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SKOLNIKS ANNOUNCES RETAIL DIVISION, TEST MARKET CONTRACT AND DOUBLING OF BAGEL PRODUCTION CAPACITY TO 25 MILLION ANNUALLY

SKOLNIKS ANNOUNCES RETAIL DIVISION, TEST MARKET CONTRACT AND DOUBLING OF
 BAGEL PRODUCTION CAPACITY TO 25 MILLION ANNUALLY
 MOORESTOWN, N.J., May 7 /PRNewswire/ -- Skolniks, Inc., (NASDAQ: SKNSC, units-SKNUC) owner and franchiser of the largest publicly held Bagel Bakery Restaurant chain with system sales in excess of $20 million, through its President Jim Kiser, today announced its entry into the rapidly growing $900 million retail bagel market. Skolniks' entry into this market has been initiated by the signing of a test market contract with one of the largest privately held regional convenience store chains in the Northeast. The chain with over 500 stores, will joint venture the cost of the introduction of Skolniks' special recipe bagels and cream cheese based spreads. The first 10 stores are expected to be on line within 30 days.
 To facilitate this contract, as well as several others the company is working on, Skolniks has formed a new retail division headed up by Paul Senato VP of product development. This division headquartered at the company's plant in Moorestown is expected to double the capacity of the plant production to over 25 million bagels within the next 12 months. The existing facility can be expanded as necessary at minimal cost.
 Kiser stated, "In the four short months since I joined Skolniks, the potential I envisioned for our superior product is not only proving to be there, but is apparently much wider in scope than I could have imagined. My excitement over or expansion into retail distribution is only exceeded by the resurgence of morale and professionalism that I am now witnessing throughout our 40 store Bagel Bakery Restaurant chain."
 Senato stated, "I am pleased that the company has given me the responsibility to head up our new division. The decision to expand into this huge market could not be more timely considering the media dollars now being spent by industry giants Lenders and Sarah Lee. The only constraints I see on our growth in this area are self constraints, making sure our quality remains superior."
 -0- 5/7/92
 /CONTACT: Joe Love, chairman and CEO of Skolniks, 405-848-1581/
 (SKNSC) CO: Skolniks, Inc. ST: New Jersey IN: LEI REA SU:


SH -- NY057 -- 7588 05/07/92 11:37 EDT
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Publication:PR Newswire
Date:May 7, 1992
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