Seattle Systems Pounces on Katz to Direct European Sales; Distributor Experience Key To New Hire As Company Improves Service And Increases Sales.Business Editors/Health/Medical Writers POULSBO, Wash. & AMSTERDAM, Netherlands--(BUSINESS WIRE)--Sept. 22, 2003 Seattle Systems, Inc., a U.S. manufacturer of trusted orthotics orthotics /or·thot·ics/ (-iks) the field of knowledge relating to orthoses and their use. or·thot·ics n. , prosthetics pros·thet·ics n. The branch of medicine or surgery that deals with the production and application of artificial body parts. pros and orthopedic products for Europe's finest healthcare providers, today announced the appointment of Michael Katz as European sales director. A citizen of the Netherlands, Katz will be responsible for growing Seattle Systems' network of European Orthotics and Prosthetics (O&P) distributors, adding distributors in new markets and stimulating sales. Katz's sales directorship comprises countries inside and outside of the European Union European Union (EU), name given since the ratification (Nov., 1993) of the Treaty of European Union, or Maastricht Treaty, to the European Community (EU) including countries in the Middle East. Given his considerable experience in the O&P sector, Katz will leverage his strong relations with a wide range of European medical distributors and O&P facilities. Formerly of ORBO NV, a holding company owning companies involved in the European commercial medical field, including the second largest rehabilitation company in the Netherlands, Harting-Bank BV, Katz was instrumental in growing ORBO's medical portfolio. Prior to ORBO NV, Katz was the country manager for the Netherlands for Thuasne, a producer of orthopedic products and a distributor of Seattle Systems products. Katz has also held a number of sales and sales management Sales Management Role and Goal Importance of sales management is critical for any commercial organization. Expanding business in not possible without increasing sales volumes, and effective sales management goal is to organize sales team work in such a manner that ensures a positions in the pharmaceuticals industry, giving him an intimate knowledge of the daily life of the medical sales representative. Drawing from this experience, Katz will utilize the best healthcare order fulfillment Order fulfillment (in BE also: order fulfilment) is in the most general sense the complete process from point of sales inquiry to delivery of a product to the customer. Sometimes Order fulfillment practices to increase efficiencies for all distributors being supplied with Seattle Systems' market-proven products. "As a former manager of a country-wide sales territory, I know first hand what it's like to be a medical products distributor," says Katz. "Seattle Systems has a wonderful array of practitioner-approved products, but moreover the company has proven to be a trusted supplier of these products by reducing order fulfillment times, and keeping customers supplied with the hottest products. I will continue with this focus and lead Seattle Systems toward continued excellence in this vital area." Patrick Patterson Balfour Patrick Patterson (born 15 September, 1961 in Jamaica) was a fast bowler for the West Indian cricket team in the late 1980s and early 1990s. , vice president of sales at Seattle Systems, commented, "Michael Katz brings an impressive level of experience and knowledge about European sales practices, especially within the open borders of the EU countries." Patterson continued, "We are thrilled to have such a culturally sensitive and hardworking director who is sure to sustain our hearty distributor relationships and continue Seattle Systems' growth momentum in Europe and the Middle East." About Seattle Systems, Inc. Headquartered in the Northwest with sales offices worldwide, Seattle Systems is a leading American manufacturer of orthopedic and physical rehabilitation physical rehabilitation See Physical therapy. products. For orthopedics, podiatric, orthotics and prosthetics professionals around the globe, Seattle Systems provides trusted products with proven designs that meet or exceed industry standards for quality and ease of use. Seattle Systems' wide-ranging product line includes orthotics bracing, cold therapy, sports medicine sports medicine, branch of medicine concerned with physical fitness and with the treatment and prevention of injuries and other disorders related to sports. Knee, leg, back, and shoulder injuries; stiffness and pain in joints; tendinitis; "tennis elbow"; and and artificial limb artificial limb, mechanical replacement for a missing limb. An artificial limb, called a prosthesis, must be light and flexible to permit easy movement, but must also be sufficiently sturdy to support the weight of the body or to manipulate objects. components and systems. For more information, please write to 26296 Twelve Trees Lane NW, Poulsbo, WA 98370, fax to 360-697-5876 or visit our web site at www.seattle-systems.com. |
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