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Schaeffer's Street Chatter Features Ford Motor, Hollis-Eden Pharmaceuticals, and Microsoft.


Business Editors

CINCINNATI--(BUSINESS WIRE)--Oct. 1, 2003

Today's Schaeffer's Street Chatter features Ford Motor (NYSE NYSE

See: New York Stock Exchange
:F), Hollis-Eden Pharmaceuticals (Nasdaq:HEPH HEPH Hollis Eden Pharmaceuticals, Inc ), and Microsoft (Nasdaq:MSFT MSFT Microsoft (stock symbol)
MSFT Movimento Sociale Fiamma Tricolore (Italy)
MSFT Multi-Stage Fitness Test
MSFT Master of Science in Family Therapy
MSFT Macalester Students for Fair Trade
). A new daily feature available on SchaeffersResearch.com is Street Chatter. Every day, we'll focus on three stocks that are generating a lot of attention on Internet message boards. We hope this will effectively offer information on equities that are popular in the investing world and will be a beneficial resource for our readers. For additional information about this report or to have it delivered to you free via email every day click on the following link. Each new subscriber will receive a FREE copy of Bernie Schaeffer's Options 101 CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
 (a $49.95 value). http://www.schaeffersresearch.com/addinfo .

Schaeffer's Street Chatter:

Ford Motor

Ford Motor (NYSE:F), the second-most prominent automobile manufacturer in the world, is in the news today after announcing plans to eliminate 3,000 jobs at the firm's production plant in Genk, Belgium. This is part of the company's strategy to cut 12,000 jobs worldwide and bring European operations back into the black. F shares originally turned lower today but rebounded quickly after testing support near the 10.50 mark. This level has offered support to the stock over the last three months. In midday activity, the stock is now trading in positive territory. Sentiment is mixed on the automaker. On one hand, short interest is notably high, with nearly 86 million F shares sold short, amounting to a short-interest ratio short-interest ratio

A ratio that is used for market analysis and is calculated by dividing short interest by average daily volume. Technicians use the short-interest ratio as a tool to determine market direction.
 of 9.46. If the stock were to move higher, it would take these bearish players nearly two weeks to cover their shorted positions. On the other hand, options players are fairly comfortable with F shares, as evidenced by the security's Schaeffer's put/call open interest ratio (SOIR SOIR Schaeffer's Put/Call Open Interest Ratio
SOIR Simultaneous Operations on Intersecting Runways
) of 0.70, which ranks in the bottom one-third of all SOIR readings measured over the past 12 months.

Click the following link to see a Daily Chart of F Since May 2003: http://www.schaeffersresearch.com/wire?ID=8569 .

Hollis-Eden Pharmaceuticals

Hollis-Eden Pharmaceuticals (Nasdaq:HEPH) registered a new annual high last Tuesday Last Tuesday is a Christian melodic punk rock band hailing from Harrisburg, Pennsylvania. They played their final show on March 10th, 2007. Last Tuesday was formed in 1999 in Harrisburg, P.A. . In the ensuing week, the shares have declined 45 percent, with almost 19 percent of this pullback occurring today. Today's weakness was spurred by a Wall Street opinion, as Legg Mason Founded in 1899, Legg Mason, Inc. (NYSE: LM) is a leading Global Asset Management Firm that serves the institutional, mutual fund and wealth management markets. The firm is headquartered in Baltimore, Maryland, and is located on Lombard and Charles Streets in the Legg Mason  initiated coverage on the stock with a "sell" rating, saying the shares were overvalued Overvalued

A stock whose current price is not justified by the earnings outlook or price/earnings (P/E) ratio and thus, expected to drop in price. Overvaluation may result from an emotional buying spurt, which inflates the market price of the stock or from a deterioration in a
 compared to their peers. Discussion on Yahoo! Message Boards regarding HEPH surged by 500 percent this morning. During the equity's recent and sharp decline, HEPH has violated its 10-day and 20-day moving averages, the former of which is now reversing lower. Additionally, HEPH has breached the 23.80 mark, which defines a 50-percent retracement Retracement

A reversal in the movement of a stock's price, countering the prevailing trend.



Notes:
An example might be market risk causing a stock's price to pull back.
 between the security's June low and its aforementioned annual high. Pessimism has been building on the stock of late, and these bearish speculators are certainly enjoying themselves today. Heading into trading today, Schaeffer's put/call open interest ratio (SOIR) for HEPH stood at 0.42, just seven percent shy of an annual high. Moreover, there were almost 1.7 million HEPH shares sold short, for a hefty short-interest ratio of more than 10.6 days to cover.

Click the following link to see a Daily Chart of HEPH Since June 2003 With 10-Day and 20-Day Moving Averages: http://www.schaeffersresearch.com/wire?ID=8569 .

Microsoft

In an effort to end the antitrust lawsuit against its Windows software, Microsoft (Nasdaq:MSFT) will dole out Verb 1. dole out - administer or bestow, as in small portions; "administer critical remarks to everyone present"; "dole out some money"; "shell out pocket money for the children"; "deal a blow to someone"; "the machine dispenses soft drinks"  $10.5 million to those customers who purchased Windows directly from the software titan. MSFT is up over a percent today despite this nugget Nugget

A 15 year Gold FHLMC (Freddie Mac) bond; similar to a Dwarf.
 of news. The shares did achieve a new annual high last Monday but have subsequently pulled lower amid the broader-market drawdown Drawdown

The peak to trough decline during a specific record period of an investment or fund. It is usually quoted as the percentage between the peak to the trough.

Notes:
, breaching its 10-day and 20-day moving averages along the way. These short-term trendlines are now on the verge On the Verge (or The Geography of Yearning) is a play written by Eric Overmyer. It makes extensive use of esoteric language and pop culture references from the late nineteenth century to 1955.  of a bearish crossover. On the up side, MSFT is perched near the 27-28 region, the site of the equity's July peak which could now act as support. Taking a look at the sentiment backdrop, Schaeffer's put/call open interest ratio (SOIR) for MSFT weighs in at 0.54, in the bottom one-quarter of all the past year's worth of data. Short-interest levels climbed 14 percent over the last reporting period to 123.6 million.

Click the following link to see a Daily Chart of MSFT Since June 2003 With 10-Day and 20-Day Moving Averages: http://www.schaeffersresearch.com/wire?ID=8569 .

The best way to take advantage of the timely Schaeffer commentaries is to sign up to receive their free e-newsletters - Opening View, Midday Report, Market Recap and Monday Morning Outlook. Click here to have the Schaeffer's commentaries delivered to you free via email every day. Each new subscriber will receive a FREE copy of Bernie Schaeffer's Options 101 CD-ROM (a $49.95 value). http://www.schaeffersresearch.com/addinfo .

About Schaeffer's Investment Research

(www.SchaeffersResearch.com):

Schaeffer's Investment Research, founded by Bernie Schaeffer in 1981, is a financial information and trading resources company. It publishes Bernie Schaeffer's Option Advisor, the nation's leading options subscription newsletter. The firm's contrarian approach focuses on stocks with technical and fundamental trends that run counter to investor expectations. The firm's website, http://www.SchaeffersResearch.com , is recognized as one of the leading information sources for stock and options traders and was cited as the top options website by both Forbes and Barron's. Click here for more details about Schaeffer's trading methodology: http://www.SchaeffersResearch.com/method .
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Publication:Business Wire
Geographic Code:1USA
Date:Oct 1, 2003
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