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Samsung Announces First External Hard Drive With Reduced Standby Power Consumption of 95 Percent.


SEOUL, South Korea -- Samsung Electronics Samsung Electronics (SEC, Hangul:삼성전자; KSE: 005930, KSE: 005935, LSE: SMSN, LSE: SMSD) is a South Korean multinational corporation and the world's largest and leading electronics and information technology company.  Co., Ltd., a world leader in digital consumer electronics and information technology, today announced that its new 3.5-inch external hard drive, STORY Station, will feature the industry's first standby power Standby power, also called Vampire power, refers to the electric power consumed by electronic appliances in a standby mode. A very common "electricity vampire" is a power adaptor built on a plug with no power switch.  consumption below a watt starting in November. The reduced standby power level easily meets requirements for the forthcoming European Union's EuP (Energy Using Products) Directive for Standby standby Medtalk adjective Referring to the immediate availability of a certain specialist–anesthesiologist, surgeon, who can be deployed in a medical emergency. Cf Concurrent.  Regulation, effective January 2010.

Samsung has lowered the standby power consumption by over 95 percent, to 0.09W from the conventional level of 2.5W, a move that will cut down on indirect CO2 emissions. Samsung's introduction of the low standby power level is the first for any 3.5-inch external hard drive.

"User requirements for external hard drives now include eco-friendliness and lower power levels in addition to performance, reliability and exceptional design," said C.H. Lee, vice president, Storage sales & marketing, Samsung Electronics. "Samsung's STORY Station, which has been praised for its appealing external-drive design, takes a huge step forward in setting the stage for the timely introduction of environmentally-conscious hard drive technology."

The reduced power level for standby mode A sleep mode in a portable computer that provides an almost immediate resumption of operation when turned back on. In standby mode, the hard disk and display are turned off, and the CPU is throttled down to its lowest-power state.  was achieved by adopting a new circuit structure, which makes the drive non-operational when the power cable is connected and the USB port A USB socket on a computer or peripheral device into which a USB cable is plugged. See USB.  is not.

Samsung's 3.5-inch STORY Station external hard drive line up is available globally in densities ranging from 500 gigabytes (GBs) to two terabytes (TBs) and features Samsung Auto Backup for ongoing data preservation, SecretZone[TM] software for personal data encryption data encryption, the process of scrambling stored or transmitted information so that it is unintelligible until it is unscrambled by the intended recipient. Historically, data encryption has been used primarily to protect diplomatic and military secrets from foreign  and SafetyKey[TM] for password protection.

The lowered standby power feature will be adopted in all STORY Station drives shipped from early November 2009.

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication telecommunication

Communication between parties at a distance from one another. Modern telecommunication systems—capable of transmitting telephone, fax, data, radio, or television signals—can transmit large volumes of information over long distances.
, digital media and digital convergence In the days of the first computers, transaction and company data were the first types of information digitized. Then came text, opening the world to word processing, followed by audio CDs and finally video.  technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164,600 people in 179 offices in 61 countries, the company consists of two business units: Digital Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.
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Publication:Business Wire
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Date:Oct 15, 2009
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