SKY MobileMedia Adds Push-to-Talk Over Cellular to the SKY-MAP Platform; Integrated and OMA-Compliant SKY-PoC Simplifies Handset Development and Increases Wireless ARPU.SAN DIEGO San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. -- SKY MobileMedia, Inc., a leading provider of software platforms for applications in the wireless industry, today announced the availability of the SKY-PoC(TM) push-to-talk over cellular solution for handsets using the SKY-MAP(TM) mobile applications software platform. Push-to-talk over cellular is one of the fastest growing technologies for mobile phones, due to the simple way it lets mobile phone users talk instantly to each other by pressing a button like a walkie-talkie, without having to dial a number or place a call. "SKY is continuously extending SKY-MAP with new applications that add maximum value for our customers, and the mobile operators that support their devices," stated Richard Sfeir, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of SKY MobileMedia. "As our latest addition, we are pleased to offer robust push-to-talk over cellular functionality that provides the same portability across hardware platforms Each hardware platform, or CPU family, has a unique machine language. All software presented to the computer for execution must be in the binary coded machine language of that CPU. Following is a list of the major hardware platforms in existence today. See platform. , reduced time to market, and compliance with OMA (1) See Object Management Architecture. (2) (Open Mobile Alliance Ltd., La Jolla, CA, www.openmobilealliance.org) An organization formed in June of 2002 by the consolidation of the WAP Forum group and the Open Mobile Architecture Initiative. standards as the rest of our industry-leading SKY-MAP based mobile applications." The Push-to-talk over cellular solution developed by SKY MobileMedia complies with the OMA (Open Mobile Alliance) standards defined in OMA PoC Version 1.0. The introduction of the SKY-PoC push-to-talk over cellular solution provides SKY's customers and partners with yet another valuable pre-integrated application that reduces time-to-market for handset The part of the telephone that contains the speaker and the microphone. On a desktop phone, the part you hold in your hand is the handset. On a cellphone, the entire phone is the handset. See multihandset cordless and headset. manufacturers, and increases ARPU (Average Revenue Per User) A calculation often used to determine the overall value of an application. It is also used to rate particular customers, especially in the wireless space, by comparing someone's account to the overall average. for operators deploying the SKY-MAP mobile applications platform. The SKY-PoC solution is expected to be in volume production handsets in the first quarter of 2006. SKY-MAP consists of SKY's standards-compliant wireless middleware Software that functions as a conversion or translation layer. It is also a consolidator and integrator. Custom-programmed middleware solutions have been developed for decades to enable one application to communicate with another that either runs on a different platform or comes from a , pre-integrated SKY-APPS mobile applications suite, JTWI-compliant SKY-VM(TM) Java client, and SKY-MMI(TM) user interface framework. As such, SKY-MAP is a fully integrated mobile software platform that allows manufacturers and wireless operators to rapidly deploy exciting new feature phones and multimedia services that comply to industry standards. SKY-MAP has been designed from the ground-up to be a flexible, scalable, and extensible software platform for use across an entire handset portfolio - from entry level handsets, to compelling feature phones and high end multimedia terminals. About SKY MobileMedia, Inc. - The Power is in the Platform.(TM) SKY MobileMedia is a leading provider of mobile applications software platforms for the wireless handset industry. Headquartered in San Diego, California “San Diego” redirects here. For other uses, see San Diego (disambiguation). San Diego is a coastal Southern California city located in the southwestern corner of the continental United States. As of 2006, the city has a population of 1,256,951. , SKY has additional development centers in Europe, South Korea, and India. For more information visit, www.skymobilemedia.com |
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