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Sales OnLine Direct Offers Collectors Personalized Pages via MyCollecting Channel.


Business Editors

WORCESTER Worcester, city, England
Worcester (ws`tər), city (1991 pop. 75,466) and district, Worcestershire, W central England, on the Severn River.
, Mass.--(BUSINESS WIRE)--Dec. 18, 2000

Whatever your collecting passion, Sales OnLine Direct (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
 BB: PAID) has the perfect showcase for its individual expression in the MyCollecting area on its subsidiary site, CollectingChannel.com.

MyCollecting allows members to generate their own unique, cost-free collecting micro-site, with personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 news, video, chat capability, Wish Lists and access to an extensive database of reference materials.

"The collecting phenomenon is driven by personal passion," said Greg Rotman, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  for Sales OnLine Direct. "To that end, we want to help the people who visit our site to create their own individual presence in the online collector community. By giving them the tools and formats to produce their own areas, we enrich the entire collecting experience."

This popular option, which Sales OnLine Direct acquired as part of its recent acquisition of ChannelSpace Entertainment, Inc, allows users to create their own, personalized page, drawing on the massive Collecting Channel database to create their own unique member area. After a short registration process, users are sent to an online area where they can customize their page by selecting three different categories from the eight Collecting Channel micro-channels -- Antiques, Entertainment, Jewelry/Gems, Stamps/Coins, Collectibles, Glass/Pottery, Toys/Dolls and Sports. They then opt to add Appraisals, News, Reference, Chat, Message Boards and other features to their page in any or all of the three chosen categories.

"Unless you're part of MyCollecting, you can access content, but the individual collector can't really maximize the experience," added Chief of Strategy Barry Friedman. "The CollectingChannel site is so robust, it's important to personalize per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 it. Through MyCollecting, users can obtain appraisals, post Wish Lists, and make extensive use of the intelligent filtering built into the system. They can add links to sites like Stamprfinder, Beckett and eBay, and down the road, their chat rooms will be able to merge with the chat areas being constructed for each of the micro-channels on CollectingChannel."

About Sales OnLine Direct: Sales OnLine Direct comprises a network of affinity portals including www.rotmanauction.com, www.collectingexchange.com and collectingchannel.com dedicated to antiques, collectibles, sports, entertainment, memorabilia mem·o·ra·bil·i·a  
pl.n.
1. Objects valued for their connection with historical events, culture, or entertainment: posters, publicity photographs, and other movie memorabilia.

2.
 and other Internet-based content of special interest to collectors. The company also assists sites such as eBay (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: EBAY), America Online See AOL.  (NYSE NYSE

See: New York Stock Exchange
: AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. ), iSyndicate and others by providing the finest informational content for buyers and sellers of objects of interest to collectors.

About Collecting Channel: CollectingChannel.com was acquired by Sales OnLine Direct as part of its purchase of ChannelSpace. The site is an affinity portal, which features extensive coverage of all aspects of collecting from its eight micro-channels (devoted to Antiques, Entertainment, Jewelry/Gems, Stamps/Coins, Collectibles, Glass/Pottery, Toys/Dolls and Sports) to special sections devoted to auctions, video broadcasts, and price guides.

This release contains forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events. Although the Company believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties, including without limitation, successful implementation of the Company's business strategy and competition, any of which may cause actual results to differ materially from those described in the statements. In addition, other factors that could cause actual results to differ materially are discussed in the Company's most recent Form 10-QSB and Form 10-KSB filings with the Securities and Exchange Commission.
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Publication:Business Wire
Geographic Code:1USA
Date:Dec 18, 2000
Words:623
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