Screenvision Introduces The Insiders' Ball - a Night of Debate and Exploration of the Business of Movies.

NEW YORK -- Screenvision:

--Featuring Presentations from High-Profile Executives Representing all Facets of the Motion Picture Industry

--Roundtable Discussion to be Moderated by 'Inside the Actors Studio' Host James Lipton 

High-level executives from the entertainment, marketing and media fields will descend upon New York City's prestigious Ziegfeld Theatre on February 8th for the first annual The Insiders' Ball to discuss and celebrate all things related to the business of movies. Hosted by cinema advertising leader Screenvision, The Insiders' Ball promises to be a captivating and extraordinary gathering of executives and industry personalities and will feature an A-list panel of keynote speakers, highlighted by a roundtable discussion moderated by James Lipton, famed host of 'Inside the Actors Studio' on Bravo and Dean Emeritus of The Actors Studio Drama School of New School University.

"This is a one-of-a-kind event for the movie industry and New York City that will provide a wide cross-section of executives involved in the movie business the opportunity to hear the unique perspectives of colleagues who truly move and shake the industry everyday," said Stu Ballatt, senior vice president of marketing for Screenvision. "There is no other event that we know of that brings us together in a forum such as this, one that includes engaging presentations of disparate viewpoints along with lively debate and dialogue."

The event will be attended by hundreds of executives from the worlds of entertainment, marketing and media.

"Screenvision set out to build an event that will be viewed as highly valuable to our industry colleagues," Ballatt continued. "In The Insiders' Ball, we are confident we have done just that. We're proud to be making this annual contribution to the analysis and celebration of the movie business."

Confirmed panelists include the following prolific senior industry executives:

--Fred Nelson, vice president of editorial development for Entertainment Weekly, America's leading consumer magazine of entertainment and popular culture and winner of four National Magazine Awards. Nelson is responsible for extending the magazine's brand and editorial franchises while also translating editorial features into marketing platforms.

--Morten Gotterup, senior vice president and general manager of Clearview Cinemas, the second largest operator of movie theatres in the New York metro market. Gotterup is responsible for all day-to-day business operations of the company's 53 theatres in the New York metro area.

--Jon Kamen, chairman and CEO of @radical.media, leads a global media and entertainment production company that boasts award-winning film production capabilities. @radical's film credits include 'Fog of War,' the 2004 Academy Award Winner for Best Documentary; 'Concert for George,' nominated for two Grammy Awards; Jay Z's 'Fade to Black,' and 'Metallica: Some Kind of Monster.' In addition, the company is a leader in the area of advertising and entertainment convergence, producing some of the ad industry's highest profile projects for such brands as American Express, Nike and Lincoln Mercury.

--James Yaffe, managing partner and co-founder of Endeavor Marketing Solutions, a corporate consulting division of Endeavor Talent Agency. Endeavor Talent Agency represents leading actors, writers, directors and production companies throughout the world of media and entertainment.

"We are extremely proud of the group we have assembled for this inaugural event and are privileged to have James Lipton moderating the roundtable discussion," said Ballatt. "Simply put, Mr. Lipton is an icon of the movie culture. He has the knowledge and the capability to talk about any and all facets of the motion picture industry and is a gifted interviewer with an uncanny ability to elicit from his interviewees the details and inside information the audience wants to hear."

Screenvision chose the Ziegfeld Theatre for this event in recognition of its status as a true New York City motion picture landmark.

"The Ziegfeld Theatre is a true treasure of New York City. As one of the last movie palaces in the city and a popular location for high profile movie premieres, we could not think of a better venue for a gathering of this kind," commented Ballatt.

Doors at the Ziegfeld Theatre will open at 3:30 p.m. Screenvision CEO Matthew Kearney will open the festivities with a welcome address at 4 p.m. to be followed by keynote speakers' presentations which will each run five to ten minutes in length. The roundtable discussion will follow leading to a cocktail reception at 6 p.m. and an opportunity to network with fellow industry executives.

The event is invitation only. For more information or to obtain tickets to the event, please contact Screenvision at 212-497-0400.

About Screenvision:

Screenvision provides cinema-marketing solutions to its advertising clients through on-screen sight, sound and motion (Cinema Spots), still image advertising (Cinema Slides) and in-theatre promotional opportunities (Cinema Extensions). Nationally, Screenvision is the largest cinema network, exclusively providing Cinema Spots to advertisers on more than half of the nation's available movie screens. On the regional level, the company's Screenvision Direct business unit offers Cinema Slide and promotional opportunities to small and mid-sized businesses in local markets around the country. In addition to its US-based operations, Screenvision has an extensive pan-European presence.

Screenvision is a joint venture between ITV plc (LSE: ITV), the UK's leading free to air commercial television broadcaster with divisions operating television and cinema advertising sales and one of Europe's largest commercial television production businesses as well as a major distribution business exploiting an extensive film and program library; and Thomson (Euronext: 18453) (NYSE: TMS), the world leader in integrated solutions (technologies, equipment and services) for the entertainment and media industries.