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Salesnet sets OEM, vertical market and application syndication strategies.


Salesnet, a provider of online CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  software specializing in sales process A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation.  solutions, has announced details of its original equipment manufacturer (OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and ), vertical market and application syndication See syndication format.  strategies. Salesnet said it is the first online CRM vendor to offer a private label edition of its application. The private label edition can be fully pre-configured to meet the unique business needs and best practices of OEM customers. Through the application syndication model, Salesnet's online CRM solutions can be deployed by a partner and bundled into their own offering. Salesnet is specifically targeting vertical markets that have not been highly penetrated by CRM vendors, but that do have incumbent technology providers who have the domain expertise and the bandwidth to add CRM to their offering.

www.salesnet.com
COPYRIGHT 2004 Technology Marketing Corporation
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:New Products ...
Publication:Customer Interaction Solutions
Date:Jan 1, 2004
Words:125
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