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SanDisk Sponsors 2006 Red Sea Underwater Photography Competition in Israel.


SUNNYVALE, Calif. -- SanDisk(R) Corporation (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:SNDK) will sponsor the Red Sea International Underwater Photo competition in Eliat, Israel on April 24-29. The contest is already attracting photographers from all over the world, representing Denmark, Egypt, France, Germany, Israel, Italy, Hungary, Poland, Philippines, Russia, Spain, Switzerland, Sweden, and the USA.

The participating underwater photographers will have three days to shoot their photographs before the submission deadline. In order to get the best shots, divers Several; any number more than two; different.

Divers is a collective term used to group a number of unspecified people, objects, or acts. It is used frequently to describe property, as in divers parcels of land.
 usually dive to about 100 feet. The photographers are restricted to only 25 minutes of shooting time per dive due to water pressure and air supply constraints. There is no room for error. Fast read and write speeds with their digital film cards as well as reliable, high capacity storage are needed because while submerged, changing or replacing flash film cards is impossible and every shot taken is critical.

"The competition is the ideal platform to highlight the superior capabilities of SanDisk Extreme(TM) III cards," said Tanya Chuang, SanDisk senior retail product marketing manager. "SanDisk's professional photography line is designed specifically for the market's need for high-speed flash memory storage for the high-performance digital single lens reflex See DSLR.  (SLR (1) (Scalable Linear Recording) A line of magnetic tape drives from Tandberg Data that evolved from the QIC Data Cartridge format. See QIC.

(2) (Single Lens Reflex) A camera that uses the same lens for viewing and shooting.
) cameras that will be used in the competition. SanDisk Extreme III CompactFlash cards, which range in capacity between 1 and 8 gigabytes (GB)(1) are among the world's fastest cards, with minimum write and read speeds of 20 megabytes per second (unit) megabytes per second - (MBps, MB/s) Millions of bytes per second. A unit of data rate. 1 MB/s = 1,000,000 bytes per second (not 1,048,576).  (MB/sec.)(2)."

Chuang added, "The SanDisk Extreme III Line is ideal for this niche market A niche market also known as a target market is a focused, targetable portion (subset) of a market sector.

By definition, then, a business that focuses on a niche market is addressing a need for a product or service that is not being addressed by mainstream providers.
. We have already taken these cards to extreme locations such as the North Pole North Pole, northern end of the earth's axis, lat. 90°N. It is distinguished from the north magnetic pole. U.S. explorer Robert E. Peary is traditionally credited as being the first to reach (1909) the North Pole. In 1926, Richard E.  and the Sahara Desert and proved their ruggedness. Underwater is the next logical frontier. Our cards have all the requirements for this kind of photography -- speed, reliability and up to double the storage of competing cards, offering ample room for all those shots under pressure."

The event will be cosponsored by the local diving magazine, "YAM yam, common name for some members of the Dioscoreaceae, a family of tropical and subtropical climbing herbs or shrubs with starchy rhizomes often cultivated for food. The largest genus, Dioscorea, is commercially important in East Asia and in tropical America. ," and the Isrotel Hotel Chain. Diving assistance will be provided by the Manta Diving Club and the Underwater Observatory observatory, scientific facility especially equipped to detect and record naturally occurring scientific phenomena. Although geological and meteorological observatories exist, the term is generally applied to astronomical observatories.  in Eliat. Photographers who will not be able to attend the event can mail in entries for the Images of the World competition.

"We are glad that a company of SanDisk's caliber is supporting this event," said Michael Chen, Regional Marketing Director -- Israel Ministry of Tourism. "It is nice to see support of the Red Sea region. This is an opportunity to showcase the beauty and hospitality of the area."

For more information about the Eliat Shoot-Out and Images of the World competitions, please visit http://www.sandiskredsea.com/.

SanDisk is the original inventor INVENTOR. One who invents or finds out something.
     2. The patent laws of the United States authorize a patent to be issued to the original inventor; if the invention is suggested by another, he is not the inventor within the meaning of those laws; but in that
 of flash storage cards and is the world's largest supplier of flash data storage card products using its patented, high-density flash memory and controller technology. SanDisk is headquartered in Sunnyvale, CA and has operations worldwide, with more than half its sales outside the U.S. SanDisk's product images can be downloaded from www.sandisk.com/corporate/media.asp

SanDisk's web site/home page address: http://www.sandisk.com

SanDisk, the SanDisk logo, SanDisk Extreme and CompactFlash are trademarks of SanDisk Corporation, registered in the U.S. and other countries. Other brand names mentioned herein are for identification purposes only and are trademarks of their respective holder(s).
(1) 1 gigabyte (GB) = 1 billion bytes.
(2) 1 megabyte (MB) = 1 million bytes. Performance based on internal
    SanDisk test data.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 12, 2006
Words:561
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