Safeco program scores with agents, community. (Marketplace: Property/Casualty).Already famous for sponsoring the Seattle Mariners' ballpark, Safeco is also in the second year of a national initiative with its independent agents to bring electronic scoreboards to youth baseball fields. The $1 million PlayBall program installed 32 scoreboards in 2002 and expects to donate an additional 30 this year. Based on first-year feedback, the scoreboards help form the foundation for an ongoing partnership between independent agents and schools and youth groups in their communities. "Through the PlayBall program, agents make community connections that generate sales leads A sales lead is the identity of a person or entity potentially interested in purchasing a product or service, and represents the first stage of a sales process. The lead may have a corporation or business associated with the person(s). and new business," said Rose Lincoln, Safeco's assistant vice president for community relations 1. The relationship between military and civilian communities. 2. Those public affairs programs that address issues of interest to the general public, business, academia, veterans, Service organizations, military-related associations, and other non-news media entities. . "The 2003 baseball season hasn't even started yet and we've already gotten recognition and new business," said Ed Rosemann, an agent with Amorelli, Rosemann & Assoc., in Etiwanda, Calif., a 2002 PlayBall sponsor. Agents nominate nom·i·nate tr.v. nom·i·nat·ed, nom·i·nat·ing, nom·i·nates 1. To propose by name as a candidate, especially for election. 2. To designate or appoint to an office, responsibility, or honor. youth baseball fields in their area to receive an electronic scoreboard. Safeco, the 15th-largest property/casualty company in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. in net premiums written in 2001, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. A.M. Best Co., pays for the construction, installation and dedication event, a package worth approximately $20,000. Nominating agents are asked to demonstrate support for the project by donating $2,500. |
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