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SanDisk Introduces Sansa c200 MP3 Player With Color Screen, Card Slot and 2-Gigabyte Capacity for Under $100; Open-Format Flash Player Offers Sleek Design, Expandable Memory, Removeable and Rechargeable Battery, FM Radio and Voice Recorder.


BERLIN -- SanDisk(R) Corporation (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:SNDK) today introduced the Sansa(TM) c200 series, a stylish flash memory-based MP3 player A digital music player that supports the MP3 format, which was the audio format that started a revolution in online music downloads and distribution. All portable music players, the iPod being the most popular, support MP3 along with one or more other audio formats.  that is loaded with high-end features -- such as a bright LCD color screen and a microSD(TM) expansion slot A receptacle inside a computer or other electronic system that accepts a printed circuit board. The number of slots determines future expansion. See PC data buses.

(hardware) expansion slot - A connector in a computer into which an expansion card can be plugged.
 -- and smashes the $100 (a) price threshold for a 2-gigabyte (GB) player. The announcement was made at a press conference at IFA Immunofluorescent assay (IFA)
A blood test sometimes used to confirm ELISA results instead of using the Western blotting. In an IFA test, HIV antigen is mixed with a fluorescent compound and then with a sample of the patient's blood.
, the world's largest consumer electronics show, where SanDisk is exhibiting at Booth 103, in Hall 2.1 of Messe Berlin, through Sept. 6.

The c200 is sold in two capacities -- 1 gigabyte (GB) and 2GB. However, the memory can be expanded with the addition of an optional SanDisk microSD(TM) card, which currently is available in capacities of from 256 megabytes (MB) to 2GB (b). For example, with a 2GB microSD card, a user can transform a 2GB player into a 4GB player to hold nearly 2,000 songs (at 64kbps). The c200 supports WMA (Windows Media Audio) An audio compression method from Microsoft. Known originally as MSAudio, this proprietary format competes with the MP3 and AAC methods. WMA encodes rapidly and is known to be especially effective at low bit rates. , MP3 and the protected WMA Refers to compressed digital audio files in the Windows Media Audio (WMA) format that are copy protected. See Windows Media Rights Manager and DRM.  DRM (1) (Digital Radio Mondiale) A digital audio broadcasting (DAB) system for AM radio in Europe. See HD Radio.

(2) (Digital Rights M
 format that gives consumers the ability to purchase or subscribe to Verb 1. subscribe to - receive or obtain regularly; "We take the Times every day"
subscribe, take

buy, purchase - obtain by purchase; acquire by means of a financial transaction; "The family purchased a new car"; "The conglomerate acquired a new company";
 music from most music service providers.

Suggested retail prices are $79.99 for the 1GB unit and $99.99 for the 2GB unit, and the SanDisk c200 is expected to be available from retailers in the U.S. and Europe in October, with other regions following later.

"The c200 has some of the characteristics of SanDisk's award-winning e200 series, including a small and sleek design and a microSD memory card slot A socket for inserting a printed circuit board or a PC Card (CardBus card). See PC Card.  that allows for expansion opportunities," said Keith Washo, SanDisk retail product marketing manager for the c200. "We believe that the c200, with its great price point, will give consumers an attractive set of features normally found in players costing much more."

Offered on the Sansa c200 are an FM tuner/recorder (c) with presets for 20 channels, a voice recorder A digital, handheld device that is used to record short reminders. Very lightweight and typically using AAA batteries, such devices use flash memory to hold up to 100 messages and more. Messages can be retrieved sequentially or by direct access by message number. See microcassette.  and a user-replaceable lithium-ion battery Lithium-ion batteries (sometimes abbreviated Li-ion batteries) are a type of rechargeable battery commonly used in consumer electronics. They are currently one of the most popular types of battery for portable electronics, with one of the best energy-to-weight ratios, no  that provides up to 15 hours of continuous playback (d). The SanDisk c200 is Microsoft Windows PlaysForSure compatible, meaning that it will support subscription music from on-line music providers such as Rhapsody (1) A subscription-based online music service from RealNetworks that gives users unlimited access to a vast library of major and independent label music. Within a single interface, Rhapsody provides access to streaming music, Internet radio and extensive music information and , Napster and Yahoo! Music.

The Sansa c200 will display both music album art and digital photos, which can be imported directly from a personal computer or seamlessly from music files with album art data in the song information. It also can run a slide show of images while playing music. Sporting a thin profile (1.3" x 3.1" x .6"), light weight (1.51 ounces with battery, 1.09 without) and a durable plastic case, the c200 is ready for a flight, a workout in the gym or just hang time.

The Sansa c200 joins a family of SanDisk Sansa players that also includes the budget-priced m200, with capacities of 512MB, 1 and 2GB; and the top-of-the-line e200, which has a 1.8-inch TFT (Thin Film Transistor) The term typically refers to active matrix screens on laptop computers. Active matrix LCD provides a sharper screen display and broader viewing angle than does passive matrix. See LCD and thin film.

TFT - Thin Film transistor
 color screen, plays music, photos and video clips and comes in capacities of 2, 4, 6 and the industry-leading 8GB.

Included Features, Sansa c200:

--Microsoft PlaysForSure support

--Up to 2GB of flash storage capacity

--Expansion slot for microSD card

--Digital FM radio with 20 presets

--Voice recorder with built-in microphone

--Hi-Speed USB USB
 in full Universal Serial Bus

Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer.
 2.0 interface for fast music transfers

--Support for MP3, WMA (both protected/DRM and unprotected) and Audible audio file formats

--Easy-to-read 1.4-inch color LCD (128 x 98 pixels) that displays album, artist and song title information, as well as digital photographs

--High quality earphones

--Sansa Media Converter software to convert the most popular image formats into thumbnail playback on the player

--Lanyard and USB 2.0 transfer cable (universal connector to USB)
# of              # of
                   Suggested   songs(1) Playback   songs    Playback
     Model        Retail Price  (MP3)    time(2)   (WMA)      time
---------------- ------------- -------- --------- ------- ------------
Sansa c240 (1GB)                        16 hours,          32 hours,
                    $79.99       250       MP3     500         WMA
---------------- ------------- -------- --------- ------- ------------
Sansa c250 (2GB)                        32 hours,          64 hours,
                    $99.99       500       MP3    1,000        WMA
---------------- ------------- -------- --------- ------- ------------


SanDisk is the original inventor of flash storage cards and is the world's largest supplier of flash data storage card products, using its patented, high-density flash memory and controller technology. SanDisk is headquartered in Milpitas, CA and has operations worldwide, with more than half its sales outside the U.S.
(a) Manufacturer's Suggested Retail Price, United States

    (b) 1 megabyte (MB) = 1 million bytes;
        1 gigabyte (GB) = 1 billion bytes.

    (c) Available as an option in some countries

    (d) At 128 kbps MP3; rechargeable batteries may eventually need to
        be replaced as they have limited charge cycles (which vary
        with use and settings).

    (1) Approximate figures at four minutes per song

    (2) Approximate playback at 128kbps MP3, 64kbps WMA


SanDisk's product and executive images can be downloaded from

http://www.sandisk.com/corporate/media.asp

SanDisk's web site/home page address: http://www.sandisk.com

SanDisk and the SanDisk logo are trademarks of SanDisk Corporation, registered in the United States and other countries. Sansa is a trademark of SanDisk Corporation. microSD is a trademark. The PlaysForSure logo is a trademark or registered trademark of Microsoft Corporation in the United States and/or other countries. Other brand names mentioned herein are for identification purposes only and may be the trademarks of their respective holder (s).

This press release contains certain forward-looking statements, including expectations for new product introductions, applications, markets, and customers that are based on our current expectations and involve numerous risks and uncertainties that may cause these forward-looking statements to be inaccurate. Risks that may cause these forward-looking statements to be inaccurate include among others: market demand for our products may grow more slowly than our expectations or there may be a slower adoption rate for these products in new markets that we are targeting, and the other risks detailed from time-to-time in our Securities and Exchange Commission filings and reports, including, but not limited to, Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 and our quarterly reports on Form 10-Q Form 10-Q

See 10-Q.
. We do not intend to update the information contained in this press release.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 1, 2006
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