SUPERIOR INKS DEAL FOR PT CRUISER.Byline: Greg Hernandez Staff Writer VAN NUYS - Superior Industries International, Inc. will be the aluminum road wheel supplier for the 2002 model year Chrysler PT Cruiser The Chrysler PT Cruiser is a typically American "retro"-styled station wagon or hatchback built by Chrysler, launched in 2000 as the entry-level Chrysler. The PT Cruiser was on Car and Driver's , the company announced Monday. Analysts estimate that the deal is worth $20 million to $30 million to Van Nuys-based Superior Industries. t's a big deal and it just underlines their growth strategy,'' said Michael Bruynesteyn, an analyst with Prudential Securities, Inc. in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of . ``They have picked up so many new programs in recent months and this highlights that they are taking share away from the competition.'' Superior Industries already supplies aluminum wheels and other aluminum automotive components to Ford, General Motors, DaimlerChrysler, BMW BMW in full Bayerische Motoren Werke AG German automaker. Founded as an aircraft engine manufacturer in 1916, the company assumed the name Bayerische Motoren Werke and became known for its high-speed motorcycles in the 1920s. , Toyota, Audi, Land Rover See LANRover. , MG Rover, Volkswagen, Mazda, Mitsubishi, Nissan and Isuzu. Introduced last year, the PT Cruiser was named North American Car of the Year The North American Car of the Year is an automobile award voted annually in January at the North American International Auto Show in Detroit. The jury consists of 48 automotive journalists. by 50 top automotive journalists from a variety of newspaper, radio, television, magazine and Internet news outlets from across the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and Canada. Worldwide capacity of the vehicle is now at 310,000 units. The vehicle is produced in Toluca, Mexico, and at DaimlerChrysler's EuroStar plant in Graz, Austria. ``We are proud that Superior has been selected to provide aluminum wheels for this extremely popular vehicle,'' said Louis L. Borick, president and chairman of Superior Industries. ``This represents an expansion of our relationship with DaimlerChrysler. We look forward to building our relationship with this important customer in the years ahead.'' |
|
||||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion