Printer Friendly
The Free Library
5,677,147 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

Santarus to Expand ZEGERID Sales Team.


Provides 2007 and 2008 Financial Outlook

Conference Call to Begin Today at 10:00 a.m. Eastern Time

SAN DIEGO -- Santarus, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:SNTS SNTS Society for New Testament Studies
SNTS Standalone NMD Training System
), a specialty pharmaceutical company focused on therapies for gastrointestinal diseases and disorders, today announced that it plans to expand its commercial presence by adding approximately 150 sales representatives to its current selling efforts to promote ZEGERID([R]) brand immediate-release omeprazole products in the U.S. To facilitate the expansion, the company intends to enter into an agreement with a contract sales organization during the fourth quarter of 2006 and expects the new sales representatives to be trained and in place by the end of the first quarter of 2007.

Santarus, and co-promotion partner Otsuka America Pharmaceutical, Inc., currently deploy a combined sales force of 370 representatives who promote ZEGERID (omeprazole/sodium bicarbonate) Capsules and ZEGERID (omeprazole/sodium bicarbonate) Powder for Oral Suspension, the first and only immediate-release oral proton pump inhibitors Proton Pump Inhibitors Definition

The proton pump inhibitors are a group of drugs that reduce the secretion of gastric (stomach) acid. They act by binding with the enzyme H+, K(+)-ATPase, hydrogen/potassium adenosine triphosphatase
 (PPIs) available in the U.S. The addition of approximately 150 sales representatives will increase the total number of sales representatives promoting ZEGERID products in the first detail sales position to over 500.

"Feedback from physicians who have used ZEGERID products has been very positive, with weekly prescribers growing by 135% since the launch of ZEGERID Capsules. Moreover, our experience indicates that the frequency in delivering a consistent message about ZEGERID's clinical benefits is key to increasing awareness and positively impacting physician prescribing behavior. With the sales force expansion, we will have the opportunity to increase that frequency with the targeted 26,000 gastroenterologists and primary care physicians who accounted for approximately $4.4 billion in 2005 PPI (1) (Pixels Per Inch) The measurement of the resolution of a monitor or scanner. For example, a monitor that is 16 inches wide and displays 1600 pixels across its width would have a resolution of 100 ppi (1600 divided by 16).  sales," said Gerald T. Proehl, president and chief executive officer of Santarus. "Further, we believe the timing of this commercial expansion is advantageous in light of the growth in capsule prescriptions, as well as our recently negotiated improved formulary formulary /for·mu·lary/ (for´mu-lar?e) a collection of recipes, formulas, and prescriptions.

National Formulary  see under N.


for·mu·lar·y
n.
 positions with managed care customers."

Financial Outlook for 2007 and 2008

The company anticipates that the increased sales force will have a positive impact on revenue, primarily beginning in the second half of 2007 and to a greater extent in 2008. Santarus expects to report revenue of more than $200 million in 2008 and to achieve breakeven in the second half of that year. The company expects that the financial impact of expanding its commercial presence with the addition of approximately 150 sales representatives will be to increase selling, general and administrative expenses by approximately $30 million to $35 million annually.

Santarus plans to release third quarter financial results and hold an investment community conference call on November 7, 2006.

Today's Sales Force Expansion Conference Call

Santarus has scheduled an investor conference call regarding this announcement at 10:00 a.m. Eastern Time (7:00 a.m. Pacific Time) today, October 24, 2006. Individuals interested in participating in the call may do so by dialing 888-803-8275 for domestic callers, or 706-643-7736 for international callers. A telephone replay will be available for 48 hours following conclusion of the call by dialing 800-642-1687 for domestic callers, or 706-645-9291 for international callers, and entering reservation code 9419538. The live conference call also will be available via the Internet by visiting the Investor Relations Investor relations

The process by which the corporation communicates with its investors.
 section of the company's Web site at www.santarus.com, and a recording of the call will be available on the company's Web site for 14 days following the completion of the call.

About ZEGERID

ZEGERID Capsules and ZEGERID Powder for Oral Suspension are indicated for the treatment of heartburn heartburn, burning sensation beneath the breastbone, also called pyrosis. Heartburn does not indicate heart malfunction but results from nervous tension or overindulgence in food or drink.  and other symptoms associated with gastroesophageal reflux disease gastroesophageal reflux disease (GERD)

Disorder characterized by frequent passage of gastric contents from the stomach back into the esophagus. Symptoms of GERD may include heartburn, coughing, frequent clearing of the throat, and difficulty in swallowing.
 (GERD GERD gastroesophageal reflux disease.

GERD
abbr.
gastroesophageal reflux disease


GERD 
), the short-term treatment (four to eight weeks) of erosive e·ro·sive
adj.
Causing erosion.
 esophagitis esophagitis /esoph·a·gi·tis/ (e-sof?ah-ji´tis) inflammation of the esophagus.

chronic peptic esophagitis  reflux e.
 diagnosed by endoscopy endoscopy

Examination of the body's interior through an instrument inserted into a natural opening or an incision, usually as an outpatient procedure. Endoscopes include the upper gastrointestinal endoscope (for the esophagus, stomach, and duodenum), the colonoscope (for the
 and active benign gastric ulcers, the short-term treatment of active duodenal ulcers and for maintenance of healing of erosive esophagitis (controlled studies do not extend beyond 12 months). ZEGERID Powder for Oral Suspension is also indicated for the reduction of risk of upper gastrointestinal bleeding Upper gastrointestinal (GI) bleeding refers to hemorrhage in the upper gastrointestinal tract. The anatomic cut-off for upper GI bleeding is the ligament of Treitz, which connects the fourth portion of the duodenum to the diaphragm near the splenic flexure of the colon.  in critically ill patients.

ZEGERID offers a unique pharmacological profile - rapidly reaching maximal plasma levels (in approximately 30 minutes) and providing strong acid control, with a median 24-hour gastric pH of greater than 4 ranging from 12.2 hours to 18.6 hours, depending on the strength and dosage form, after repeated once-daily dosing. ZEGERID can be conveniently taken once-a-day on an empty stomach, at least one hour before a meal.

PPIs are widely prescribed for a variety of diseases and disorders of the upper digestive tract digestive tract
n.
See alimentary canal.


Digestive tract
The organs that perform digestion, or changing of food into a form that can be absorbed by the body.
. All currently marketed oral PPIs, other than ZEGERID, are delayed-release formulations that utilize an enteric coating enteric coating (enter´ik),
n See coating, enteric.
 to protect the PPI from acid degradation, thereby delaying absorption and initial acid suppression. Unlike delayed-release PPIs, ZEGERID Capsules and Powder for Oral Suspension utilize sodium bicarbonate sodium bicarbonate or sodium hydrogen carbonate, chemical compound, NaHCO3, a white crystalline or granular powder, commonly known as bicarbonate of soda or baking soda. It is soluble in water and very slightly soluble in alcohol.  in lieu of an enteric coating. The sodium bicarbonate neutralizes stomach acid and protects the PPI, omeprazole, from gastric acid gastric acid,
n the hydrochloric acid secreted by the gastric glands in the stomach; aids in the preparation of food for digestion.
 degradation and allows for its rapid absorption and suppression of gastric acid.

Important Safety Information

ZEGERID (omeprazole/sodium bicarbonate) Capsules and Powder for Oral Suspension contain a combination of omeprazole, a PPI, and sodium bicarbonate, an antacid antacid, any one of several basic substances that counteract stomach acidity (see stomach). Antacids are used by physicians to treat hyperchlorhydria, i.e., the excessive production of hydrochloric acid by the parietal cells lining the stomach. , which raises the gastric pH and thus protects the omeprazole from acid degradation.

The most frequently reported adverse events with ZEGERID are headache, diarrhea, and abdominal pain. In critically ill patients treated with ZEGERID, adverse events generally reflected the serious, underlying medical condition of the patients, and were similar for patients treated with ZEGERID and with the comparator comparator

Instrument for comparing something with a similar thing or with a standard measure, in particular to measure small displacements in mechanical devices. In astronomy, the blink comparator is used to examine photographic plates for signs of moving bodies.
 (acid-controlling) drug. Symptomatic response to therapy does not preclude the presence of gastric malignancy. Atrophic gastritis atrophic gastritis
n.
Chronic gastritis with atrophy of the mucous membrane and destruction of the peptic glands.


atrophic gastritis 
 has been noted occasionally in gastric corpus biopsies from patients treated long term with omeprazole.

ZEGERID Capsules contain 300 mg of sodium per dose in the form of sodium bicarbonate (1100 mg/13 mEq), and ZEGERID Powder for Oral Suspension contains 460 mg of sodium per dose in the form of sodium bicarbonate (1680 mg/20 mEq). This should be taken into consideration for patients on a sodium-restricted diet. Sodium bicarbonate is contraindicated in patients with metabolic alkalosis and hypocalcemia Hypocalcemia Definition

Hypocalcemia, a low bood calcium level, occurs when the concentration of free calcium ions in the blood falls below 4.0 mg/dL (dL = one tenth of a liter). The normal concentration of free calcium ions in the blood serum is 4.0-6.
. ZEGERID is contraindicated in patients with known hypersensitivity hypersensitivity, heightened response in a body tissue to an antigen or foreign substance. The body normally responds to an antigen by producing specific antibodies against it. The antibodies impart immunity for any later exposure to that antigen.  to any component of the formulation.

About Santarus

Santarus, Inc. is a specialty pharmaceutical company focused on acquiring, developing and commercializing proprietary products that treat gastrointestinal diseases and disorders and enhance the quality of life for patients. The company's products are immediate-release formulations of omeprazole, a widely prescribed PPI. The company's marketed products include ZEGERID Capsules (launched in late March 2006) and ZEGERID Powder for Oral Suspension. Santarus received U.S. Food and Drug Administration approval for its third dosage form, ZEGERID with Magnesium Hydroxide Chewable Tablets, in March 2006. More information about Santarus is available on the company's Web site at www.santarus.com.

Santarus cautions you that statements included in this press release that are not a description of historical facts are forward-looking statements. The inclusion of forward-looking statements, including the potential to retain a contract sales force and Santarus' achievement of future performance and financial results, should not be regarded as a representation by Santarus that any of its plans will be achieved. Actual results may differ materially from those set forth in this release due to the risks and uncertainties inherent in Santarus' business, including, without limitation: risks related to Santarus' ability to enter into an arrangement with a contract sales organization on favorable terms or in a timely manner, as well as the potential for termination of the arrangement; the contract sales organization's performance under any arrangement, including its ability to timely recruit additional sales representatives; Santarus' ability to drive increased market demand for, and generate increased sales of, ZEGERID Capsules, ZEGERID Powder for Oral Suspension and any other products that may be marketed; the scope and validity of patent protection for ZEGERID products and the ability of Santarus and its strategic partners to commercialize ZEGERID products without infringing the patent rights of others; unexpected adverse side effects or inadequate therapeutic efficacy of ZEGERID products that could delay or prevent product development or commercialization, or that could result in recalls or product liability claims; competition from other pharmaceutical or biotechnology companies; other difficulties or delays relating to the development, testing, manufacturing and marketing of ZEGERID products; fluctuations in quarterly and annual results; Santarus' ability to obtain additional financing as needed to support its operations; and other risks detailed in Santarus' prior press releases as well as in public periodic filings with the Securities and Exchange Commission.

You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. All forward-looking statements are qualified in their entirety by this cautionary statement and Santarus undertakes no obligation to revise or update this news release to reflect events or circumstances after the date hereof. This caution is made under the safe harbor provisions of Section 21E of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995.

Santarus([R]) and ZEGERID([R]) are trademarks of Santarus, Inc.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:Oct 24, 2006
Words:1473
Previous Article:MultiCell CEO to Discuss First-in-Class Drug Candidates and IP Expansion in Online Interview with MN1.com Investment Broadcaster.
Next Article:airBaltic Winter Timetable Starts with More Destinations and Flights.
Topics:



Related Articles
Investors embrace higher volume of biotech offerings.(Media & Technology)
Santarus Announces U.S. Launch of ZEGERID Capsules; First and Only Immediate-Release Oral Proton Pump Inhibitor in Convenient Capsule Form.
SYNGENTA TO INVEST IN VENTURE FUND FOCUSED ON PLANT SCIENCE.
Santarus Reports First Quarter 2006 Financial Results; Conference Call to Begin at 5:00 p.m. Eastern Time Today.
Public relations agencies: ranked by 2005 L.A. County fee income.(Table)
Santarus Reports Second Quarter 2006 Financial Results; Conference Call to Begin Today at 5:00 p.m. Eastern Time.
Santarus and inVentiv Health Announce Agreement to Add Representatives to Santarus' ZEGERID Sales Team.
Santarus Licenses OTC Rights to Lower Dosage Immediate-Release ZEGERID Products to Schering-Plough.
Santarus Reports Third Quarter 2006 Financial Results.
Santarus Announces Effective Date of OTC License Agreement with Schering-Plough.

Terms of use | Copyright © 2009 Farlex, Inc. | Feedback | For webmasters | Submit articles