Sales and Marketing Guru Keith Ferrazzi Joins Forces with SalesGene to Build Sales Workstyle Management Space.PITTSBURGH Pittsburgh (pĭts`bərg), city (1990 pop. 369,879), seat of Allegheny co., SW Pa., at the confluence of the Allegheny and the Monongahela rivers, which there form the Ohio River; inc. 1816. -- SalesGene Corporation, a pioneer in Sales Workstyle Management solutions, today announced Ferrazzi Greenlight and its founder, Keith Keith may refer to: People with the given name Keith:
Ferrazzi brings a wealth of practical marketing and business experience to SalesGene. As chief marketing officer (CMO CMO See: Collateralized mortgage obligation CMO See collateralized mortgage obligation (CMO). ) of Deloitte Consulting, Ferrazzi co-founded and was among the earliest leaders of the firm's Customer Relationship Management Practice, which developed into one of the most successful technology practices at the firm and within the CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. industry. He also served as CMO of Starwood Hotels, overseeing all marketing activities for global brands such as Sheraton, Westin, The Luxury Collection, St. Regis and W Hotels. Keith Ferrazzi is currently CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Ferrazzi Greenlight and is the best-selling best·sell·er also best seller n. A product, such as a book, that is among those sold in the largest numbers. best author of Never Eat Alone. "The development of close relationships with customers and partners and a tighter alignment of sales and marketing activities are the foundations of successful sales organizations. Companies need to embrace products and solutions that support the fast-paced, results-oriented work style of the most successful sales representatives. I look forward to working with SalesGene to define and champion the Sales Workstyle Management category of services and solutions," said Keith Ferrazzi. SalesGene's Advisory Board brings together some of the industry's experts in sales execution and sales training. Ferrazzi, who has been called one of the world's most "connected" individuals by both Forbes and Inc. magazines, will join a roster of advisories that includes Michael Bosworth Michael Bosworth is an actor based in Britain. In the summer of 2007 he will be playing the role of the newly arrived DS Phillip Burn in the long running ITV drama The Bill. , John Holland and Gabor Burt. "Keith Ferrazzi brings a tremendous wealth of practical business experience to SalesGene, having led marketing organizations for some of the world's most prestigious brands," said Razi Imam, CEO and co-founder of SalesGene. "His expertise in tackling marketing and sales challenges will be invaluable to SalesGene as we advance the concept of Sales Workstyle Management." About SalesGene SalesGene is the pioneer in Sales Workstyle Management. Built by salespeople sales·peo·ple pl.n. Persons who are employed to sell merchandise in a store or in a designated territory. for salespeople, the company is the first to directly address needs of individual salespeople. SalesGene maximizes a salesperson's selling time, drives them to action and delivers results. The company is privately held with headquarters in Pittsburgh, Pa. Please visit www.salesgene.com for more information. |
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