Dealers All data provided by
the companies themselves except where otherwise noted
To the best of our knowledge, this information is accurate as of press
time. While every effort is made to ensure the accuracy and the
thoroughness of the list, omissions and typographical errors sometimes
occur. Please send corrections or additions on company letterhead to
the Research Department, San Fernando Valley Business Journal, 21600
Oxnard St., Suite 250, Woodland Hills, CA 91367. [c] 2004 San Fernando
Valley Business Journal. This list may not be reprinted in whole or
in part without prior permission from the editor. Reprints are
available from Reprint Management Services, (800) 494-9051 ext. 130.
Researched by SFVBJ Staff
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